You know how to use the tools to identify the talent you want; but once you find that talent, how do you creatively message them to get them engaged and interested in your company? I would like to host a very collaborative, hands on session, using real world examples of how to message candidates and get them to respond. I write poems, I make videos, I tell jokes- my out of the box thinking has enabled me to build one of the most niched technical teams in the midwest!

2. ZOMBIES, LAUGHS,
& (LIGHT) STALKING:
H O W T O A T T R A C T T A L E N T
W I T H B L O C K B U S T E R
E M A I L S
J E R E M Y S C H M I D T

3. CARE OTTER 1.0

4. HILLSBORO, ILLINOIS

8. NINJA
RECRUITER
WANTED

9. BLAH, BLAH, BLAH!

10. WHAT DOES
TOP TECH
TALENT
WANT?
• Chance to w rite meaningful
code and build somet hing t hat
matters.
• H aving a voice in archit ect ure &
direct ion of a product .
• Excellent management t hat
support s t hem. Management t hat
t hey can believe in.
• A flexible w ork environment
t hat provides a challenge.

11. SEDUCE THEM
WITH THEIR
OWN DESIRES

12. I’M
HOLDING
YOUR
DREAM
JOB
HOSTAGE

13. “ALL OF THE THESE THINGS GO TO SHOW YOU
VALUE YOUR DEVELOPERS WHO TEND TO BE
CREATIVE AND ENERGIZED.
THAT THEY ARE NOT A COMMODITY.”
“Great Message! As a
developer with 20
years experience I can
relate! Lets chat...”
“WOW! WHAT A BREATH OF FRESH AIR!”
“YOU NAILED IT!”
GREAT WRITE UP, AND ALL TRUE. SOME
OF THE POINTS YOU LISTED ARE SIMPLE
AND EASY YET SO MANY SHOPS TO DO
MOST OF IT. I’D LOVE TO SPEAK WITH
YOU.

14. MAKE THEM

15. CHUCK NORRIS
WRITES CODE…

16. “ C h u c k N o r r i s j o k e s a r e
n e v e r t r a s h , b e c a u s e n o
o n e t r a s h e s C h u c k N o r r i s .
Sure, I’d be happy to chat.
With a topic line of Chuck
Norris, who can refuse?
No one! Because no one refuses
Chuck Norris. (Oh Brother. I’ll be
saying these all day I fear.)”

17. MY OWN
MOVIE
TRAILER

20. I’VE
FALLEN
AND
I
CAN’T
GET
UP

21. THY
KNOW

22. • Time consuming
meetings
• Corporate Politics
• Work life balance
• No alignment with
management
• Lack of a promotional
track
• Culture of slow delivery
• Lack of communication
• Micromanagement
• No Motivation

23. • because when you offer a fast paced
culture of delivery, you create an
environment that employees can thrive in,
both creatively and professionally. A place
with career advancement and excellent
communication from the top down .
When we asked our employees why they come to work here, the
overwhelming answer is “the people” and the “tech stack”. We identify A
players, pay A prices, and expect A delivery….

26. W E H AVE SEN T YOU MESSAGES, TO N O AVAIL …
W E AR E BU ILD IN G A SOLU TION , TH AT W E N EED TO SC ALE.
OU R BAC K STORY IS IN TR IGU IN G; OU R TEAM, TOP N OTC H ,
W E W ILL BE D ISR U PTIVE, AN D EVERYON E W ILL WATC H .
OU R D EVS LOVE IT H ER E, A PLAC E W H ER E TH EY TH R IVE …
THEY LOVE WRITING CODE, AND THEIR CAREERS ARE REVIVED!
MIGH T YOU BE IN TER ESTED , IN LEAR N IN G A BIT MOR E –
IS YOU R C U R R EN T J OB, A BIT OF A BOR E?
LET’S SCHEDULE A CHAT, YOU WILL LIKE WHAT YOU HEAR .
IT MIGH T BE YOU R D R EAM J OB, AN D YOU W ILL SH ED A TEAR .
EN OU GH W ITH TH E C H EESE, SO W H AT D O YOU SAY?
W OU LD YOU LIKE TO SC H ED U LE A C ALL W ITH C AR E OTTER TOD AY?

27. Maggie, will you do me the honor of working
with me at Care Otter?

28. You came to the lodge, with an open mind …
But who would thought, your dream job you would find …
You collaborated and learned, and were totally floored …
You even cracked jokes, and made our quote board!
Google Schmoogle, you are an otter at heart!
So come work with us, after graduation you can start!

29. I’m an Otter! I accept!

30. JEREMY
SCHMIDT:
JEREMY.SCHMIDT@CAREOTTER.COM
J E R E M Y- S C H M I D T 2 2
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