Presentation from the "What is digital transformation?" workshop, interactive training course on how to digitally transform your organisation for Dare To Be Original conference in Belgrade Serbia? http://www.businessknowledge.biz/ http://www.miodragkostic.com/

1. What is Digital Transformation?
Miodrag Kostić, CMC, CDC
Tijana Sekulic, CMC, CDC
www.businessknowledge.biz

2. Tijana Sekulić
Miodrag Kostić

3. Digital transformation workshop in
“Marsh Open Space in Belgrade”

4. Digital transformation workshop in
“Marsh Open Space in Belgrade”

5. Digital transformation workshop in
“Marsh Open Space in Belgrade”

6. Digital transformation workshop in
“Marsh Open Space in Belgrade”

7. BusinesKnowledge.biz clients - 2003 to date

8. What is Digital
Transformation?

9. What company is this?

11. Are their companies which do not transform?
There are only companies that do
not want to transform

13. “(1) Automation applied to an efficient operation
will magnify the efficiency.
(2) Automation applied to an inefficient operation
will magnify the inefficiency.” -- Bill Gates
What is the greatest challenge
of digital transformation?

14. Organizational culture
Digital transformation is not only about technology,
it is about the change in organizational culture

15. What is the 4th
industrial revolution?

16. Why was Blockbuster bankrupt?
What is “digital disruption”?

17. What was the Blockbusters MISSION?
To provide customers with the most convenient
means of accessing media entertainment

18. “You can't just ask customers what they want and then
try to give that to them. By the time you get it built,
they'll want something new.” -- Steve Jobs

20. www.teddytheguardian.com
IoT or “Internet of Things”

21. IoT or “Internet of Things”

22. AR - Augmented Reality

23. VR – Virtual reality

24. 3D printers

25. www.dogshirts.comwww.t-gallery.com
1995.g. 1996.g.
Digital transformation case study
T-Gallery stores - 1996 - 2018

26. Robots and artificial intelligence

27. TREND CARDS
Modeled by
Centre for Digital Transformation
Austrian Chamber of Commerce

28. Digital
trends
SWOT &
Impact
Analyses
Quick
Fixes
ReportingDeveloping digital strategy
Developing digital road map
(1 day workshop)
Priorities I
Priorities II
Priorities III
Detailed strategy
of priority I
KMU DIGITAL - Consulting process

29. KMU DIGITAL – Trend selection

35. Digital road map for “Terra Panonica”
Y - Impact -- X - Risk (chance)

36. Hi impact low risk

37. Hi impact low risk

38. Hi impact low risk

39. Hi impact high risk

40. Hi impact high risk

41. Digital road map for “Terra Panonica”
Roadmap

42. ROADMAP for CRM System & Customer Journey
Measure
customer
experience
Increase
customer
loyalty
Better
customer
service
Positive
R.o.I in
year 2
productproduct
marketingmarketing
operationsoperations
financefinance
Create a product range of at
least 50 different menues,
organic, healthy, with nutrition
data, enough fruit and
vegetables
Do not forget food
intolerances and other special
needs (e.g. no pork,
vegetarian)
Patrick
5 weeks of time
Collaborate with
dietologist and chef
What? Who?
Budget?
ToDos
remarks
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Budget?
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remarks
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Budget?
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remarks
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Budget?
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
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remarks
Terra Panonica Roadmap

43. Miodrag Kostić, CMC, CDC
www.miodragkostic.com
www.businessknowledge.biz
Thanks 