This is an updated presentation that I am giving to the Southern Ohio Chamber Alliance on Getting S.T.A.R.T.ed with Social Networking for Chambers of Commerce.

1. @maljrsolutions
Malcolm Lanham
www.linkedin.com/in/
malcolmlanham
www.maljr.com
Malcolm Lanham
malcolm@maljr.com

2. Getting S.T.A.R.T.ed with
Social Networking

3. What is social networking/media?

4. Why should my chamber?

5. From Dec 07 to Dec 08
18
All Internet
63
ther Social Networks
588
Facebook
600
400
0 200
% of increase of total time spent on sites

6. Social networking has increased
87% since 2003

7. There are more social networkers
than there are people with email
addresses
*Report released by Nielsen in March, 2009

8. Facebook’s growth in millions
Female Male
12.40
11.90 11.70
10.90
10
7.60
6.00
5
3.60 3.70
1.90
1.30
2- 17 18- 34 35- 49 50- 64 65+

10. Getting S.T.A.R.T.ed with
Social Networking

11. Strategy
Who? Where?
What? Why?
When? How?

12. Tools

13. Recognize &
Re-assess
Listening
Communicate
Trends

14. Action
Just Do It!

15. Tell Everybody
Network
Network
Network

16. Getting S.T.A.R.T.ed with
Social Networking

17. @maljrsolutions
Malcolm Lanham
www.linkedin.com/in/
malcolmlanham
www.maljr.com
Malcolm Lanham
malcolm@maljr.com