About Just your average anthropology-linguistics-psychology-design geek, fascinated by the dynamics of the marketplace.
I've spent the last 12 years as a market and competitive intelligence leader, advising senior leadership on the realities, threats and opportunities in the current and potential future competitive landscape.
I unravel threads and connect dots. I drive strategy by teasing out the stories buried in data and bringing those stories to life for decision makers.
Specialties: Synthesis, Profiling, Industry and Market Analysis, Scenario Planning, Qualitative and Quantitative Analysis, Structured Foresight and Intelligence Analysis