Information Architecture class8 02 27
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Information Architecture class8 02 27
- 1. 2/27/2013 It's webvrywhere SI 658 Information Architecture Marti Gukeisen
- 2. It’s WEBVRYWHERE Related Readings Pervasive Information Architecture Andrea Resmini & Luca Rosati ISBN 978-0-12-382094-5 Ch 1 From Multi-Channel to Cross Channel Ch 3 Heuristics for a Pervasive IA 1/23/2013 2 SI658 Information Architecture
- 3. it’s webvrywhere 2/27/2013 mobile, cross channel, ubiquitous 3 SI658 Information Architecture
- 4. It’s WEBVRYWHERE Trip to Florence Jones - 1999 go to a travel agent’s office physical maps, guidebooks, rely on travel agent old school camera eat good food, see pretty stuff 2/27/2013 Hutchinsons - 2011 online travel agency (24/7) GPS on phone plan / shop / buy tickets online a million digital photos eat good food, see pretty stuff 4 SI658 Information Architecture
- 5. It’s WEBVRYWHERE 2/27/2013 technology helps you get through because going around takes a lot longer. people hate exercise. 5 SI658 Information Architecture
- 6. It’s WEBVRYWHERE foursquare 2/27/2013 6 SI658 Information Architecture
- 7. It’s WEBVRYWHERE GPS 2/27/2013 7 SI658 Information Architecture
- 8. It’s WEBVRYWHERE cha-ching. That is MONEY. 2/27/2013 8 SI658 Information Architecture
- 9. It’s WEBVRYWHERE toy car + iPad 2/27/2013 9 SI658 Information Architecture
- 10. It’s WEBVRYWHERE 2/27/2013 plushes have hearts with barcodes. They sell experiences. And ice cream. 10 SI658 Information Architecture
- 11. It’s WEBVRYWHERE google glass 2/27/2013 11 SI658 Information Architecture
- 12. It’s WEBVRYWHERE Vocabulary Quiz! Multi-channel Cross-channel 2/27/2013 12 SI658 Information Architecture
- 13. It’s WEBVRYWHERE some channels physical world face to face phone / audio video chat desktop web mobile web paper short text (alerts, text message, etc.) long communication (email) social media 2/27/2013 13 SI658 Information Architecture
- 14. It’s WEBVRYWHERE channels are related to MEDIUM cell phone ipad website billboard kiosk drive-up window physical store in-home radio television guy holding a sign MP3 player calculator seats on a plane bathroom stall walls your car dashboard receipt 2/27/2013 14 SI658 Information Architecture
- 15. It’s WEBVRYWHERE 2/27/2013 communication’s many facets at least some of them Time synchronous asynchronous Who’s Involved one-way (blast) two-way (conversation) group (comments, etc.) How Involved short long in the middle Who can see private public in the middle Format audio text photography video tactile / physical Size big (building) little (nano) in the middle Attention primary task secondary task task switching background 15 SI658 Information Architecture
- 16. It’s WEBVRYWHERE and now lets facilitate identity theft Where do you bank? (check balance, withdraw cash, pay bills, transfer money) Where do you school? (study, take tests, register for classes, converse with other students) Where do you get informed? (news, weather, current events, track ebola outbreaks, etc.) Where do you get entertained? (watch shows, do fun stuff, listen to music / comedy, etc) 2/27/2013 16 SI658 Information Architecture
- 17. It’s WEBVRYWHERE more identity theft Where do you buy stuff? (food, tickets to shows, gadgets, shoes, a car, etc) Do you travel like Mrs. Hutchinson? 2/27/2013 17 SI658 Information Architecture
- 18. It’s WEBVRYWHERE apple site IA, store IA 2/27/2013 18 SI658 Information Architecture
- 19. It’s WEBVRYWHERE Goals of transversal IA reduce disorientation increase engagement 2/27/2013 19 SI658 Information Architecture
- 20. It’s WEBVRYWHERE DESIGN I’m not usually allowed to use that word Inductive Better comprehension of the problem space Design produces: ideas & objects. 2/27/2013 20 SI658 Information Architecture
- 21. It’s WEBVRYWHERE System Thinking you gotta recognize “no product is an island. a product is more than the product. it is a cohesive, integrated set of experiences.” - Don Norman discovery purchase anticipation of use use experience brand experience 2/27/2013 21 SI658 Information Architecture
- 22. It’s WEBVRYWHERE Pervasive IA Manifesto 2/27/2013 Information architectures become ecosystems Users become intermediaries Stat becomes dynamic Dynamic becomes hybrid Horizontal prevails over vertical Product design becomes experience design Experiences becomes cross-media experiences 22 SI658 Information Architecture
- 23. It’s WEBVRYWHERE Heuristics for a Pervasive IA 1. Place-making 2. Consistency 3. Resilience 4. Reduction 5. Correlation 2/27/2013 23 SI658 Information Architecture
- 24. It’s WEBVRYWHERE Ubiquitous Computing ambient intelligence ambient findability holistic vision of information spaces spimes everyware ubiquitious ecologies convergence 2/27/2013 24 SI658 Information Architecture
- 25. 2/27/2013 Project Time the part where you collaborate and teach each other 25 SI658 Information Architecture
- 26. It’s WEBVRYWHERE Get in your groups 2/27/2013 26 SI658 Information Architecture
- 27. It’s WEBVRYWHERE group assignment the user experience assessment this assignment is a hybrid of: the PACE model - watch JJ at UX week 09 Abby’s IA Heuristics - see the slides Spider approach from Rubinoff - read the article template linked to from ctools excel doc for spider chart linked to from ctools due Mar 13 2/27/2013 27 SI658 Information Architecture
- 28. It’s WEBVRYWHERE group project breakdown assignment 1 – 100 pts assignment 2 – 100 pts assignment 3 – 100 pts assignment 4 – 100 pts presentation – 500 pts participation – 100 pts 2/27/2013 28 SI658 Information Architecture
- 29. Presentation Time the part where you teach 2/27/2013 29 SI658 Information Architecture
- 30. Wrap Up More stuff for you to do. 2/27/2013 30 SI658 Information Architecture
- 31. It’s WEBVRYWHERE next week’s assignment: drink something like this for me 2/27/2013 31 SI658 Information Architecture
- 32. It’s WEBVRYWHERE next reading (after SPRING BREAK!) Due TUES Mar 12th at 11 pm. 50-300 words responding to the following: 2/27/2013 PERVASIVE IA Ch 4 Placemaking 32 SI658 Information Architecture
- 33. 2/27/2013 Laters Questions? 33 SI658 Information Architecture