Menaka Seshakumar

Singapore Singapore

Account Director / Director of Marketing Automation & CRM

Advertising / Marketing / PR

10+ years experience in optimizing lead generation activities and tools, delivering qualified leads and identify opportunities for scalable campaigns. Develop local promotional programs, materials and tactics and effectively implement planned commercial tactics with clear KPI Demonstrated expertise, toolkit and guidelines best execution for paid acquisition activities including display re-targeting, social media ads, email marketing, third party list partnerships and other advertising channels. Proven experience in managing and collaborating Digital...