2. Social media is
the biggest change
since the
industrial revolution.
Business Week (2005)
3. Ladder Of Engagement
• Embraces Web2.0/Social Media
• Nurtures Customer Engagement %
• Strengthens Brand Loyalty
• Asks What Business Are We In
….value chain …..value network
…amidst Hyper Competition……..
4. even Alien Implant Removals
are in a hyper competitive market
And
although
it might
make a
great gift
For your
mother-
in-law.....
5. This is
a far
better
gift!
Let’s see
how the ‘Ladder
of Engagement’
can develop the
appetite
for
sportsmanship
19. Style:
emotional
stories
tapping into
something
deep inside
us…….
The Mexican
goalkeeper’s
father had
just died &
the Iranian
keeper
showed his
respect .
2006
www.Great
MomentsOf
Sportsmanship.
com
20. Style:
2 minute short
stories supported
by interesting
visuals. Yes, the
unidentified
flying object in
the back-ground
is a streaker
diving into the
lake during a
crucial Ryder
Cup golf match
in Ireland 2006.
www.Great
MomentsOf
Sportsmanship.
com
