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7 of 14

foursquare users are not all Foursquare and Seven Years Ago is Awesome

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foursquare users are not all the
same, but there are a few standard
usage patterns, each of which could
benefit from 4sqand7yearsago


these users try
one & out foursquare

done for a few days or
weeks but don’t
feel compelled to
continue using it.


these are casual
users who only
Big checkin at exciting

moves places that they
also want to share
through Twitter
and Facebook


these are the
whales of

24/7
foursquare who
checkin everytime
they enter a new
venue or event.

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