For an updated version of this presentation: https://www.slideshare.net/clearaction/marketing-efficiency-assessment-127189827 Jump-start your organization’s awareness of marketing effectiveness and efficiency improvement opportunities. Socialize your assessment results through this coffee table book with more than 2 dozen analyses and recommendations. Get insights on becoming more scalable, more flexible, and more competitive. See https://ClearAction.com

1. Answer the assessment questions and socialize your assessment results through this
coffee table book with more than 2 dozen analyses and recommendations
Jump-start Your Organization’s Awareness
of Marketing Efficiency Priorities
Center your business on customers as the key to growth: accountability, alignment & agility

2. Depending on Your Role & Answers, the Survey Will Take
20 to 40 Minutes:

3. You Get an 88-Page Report:
Table of Contents

4. How it Works:
1) Invite an unlimited number of participants from your company
• Your survey is customized with your brands, regions & business units
• The online questionnaire takes 20-40 minutes to complete, depending on your role
• The survey is available in English, German, Dutch, Russia
• The survey covers: marketing roles, decision-making, brand use, marketing
processes, and demographics
• Your logo identifies the online survey and the cover of the hard-copy book
2) The pretested questions represent a decade of improving Marketing Operations for
some of the best brands in the world
3) Your inputs are secure and confidential; used only by Marketing Operations Partners
directly with you
4) You get 5 copies of the bound report and a soft-copy (low-rez PDF file)
• Your report contains about 30 graphs and recommendations in 88 pages, in English
• Table of contents includes: transparency, maturity, priority, improvement,
alignment, conclusions
5) Marketing Operations Partners walks you through your results
• Walk-through includes in-depth insights and recommendations about your
company’s place in your journey to marketing operations maturity
www.MOpartners.com/resources/MO-DNA

5. A Sneak Peak to Your Marketing Assessment Report:

15. www.MOpartners.com/resources/MO-DNA

37. www.MOpartners.com/resources/MO-DNA

39. We guide marketing organizations to become a value center
We are front-runners in Marketing Operations
to create a consultancy dedicated to Marketing Operations
to publish an article on MO
to create a college course on MO
to teach a professional symposium on MO
to conduct a benchmarking study of MO practices
© 2016 Marketing Operations Partners. All Rights Reserved.
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Companies we’ve influenced: (partial list)

40. © 2016 Marketing Operations Partners. All Rights Reserved.
Organization-wide efficiency and effectiveness raise
Marketing performance, agility and ROI
Ask us about our model for Marketing Maturity
Strategy: holistic vision, fact-based decision-making
Guidance: competency development, governance
Process: workflow, lean/six-sigma, supply chain
Metrics: profitability, predictive analytics, alignment
Technology: enterprise marketing / portfolio mgt
Ecosystem: collaboration with key stakeholders
Infrastructure: back-end integration of processes,
metrics, technology
Request your marketing maturity assessment and roadmap
ChangeMyMO@MOpartners.com

41. tel +1 408 243 7881
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ChangeMyMO@MOpartners.com
Center your business on customers as the key to growth: accountability, alignment & agility