Presentation I gave on Quality3D event about stupid devices created in the name of IoT

1. STRANGE CASE OF (ANTI)CONSUMER
- IOT FOR DUMMIES
MARCIN SIKORSKI

2. AIN’T PEOPLE
COOL?

4. „WE CAN ACHIEVE
TECHNICAL MIRACLES
AND REACH STARS!!!”

6. „WE CAN BE AN
INCREDIBLY LAZY PIECE
OF”

8. „SOLVE PROBLEMS YOU
DIDN’T KNOW YOU
HAD”
FOR A PRICE

9. IOT IS NOT
BETTER

16. HOAX OR NOT?

25. COMMON
BULLSHIT THEME

26. • „THE FUTURE OF…”
• „THE … OF THE 21ST CENTURY”
• „WE SOLVE THE PROBLEM OF…”
• „REVOLUTION OF…”
• „YOU NEED TO DO… REMOTELY”

27. ON THE OTHER
HAND...

28. • HIGH PRICE TO PAY
• LOW SECURITY (YOU DESERVE
WHAT YOU BUY)
• FAKE EXTRAS (APP, POINTS ETC.)
• WHAT IF OFF?
• EXTRAS COST EXTRA
• WEAK BATTERY & CONNECTION
• STRANGE DATA POLICY

29. MAKE IOT GREAT
AGAIN!

30. FUNCTIONAL TESTING
SERVICES TESTING
SECURITY TESTING
PERFORMANCE
COMPATIBILITY
SENSOR APP NETWORK BACKEND

32. USABILITY
TESTING!!!

38. WHY DOES IT
MATTER?

39. • 70% PEOPLE HAVE IOT BUT
20% UNDERSTANDS IOT
• 60% OF USERS EACH DAY
HAVE SOME PROBLEMS
• 80% PEOPLE DOUBT IN IOT

40. WHAT SHOULD
WE DO?

41. ALWAYS IMPLEMENT
A HUMAN LAYER

42. PICK CORRECT
SOLUTIONS FOR
A SPECIFIC DEVICE

43. IOT DEVICE MUST
LEARN AND
ADAPT TO THE
USER’S NEEDS

44. PROTECT USER’S
DATA AND IDENITY
(SERVE AT ALL
COST)

45. EITHER ADD VALUE
OR EXTEND A
PURPOSE

46. DEMONSTRATE
MOTIVATE
AND SHOW HIM ROI :)

47. SELL CONCEPT
RATHER THAN
PRODUCT OR
SERVICE

48. marcin.sikorski@smartrzeczy.pl
@smartrzeczy