Today, technology has evolved the way of doing marketing. It has become more unique, innovative and interactive. Therefore, we have brought the known and unknown social media marketing weapons helping you stay connected with your relevant audience for long and develop your user experience perception.
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Ideas to spice up your social media marketing with new weapons
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Ideas to Spice Up Your Social Media Marketing
with New weapons
Today, technology has evolved the way of doing marketing. It has become
more unique, innovative and interactive. Vlogging, Videos, Infographics,
Podcasts are not just the key components, they are the heavy loaded
weapons helping businesses to leverage relevant audiences.
Yes, it’s true. Social Media Channels are meant to have fun, chit-chats and
sharing moments, but we can not deny the fact that gradually the internet
has turned these channels into a marketplace or say a medium to attract
active users.
It’s like thinking. Think and Think, what can be executed which stands out to
be unique and alluring. Oh Gosh! It seriously punctures the ability of
thinking. Being a hard core marketing professional, it becomes difficult to
keep the essential elements alive for users to read. Don’t you think so?
Yes, It is difficult. One cannot include the flavours of fun all the time, but
definitely can make things easier and interesting that clicks the user’s mind
the moment he holds to your post.
Therefore, we have brought the known and unknown social media
marketing weapons helping you stay connected with your relevant audience
for long and develop your user experience perception.
Shall we begin? But where should we start?Umm…
Emoticons? Bingo!
Emoticons are the favourite weapon everyone likes to use while posting on
social media channels. More than being a face of emotions or gestures, it is a
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language of communication. Easily conveys messages to the reader. But I
don't know why companies don’t use it in increasing numbers.
Using emoticons with snippets is fun. Posts like these get more impressions,
likes and comments. As a consequence the chances of engaging more users
doubles.
Next in the list is Hashtag. Believe it or not! A single hashtag can
miraculously increase the number of views. For instance, if you are
publishing a post of a recently launched mobile app getting 5 star reviews
tagging #mobileapp. You will notice an amazing engagement of users on
your post. The reason you know.
Hashtag also includes the fun element. And, that is where the companies
lack. One can play tactfully with hashtags and can easily develop an interest
amongst users.
Social media marketing is an ocean of ideas. With every unique idea, we can
create exclusive hashtags that hold the user’s attention for a long time. The
only thing professionals need to do is think, think and execute.
Yes, this is how the marketing of products, resources and services takes
place. Keeping things as easy as a pie.
Moreover, visual contents create a strong impact on users. This weapon is
made in use when companies have the detailed research to show in. And, to
your notice, visuals content are the biggest weapons to influence the
potential users.
In the list of Visual Contents comes Videos, Vlogging and Infographics.
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With the advances in technology, video has stepped into a new level which
we call 360 degree video. This shows that we are in digital mode. No
restrictions, nothing. Picking video content for the next post carries a lot of
effort. You need to stitch the photos you’ve collected, weave a beautiful
story and then publish. Indeed, an effortful task but at the same time, a
rewarding one.
Nowadays, the video is the only weapon for branding and product launch. It
creates an impeccable impression on users who actually stop by your posts.
That’s the reason, why being content writers we cut short our word lengths
and give space to visuals.
Next is Vlogging. Vlogging is trending. Top companies have a section of
vlogging where you can come across the well researched topics teamed up
with the explanatory video. Now that’s interesting. A new area to cover.
Doing such activities builds a writer’s interest to research on exclusive topics
and present in front of the readers. Simultaneously, marketing professionals
also enjoy posting such research based vlogs. As a consequence, your post
gets more impressions, likes and comments and users don’t leave without
hitting a subscribe me button. This is the difference!
Well! If you are holding on to Vlogging then Infographics is another
impressive visual content which is an easy way out to bring in the user’s
attention to your post. You can use infographics for various topics. Make it a
point that it’s worthwhile and the purpose is easily conveyed.
Infographics are specifically designed to educate users on relevant topics.
For instance, The Epic Content Cycle: 10 Steps to 10X Content [Infographic]
posted on a smart blogger website. The infographic posted is stupefying. The
writer has figured out all the essential elements and blended beautifully
with content. Just have a look at it.
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Podcast is audio content which is emerging its roots in the eCommerce
sector educating retail owners about retail bandwagons, selling tips and a lot
more is covered. Just as Television drama has episodes and series, Podcasts
also have.
There are specific sites where podcasts are published such as SoundCloud,
Stitcher and are also available at app stores. But it was surprising to see
them getting shared on social media platforms with a huge number of views,
likes and comments.
The Ending Note
Social Media Marketing is the best part of the job because you enjoy doing
it. Every time you post, you come up with unique ideas and that is what is
required. Yes, you need to be quick in executing the strategies you’ve
planned. Because companies focus on only leads and revenues. The quicker
you are, the better results you get.
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