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GAMIFICATION
101
5 P R OV E N WAY S TO C R E AT E C H A N G E W I T H
G A M I F I C AT I O N
@monicacornetti
#gamification
ACCA Gamification 101 September 17 2015
GAMIFICATION
t h e u s e o f
GAME ATTRIBUTES
t o d r i v e
GAME -LIKE PL AYER
BEHAVIOR
i n a NON -GAME CONTEXT.
@monicacornetti
#gamification
FUN!
@monicacornetti
#gamification
ACCA Gamification 101 September 17 2015
GENERATIONS
@monicacornetti
#gamification
Candidates on average spend 5-10 minutes on PwC career page vs. spending
up to 1 ½ hours playing Multipoly prior to the job interview!
DEVELOPING
SKILLS
@monicacornetti
#gamification
LIFESAVER
ACCA Gamification 101 September 17 2015
GAMIFICATION
• Interactive Scenario
• Character and Story
• Learn by Doing
• Beat the Clock
• Dynamic Feedback
CHANGE
BEHAVIORS
@monicacornetti
#gamification
ACCA Gamification 101 September 17 2015
LOWERS THE
BARRIER TO
ENTRY
@monicacornetti
#gamification
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
http://www.perigee.se/seven.php
GAMIFICATION
Seven delivers extra motivation
with positive reinforcement
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
FAIL!
@monicacornetti
#gamification
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
GAMIFICATION
t h e u s e o f
GAME ATTRIBUTES
t o d r i v e
GAME -LIKE PL AYER
BEHAVIOR
i n a NON -GAME CONTEXT.
@monicacornetti
#gamification
GAMIFICATION
101
5 P R OV E N WAY S TO C R E AT E C H A N G E W I T H
G A M I F I C AT I O N
@monicacornetti
#gamification

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ACCA Gamification 101 September 17 2015