In June 2016 we supported a 1 day Intrapreneurship Conference in Chicago where we offered some thinking on our Dynamic Business Planning process.

1. INTRAPRENEURS

2. YOUR PARTNER
(TABLE)
ARE YOU
READY?

3. 90 MINUTE
SPRINT!

4. AT PACE
TOGETHER
DESIGN
MINDSET
FUN

5. YOU WILL
ALL BE
DESIGNERS!

6. Steve Jobs
DESIGN IS NOT
JUST WHAT IT
LOOKS LIKE.
6
DESIGN IS HOW
IT WORKS.

7. Reid Hoffman, Founder LinkedIn
IF YOU ARE NOT
EMBARRASED BY YOUR
FIRST PRODUCT, YOU’VE
LAUNCHED TOO LATE
7

8. NEW SKILLS
NEW MINDSET
NEW TOOLS

9. NEW SKILLS
NEW MINDSET
NEW TOOLS

10. THREE BOOKS

11. SOLD OVER 1m
COPIES

12. PUBLISHED
OCT ‘14

13. COMING SEP 2016

14. BUSINESS AS USUAL
IS DEAD

15. BUSINESS PLANS ARE
SO 1980

16. WARM UP:
9 BOX
CHALLENGE

19. WHY DID
WE DO
THAT?

20. WE’VE BEEN VISUALIZING
FOR A WHILE

21. 60,000X

22. Marc is an experienced strategy consultant and business designer who is
responsible for our office in Chicago, USA.
He supports organizations by the use of his bold
strategic thinking, creative visual design and
practical implementation skills.
Marc kicked off his career as a Software & Data
Architect. Rapidly qualifying as a PRINCE2
practitioner he found himself leading a team of
approx 40 high caliber consultants across mainland
Europe centered in London. More recently, in 2008
he co-founded a UK based Innovation Consulting
firm before launching our Business Models Inc
operation in Chicago early 2014.
With 13+ years of consulting experience helping
corporates, SME’s and energetic start-ups hubs
within a wide range of industry sectors, most notably
Finance, Technology & Energy, he enjoys applying his
practical experience, use of visualization and
authentic energy in delivering the job-to-be-done.
Marc speaks English. 22
MARC MCLAUGHLIN – Strategy Designer

23. I LIKE TO DESIGN & BUILD
BUSINESSES

24. I WANTED TO BE AN
ARCHITECT

25. I STUDIED ENGINEERING

26. DESIGNED & BUILT
SOFTWARE

27. CONSULTANCY BUSINESS

29. NICE
REMINDER

31. MICRO TO MACRO

32. DESIGNING BETTER BUSINESSES

33. CORPORATES

34. STARTUPS

35. WE (RE-) DESIGN
BUSINESSES

36. SO WHERE DO
WE START
TODAY?

37. LET’S GENERATE
LOTS OF IDEAS!

38. IDEAS ARE CHEAP

39. WHAT ARE
THE
PROBLEMS WE
ARE LOOKING
TO SOLVE?

41. BUT

42. LET’S FIRST
UNDERSTAND
WHAT WE ARE
WORKING
WITH

43. THINKING
TO ACTION

44. THINKING
TO ACTION
CURRENT
STATE
BUSINESS
MODEL

45. THINKING
TO ACTION
VISION,
AMBITION
&
CULTURE

46. THINKING
TO ACTION
CONTEXT
DRIVERS

47. THINKING
TO ACTION
DESIGN
CRITERIA

48. THINKING
TO ACTION
BUSINESS
MODEL
OPTIONS

49. THINKING
TO ACTION
THIS IS A
NON LINEAR
PROCESS!

50. THE BUSINESS
MODEL

51. THE BUSINESS
MODEL CANVAS

52. CUSTOMER SEGMENTS1

53. VALUE PROPOSITIONS2

54. CHANNELS3

55. CUSTOMER RELATIONSHIPS4

56. REVENUE STREAMS5

57. KEY RESOURCES6

58. KEY ACTIVITIES7

59. KEY PARTNERS8

60. COST STRUCTURE9

61. CUSTOMER
SEGMENTS
KEY
PARTNERS
COST STRUCTURE REVENUE STREAMSCHANNELS
CUSTOMER
RELATIONSHIPS
KEY
RESOURCES
VALUE
PROPOSITIONS
KEY ACTIVITIES
Source: www.businessmodelgeneration.com

62. EXAMPLE

64. BUSINESS MODEL CANVAS NESPRESSO

65. BUSINESS MODEL CANVAS NESPRESSO

66. BUSINESS MODEL CANVAS NESPRESSO

67. BUSINESS MODEL CANVAS NESPRESSO

68. BUSINESS MODEL CANVAS NESPRESSO

69. BUSINESS MODEL CANVAS NESPRESSO

70. BUSINESS MODEL CANVAS NESPRESSO

71. BUSINESS MODEL CANVAS NESPRESSO

72. BUSINESS MODEL CANVAS NESPRESSO

73. BUSINESS MODEL CANVAS NESPRESSO

74. UNDERSTAND
TOOL
DESIGN TOOL

75. UNDERSTAND
TOOL

76. BUSINESS MODEL CANVAS NESPRESSO
WHAT DOES
YOUR
CURRENT
STATE
VERSION
LOOK LIKE?

77. EXERCISE
Business Modeling Exercise:
In teams of 2, rapidly map out your
current state business model
Guidelines:
• Starting with their Customer Segments (Paying &
Non-Paying) move through the BMC and map
your current state Business Model
• Help each other facilitate the conversation
• Tell the story
• No BLAH BLAH BLAH
15mins

78. BUSINESS MODEL CANVAS NESPRESSO

79. UNDERSTAND
TOOL
DESIGN TOOL

80. DESIGN TOOL

81. BUSINESS MODEL CANVAS
TOP 3
CHANGES
& IMPACT

82. EXERCISE
Business Modeling Exercise:
Make max of 3 fundamental changes to
your business model
Guidelines:
• Starting anywhere in the canvas
• Think about a new customer segment?
• Think about a new offer? New channel? New
revenu stream
• Think about a change to your cost structure?
• What of you changes the shape of your Key
Resources?
10mins

83. GALLERY OF
OPTIONS

86. QUESTIONS?

87. LET’S CONNECT
marc.mclaughlin@businessmodelsinc.com
@Marc_Mclau