Autodesk is transforming the way their customers buy and use their products. As a result, they are growing rapidly in new regions, markets and industries. With an added challenge of low brand awareness, Autodesk’s recruiters need to find quality talent they’ve never engaged with before. Learn how Autodesk is leveraging LinkedIn’s newest solution to build robust pipelines and engage the best talent for their growing business.
Check out the best of Talent Connect: https://lnkd.in/gTcVZ3x
Introducing the Next Generation of Recruiter [webcast]
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5. What’s been happening at Autodesk?
“When a couple recruiters who were up to no good,
said they couldn’t find anyone new in the ‘hood’”
6. Will faced obstacles in West Philly.
Autodesk faced obstacles recruiting.
No one knows what
we do
Brand
Growing new teams
and no time
Growing Teams
Implementing
Candidate CRM
New Tool
7. How we were trying to address it
• Importing spreadsheets
• Leveraging external tools
• Mining our ATS
(actual Autodesk employees)
8. How we were trying to address it
• Importing spreadsheets
• Leveraging external tools
• Mining our ATS
This wasn’t good enough.
We needed new, quality people
we weren’t getting through other means.
10. What we heard
• Need new candidates.
• Not more people. More of the
right people.
• Fill roles now.
• Fill roles later, faster.
• Work smarter, not harder.
14. We built a
solution that:
• Makes it more efficient for
recruiters to do their jobs
• Provides talent an easy way to
express interest
• Brings your opportunities to life
• Builds a pipeline of the right
talent at the right time
17. Autodesk built campaigns to show off their
#AutodeskLife
“We got them early access and when time came near,
they built 10 campaigns and the response was clear”
23. Results
“I looked at our performance - we were actually there!
Amazing Pipeline Builder extraordinaires”
24. Will won over his new family and friends.
Autodesk won over fresh talent.
530+Interested leads
25. Will won over his new family and friends.
Autodesk won over fresh talent.
97%83%98%
26. Autodesk isn’t the only “extraordinaire”
43%
Increase in
“I’m Interested”
engagement
36%
Decrease in
Cost per Lead
• Stand out from the competition
• Fill business-critical roles fast
• Hire a high volume of talent
• Build a long-term pipeline
• Find new clients
27. Autodesk isn’t the only “extraordinaire”
83%
of leads had not
previously applied to a
job at that company
• Stand out from the competition
• Fill business-critical roles fast
• Hire a high volume of talent
• Build a long-term pipeline
• Find new clients
28. The secret to Autodesk’s Pipeline Builder success
• Partnership
• Templates & ROE
• “Marketing”
29. Just like Will became the Fresh Prince of Bel Air,
you too can become a
Pipeline Builder “extraordinaire”