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U.s. quick service restaurant (qsr) ecosystem industry analysis, size, share, growth, trends and forecast 2013 2019
1. Quick Service Restaurant (QSR) Ecosystem Market (Digital
Signage, Kiosks, Drive through terminals, Point of Sales,
Handheld devices, Digital menu cards) - U.S. Industry
Analysis, Size, Share, Growth, Trends and Forecast 2013 -
2019
Report Description
2. The QSR ecosystem market by hardware component is divided
into five major segments: signage systems, kiosks, Point of
Sales, handheld devices, and digital menu card. Increasing
numbers of restaurateurs are searching new ways to make
their business effective and efficient. Solutions related to
Customer Relationship Management (CRM), Supply Chain
Management (SCM), Personnel Management, DSS (Decision
Support Systems), and other aspects of the business are being
explored to help optimize resource use and revenue
generation. Owing to increased popularity of wireless
networking coupled with decreased cost of computing, more
businesses are adopting these technology driven solutions.
3. Digital solutions are gaining momentum in a QSR ecosystem
as they provide improved accuracy, greater table turnaround,
efficient customer checkout, and enhanced productivity. The
QSR industry has observed increase in adoption of new
generations of connected digital POS and signage systems for
three specific reasons: brand building, serve customers
quickly, and subsequently increase sales.
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service-restaurant-market
Currently, customers are increasingly using social and digital
media as part of their lifestyle, quick service restaurants have
been quick to recognize the need for digital and social media
4. as medium of interaction to reach wide audience and improve
their marketing. Moreover, many customers prefer QSRs with
self service options, such as kiosk systems, as it reduces the
waiting time. Subsequently, as the QSR industry moves
towards digital technology and business intelligence solutions,
the demand for POS, kiosks, handheld devices, signage
systems, digital menu cards, analytical software solutions (for
designing loyalty programs, targeted marketing, operations
management, and others) is expected to grow.
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quick-service-restaurant-market/toc
5. The research report on the QSR ecosystem market in U.S.
provides a detailed analysis of systems such as kiosks, digital
signage systems, Point-of-Sale (POS), digital menu cards,
handheld devices and helps in understanding driving forces
behind the popularity of these systems in the QSR industry.
It also provides an analysis of major sub-segments of the U.S
ecosystem market for the next six years. The report includes
extensive analysis of the industry drivers, restraints, market
trends and market structure. The market study provides
comprehensive assessment of stakeholder strategies and
imperatives for succeeding in the business. The report
segregates the market based on hardware systems, software
application and services. The market share analysis of the
leading players of QSR ecosystem market in U.S. mentioned
6. in the report exemplifies the scrupulous understanding of
their market shares. The report includes a detailed analysis of
the prevalent market situation, company profiles and industry
trends for ecosystem used in quick service restaurants.
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The technology segment includes in-depth analysis and
forecast of hardware components, supporting software
solutions, and services such as network security and cloud
based services. The detailed value chain analysis and porter’s
five forces analysis helps the market competitors to formulate
their business strategies at every stage of their business.
7. Moreover, the market estimates have been analyzed by
keeping in mind the several factors which affect the market
including but not limited to technological, economical, social,
environmental and legal.
The key players of QSR Ecosystem Market have been profiled
with a focus on competitive details such as company and
financial overview, business strategies, and recent
developments done by them. The company profiles of major
players such as Keywest Technology Inc., Nanonation, Inc.
NEC Display Solutions Ltd., Cisco System Inc., Hewlett-
Packard Company, Omnivex Corporation, Panasonic
Corporation, Samsung Electronics Co. Ltd., LG Display Co.
8. Ltd., and REDYREF Inc. have been incorporated in this
report.
Table Of Content
Chapter 1 Preface
1.1 Report description
1.2 Report scope
1.3 Research methodology
Chapter 2 Executive summary
2.1 Snapshot for the U.S. QSR ecosystem market
2.2 U.S. Quick Service Restaurant (QSR) ecosystem market
size and forecast, 2012 – 2019 (USD million)
9. Chapter 3 U.S. QSR Ecosystem Market Analysis
3.1 Market overview
3.2 Market trends
3.2.1 Compact and mobile POS
3.2.2 Digital menu cards
3.2.3 Gamification in POS
3.2.4 POS Software
3.2.5 Mobile payment (m-Wallet) and Bitcoins
3.3 Market dynamics and impact analysis
3.3.1 Drivers
3.3.1.1 Shift towards data-centric business
models (big data cloud solutions) helps optimize business
processes
10. 3.3.1.2 Increasing need of reinventing customer
experience
3.3.2 Restraints
3.3.2.1 Increased automation lacks human
interpretation skills
3.3.2.2 High costs of QSR ecosystem devices
3.3.3 Opportunities
3.3.3.1 Increasing usage of smartphone for
payment (m-wallet)
3.3.3.2 Software solutions that enable creative
recipes
3.4 Value chain analysis
3.5 Porter’s five force analysis
3.5.1 Bargaining power of suppliers
11. 3.5.2 Bargaining power of buyers
3.5.3 Threat of new entrants
3.5.4 Threat of substitutes
3.5.5 Competitive rivalry
3.6 Market attractiveness analysis for U.S. Quick Service
Restaurant (QSR) ecosystem market
3.7 Market share analysis
3.7.1 Market share analysis of key players, 2012 (%)
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