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2014 – 2015 
TOPIC : SOCIAL MEDIA AND SOCIETY 
CLASS : XI COMMERCE 
SUBJECT : BUSINESS STUDIES 
SUBMITTED BY SUBMITTED TO 
PRADHYUMN SOMANI 
RISHABH PANGARIA ASHISH GUPTA SIR 
DEEPAK LADDHA 
PRATEEK BAPNA 
1
Let us express our gratitude to all those who helped 
us in various stages of this study. We would also like to 
thank all the people who have helped us in the project 
development. 
We are grateful to our guide MR. ASHISH GUPTA 
SIR for the help provided in completion of project 
which was assigned to us, for their help and support 
during each phase of development of the project. 
Without their friendly help and guidance it was difficult 
to develop this project. On this stage sir has given us 
best opportunities to prove ourselves. 
Last but not the least, we pay our sincere 
thanks and gratitude to colleagues. 
2
WELCOME TO SOCIAL MEDIA AND SOCIETY 
3
I. What is Social Media ? 
II. Social Networking and Effects 
III. Pros and Cons 
IV. Impact on Business and Politics 
V. Impact on Production and Privacy 
VI. Conclusion 
VII. Graph Explanation 
VIII.Amazing Facts 
4
5
 Social Media : primary source of news, 
entertainment and communication 
 Use web-based and mobile 
technologies 
 Affects the way people interact 
 Easily information is obtained 
6
 Websites provides 
revolutionary for bright future 
 Do not rely on other source of 
information 
 World of social media is complex 
 Changed the way we live in 
7
 Quick advertisement of goods and 
services 
 Powerful engine for searching jobs 
 Sharing ideas beyond geographical 
boundaries 
 Reduction in cost 
8
 Abused by users 
 Venue for bullying 
 Takeover real time interaction 
 Destabilizes government’s sites and 
advances terrorism 
9
 Played an important role in election 
 Inspired the mass movement 
 Advertises products, builds customers 
and other function 
 Cheap and effective means to enhance 
brand image and popularity 
10
 Addicts the employees and distract 
them on these sites 
 Leads to decrease in production 
 Causes depression and 
distress the person 
11
 You can’t react if you don’t know 
 Social media is only as good as the 
person using it 
 Say sorry, when it’s your fault 
12
13
SOURCE : HTTP:// socialmediatoday.com.node 
14
 There are now over 1.15+ billion 
Facebook users 
 70% of marketers use Facebook to 
gain new customers 
 Google+ is growing 33% per annum 
 91% of websites internet access is 
for social activities 
 Approximately 20 million 
users accounts are fake 
15
Social Media and Society

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Social Media and Society

  • 1. 2014 – 2015 TOPIC : SOCIAL MEDIA AND SOCIETY CLASS : XI COMMERCE SUBJECT : BUSINESS STUDIES SUBMITTED BY SUBMITTED TO PRADHYUMN SOMANI RISHABH PANGARIA ASHISH GUPTA SIR DEEPAK LADDHA PRATEEK BAPNA 1
  • 2. Let us express our gratitude to all those who helped us in various stages of this study. We would also like to thank all the people who have helped us in the project development. We are grateful to our guide MR. ASHISH GUPTA SIR for the help provided in completion of project which was assigned to us, for their help and support during each phase of development of the project. Without their friendly help and guidance it was difficult to develop this project. On this stage sir has given us best opportunities to prove ourselves. Last but not the least, we pay our sincere thanks and gratitude to colleagues. 2
  • 3. WELCOME TO SOCIAL MEDIA AND SOCIETY 3
  • 4. I. What is Social Media ? II. Social Networking and Effects III. Pros and Cons IV. Impact on Business and Politics V. Impact on Production and Privacy VI. Conclusion VII. Graph Explanation VIII.Amazing Facts 4
  • 5. 5
  • 6.  Social Media : primary source of news, entertainment and communication  Use web-based and mobile technologies  Affects the way people interact  Easily information is obtained 6
  • 7.  Websites provides revolutionary for bright future  Do not rely on other source of information  World of social media is complex  Changed the way we live in 7
  • 8.  Quick advertisement of goods and services  Powerful engine for searching jobs  Sharing ideas beyond geographical boundaries  Reduction in cost 8
  • 9.  Abused by users  Venue for bullying  Takeover real time interaction  Destabilizes government’s sites and advances terrorism 9
  • 10.  Played an important role in election  Inspired the mass movement  Advertises products, builds customers and other function  Cheap and effective means to enhance brand image and popularity 10
  • 11.  Addicts the employees and distract them on these sites  Leads to decrease in production  Causes depression and distress the person 11
  • 12.  You can’t react if you don’t know  Social media is only as good as the person using it  Say sorry, when it’s your fault 12
  • 13. 13
  • 14. SOURCE : HTTP:// socialmediatoday.com.node 14
  • 15.  There are now over 1.15+ billion Facebook users  70% of marketers use Facebook to gain new customers  Google+ is growing 33% per annum  91% of websites internet access is for social activities  Approximately 20 million users accounts are fake 15