How to Build a Successful Business Blog
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This document discusses how to use blogging for business purposes. It outlines key benefits like getting visitors, building trust, and improving the bottom line. It recommends setting up a business blog on WordPress, identifying your target audience, and setting goals. The document emphasizes creating great content on a regular schedule and promoting it through social media and other channels. Regular analysis and optimization of the blog is also recommended.
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How to Build a Successful Business Blog
- 4. IS THE FUTURE OF ONLINE MARKETING CONTENT MARKETING @MarkoSaric HowToMakeMyBlog.com
- 5. @MarkoSaric HowToMakeMyBlog.com COMPANIES ARE GETTING OBSESSED WITH CREATING CONTENT
- 6. @MarkoSaric HowToMakeMyBlog.com THE BEST WAY TO INTEGRATE CONTENT INTO YOUR WEBSITE IS WITH A BLOG
- 7. BLOGGING ON A REGULAR BASIS SERVES A WIDE RANGE OF PURPOSES… @MarkoSaric HowToMakeMyBlog.com
- 8. …OUTSIDE OF WHAT YOU CAN DO ON YOUR WEBSITE, YOUR SOCIAL MEDIA PROFILES AND YOUR ADVERTISING @MarkoSaric HowToMakeMyBlog.com
- 9. KEY BENEFITS OF BLOGGING @MarkoSaric HowToMakeMyBlog.com
- 10. KEY BENEFITS OF BLOGGING @MarkoSaric HowToMakeMyBlog.com I BLOGGING
- 11. KEY BENEFITS OF BLOGGING: @MarkoSaric HowToMakeMyBlog.com GET VISITORS
- 12. @MarkoSaric HowToMakeMyBlog.com GET VISITORS BLOGS ARE SOCIAL. MORE SHARABLE/ LINKABLE. EXCELLENT SOURCE OF SEARCH TRAFFIC.
- 13. KEY BENEFITS OF BLOGGING: @MarkoSaric HowToMakeMyBlog.com FLEXIBILITY CONTROL OWNERSHIP
- 14. @MarkoSaric HowToMakeMyBlog.com FLEXIBILITY CONTROL OWNERSHIP YOU OWN IT AND CONTROL IT.
- 15. @MarkoSaric HowToMakeMyBlog.com FLEXIBILITY CONTROL OWNERSHIP YOU OWN IT AND CONTROL IT. UNLIKE YOUR SOCIAL MEDIA.
- 16. @MarkoSaric HowToMakeMyBlog.com FLEXIBILITY CONTROL OWNERSHIP YOU OWN IT AND CONTROL IT. UNLIKE YOUR SOCIAL MEDIA. LENGTHIER CONTENT.
- 17. @MarkoSaric HowToMakeMyBlog.com FLEXIBILITY CONTROL OWNERSHIP YOU OWN IT AND CONTROL IT. UNLIKE YOUR SOCIAL MEDIA. LENGTHIER CONTENT. LONGER SHELF-LIFE.
- 18. KEY BENEFITS OF BLOGGING: @MarkoSaric HowToMakeMyBlog.com BUILD TRUST
- 19. @MarkoSaric HowToMakeMyBlog.com BUILD TRUST IN-DEPTH CONTENT.
- 20. @MarkoSaric HowToMakeMyBlog.com BUILD TRUST IN-DEPTH CONTENT. ADD VALUE.
- 21. @MarkoSaric HowToMakeMyBlog.com BUILD TRUST IN-DEPTH CONTENT. ADD VALUE. BUILD AUTHORITY, CREDIBILITY AND BRAND AWARENESS.
- 22. KEY BENEFITS OF BLOGGING: @MarkoSaric HowToMakeMyBlog.com ALL ABOUT THE BOTTOM LINE
- 23. @MarkoSaric HowToMakeMyBlog.com ALL ABOUT THE BOTTOM LINE SPEND LESS MARKETING $$$.
- 24. @MarkoSaric HowToMakeMyBlog.com ALL ABOUT THE BOTTOM LINE EARN MORE MEDIA.
- 25. @MarkoSaric HowToMakeMyBlog.com ALL ABOUT THE BOTTOM LINE DRIVE TARGETED TRAFFIC TO CONVERSION PAGES.
- 26. SETTING UP A BUSINESS BLOG @MarkoSaric HowToMakeMyBlog.com
- 27. @MarkoSaric HowToMakeMyBlog.com CORPORATE BLOGS ARE BORING.
- 28. @MarkoSaric HowToMakeMyBlog.com PRESS RELEASES
- 29. @MarkoSaric HowToMakeMyBlog.com PRESS RELEASES SALES PITCHES
- 30. @MarkoSaric HowToMakeMyBlog.com PRESS RELEASES ‘’WE ARE THE BEST’’ TALK SALES PITCHES
- 31. @MarkoSaric HowToMakeMyBlog.com PRESS RELEASES ‘’WE ARE THE BEST’’ TALK CHECKBOX TICKED OFF SALES PITCHES
- 32. BLOGGING IS NOT JUST A TICK OFF THE LIST. @MarkoSaric HowToMakeMyBlog.com
- 33. BLOGGING IS NOT JUST A TICK OFF THE LIST. BLOGGING IS HARD WORK. @MarkoSaric HowToMakeMyBlog.com
- 34. BLOGGING IS NOT JUST A TICK OFF THE LIST. BLOGGING IS HARD WORK. GREAT CONTENT IS KEY. @MarkoSaric HowToMakeMyBlog.com
- 35. WITHOUT GREAT CONTENT THERE IS NO: @MarkoSaric HowToMakeMyBlog.com
- 36. WITHOUT GREAT CONTENT THERE IS NO: @MarkoSaric HowToMakeMyBlog.com SEO
- 37. WITHOUT GREAT CONTENT THERE IS NO: @MarkoSaric HowToMakeMyBlog.com SEO SOCIAL MEDIA MARKETING
- 38. WITHOUT GREAT CONTENT THERE IS NO: @MarkoSaric HowToMakeMyBlog.com SEO SOCIAL MEDIA MARKETING COMMUNITY
- 39. @MarkoSaric HowToMakeMyBlog.com HUMANISE YOUR COMPANY.
- 40. @MarkoSaric HowToMakeMyBlog.com HUMANISE YOUR COMPANY. YOU MIGHT EVEN NEED TO IGNORE YOUR CORPORATE COMMUNICATION STYLE.
- 41. @MarkoSaric HowToMakeMyBlog.com YOU MIGHT NEED TO GET OUT OF YOUR COMFORT ZONE.
- 42. @MarkoSaric HowToMakeMyBlog.com A FULLY FOCUSED CONTENT MARKETING STRATEGY IS NEEDED.
- 43. @MarkoSaric HowToMakeMyBlog.com IDENTIFY YOUR TARGET AUDIENCE
- 44. @MarkoSaric HowToMakeMyBlog.com IDENTIFY YOUR TARGET AUDIENCE: UNDERSTAND YOUR AUDIENCE.
- 45. @MarkoSaric HowToMakeMyBlog.com IDENTIFY YOUR TARGET AUDIENCE: UNDERSTAND YOUR AUDIENCE. WHO WILL CONSUME MY CONTENT?
- 46. @MarkoSaric HowToMakeMyBlog.com IDENTIFY YOUR TARGET AUDIENCE: UNDERSTAND YOUR AUDIENCE. WHO WILL CONSUME MY CONTENT? WHO DO I PRODUCE THE CONTENT FOR?
- 47. @MarkoSaric HowToMakeMyBlog.com SET GOALS AND KPIs FOR YOUR BLOG
- 60. @MarkoSaric HowToMakeMyBlog.com YOUR GOALS SHOULD INFLUENCE EVERYTHING YOU DO IN CONTENT MARKETING.
- 61. @MarkoSaric HowToMakeMyBlog.com CONTENT IS STRONGER WHEN CREATED WITH A PURPOSE AND A GOAL IN MIND.
- 64. @MarkoSaric HowToMakeMyBlog.com INSTALL IT ON YOUR OWN HOSTING ACCOUNT.
- 65. @MarkoSaric HowToMakeMyBlog.com WORDPRESS PLUGINS GIVE YOU THOUSANDS OF FEATURES AND FUNCTIONALITIES TO USE.
- 66. @MarkoSaric HowToMakeMyBlog.com SOCIAL SHARE BUTTONS.
- 67. @MarkoSaric HowToMakeMyBlog.com SOCIAL SHARE BUTTONS. RELATED POSTS THUMBNAILS.
- 68. @MarkoSaric HowToMakeMyBlog.com SOCIAL SHARE BUTTONS. RELATED POSTS THUMBNAILS. LEAD COLLECTION.
- 69. @MarkoSaric HowToMakeMyBlog.com SOCIAL SHARE BUTTONS. RELATED POSTS THUMBNAILS. LEAD COLLECTION. SEARCH ENGINE OPTIMISATION.
- 70. @MarkoSaric HowToMakeMyBlog.com TOOLS GOOGLE ANALYTICS
- 71. @MarkoSaric HowToMakeMyBlog.com GOOGLE ANALYTICS. FOR DATA.
- 72. @MarkoSaric HowToMakeMyBlog.com GOOGLE ANALYTICS. FOR DATA. VISITOR DATA.
- 73. @MarkoSaric HowToMakeMyBlog.com GOOGLE ANALYTICS. FOR DATA. VISITOR DATA. REFERRAL DATA.
- 74. @MarkoSaric HowToMakeMyBlog.com GOOGLE ANALYTICS. FOR DATA. VISITOR DATA. REFERRAL DATA. CONTENT DATA.
- 75. @MarkoSaric HowToMakeMyBlog.com START PRODUCING GREAT CONTENT.
- 76. @MarkoSaric HowToMakeMyBlog.com USE: ATTRACTIVE HEADLINES.
- 77. @MarkoSaric HowToMakeMyBlog.com USE: MULTIMEDIA.
- 78. @MarkoSaric HowToMakeMyBlog.com USE: TIMELESSNESS.
- 79. @MarkoSaric HowToMakeMyBlog.com BUILD IT AND THEY WILL COME.
- 80. @MarkoSaric HowToMakeMyBlog.com BUILD IT AND THEY WILL NOT COME.
- 81. @MarkoSaric HowToMakeMyBlog.com IF YOU DON’T GO OUT THERE AND TELL PEOPLE ABOUT IT…
- 82. @MarkoSaric HowToMakeMyBlog.com …NOBODY WILL KNOW ABOUT YOUR CONTENT.
- 83. @MarkoSaric HowToMakeMyBlog.com DO FISH WHERE THE FISH ARE.
- 84. @MarkoSaric HowToMakeMyBlog.com DO REACH OUT TO THE INFLUENCERS.
- 85. @MarkoSaric HowToMakeMyBlog.com DO CONTRIBUTE REGULARLY TO HIGH-TRAFFIC SITES.
- 86. @MarkoSaric HowToMakeMyBlog.com DO STEAL ATTENTION FROM EXISTING CONVERSATIONS.
- 87. @MarkoSaric HowToMakeMyBlog.com EVEN DO PAY-PER-CLICK IF IT IS NECESSARY.
- 88. @MarkoSaric HowToMakeMyBlog.com DEVELOP AN EDITORIAL CALENDAR
- 89. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME.
- 90. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE.
- 91. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE. STICK TO IT.
- 92. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE. STICK TO IT. ANALYSE THE DATA.
- 93. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE. STICK TO IT. ANALYSE THE DATA. OPTIMISE.
- 94. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE. STICK TO IT. ANALYSE THE DATA. OPTIMISE. REPEAT.
- 95. @MarkoSaric HowToMakeMyBlog.com PLAN YOUR CONTENT AHEAD OF TIME. SET A SCHEDULE. STICK TO IT. ANALYSE THE DATA. OPTIMISE. REPEAT AGAIN!