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Green World
Future Business
Green IT
Leo Victor Zalki
The Bad News:ICT Accounts for
approximately..
..of global Carbon di oxide emissions
Findings: Early Indicators of a Raising
‘Green Business' Trend
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IT operations are challenged by operational
issues
IT Energy Crisis
Data center watts/sq. ft.
Doesn’t include energy needed to remove heat… can increase overall
power requirements by 80% to 120%
The Good News:
There are substantial inefficiencies in the
technology and use behaviors that can be
readily addressed…
...and IT can significantly contribute
to control and reduce the 98%of
Carbon di oxide emissions
caused by other activities
and industries.
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Five building blocks provide the tools to
operational savings and business growth.
SUSTAINABILITY
Double your IT capacity
• In the same energy footprint
Reduce operational costs
• 40-50% energy savings
• Positive environmental
Impact
• 1,300 less cars or 3.5M
less pounds of coal
Getting started with Green IT
Update your hardware
Using energy-efficient
hardware is a simple
way to reduce your
carbon footprint
If it’s not in use, turn it off
New technologies can help you
switch off the lights—and other
idle resources—automatically
Virtualize, virtualize, virtualize
Virtualization lets you get more done
with less hardware, lowering your
energy consumption
Straighten out your storage
Learn four techniques for using energy-hogging
hard drives more efficiently
Consolidate data centers
Eliminating data centers or building new, “green” ones
cuts power utilization dramatically
Optimize IT Energy use
Managing
Power Wisely
High
Availability
and
Virtualization
Protecting
and Backing
up Data
Designing
Efficient Data
Centers
IT transformation - Energy savings
 Provide energy efficient technology and products
for the Commonwealth such as Energy Star
qualified computers, printers and monitors.
 Reduce the costs of power and cooling through the
consolidation and virtualization of the IT server
infrastructure.
 Promote environmental improvement by increasing
levels of efficiency that ultimately reduce
greenhouse gas emissions.
 Audit compliance with “green” or “emissions”
objectives, regulation and standards.
 Work toward establishing an enterprise-wide
awareness to staff the expected power management
settings requirements and best practices for energy
conservation – Ensure that everyone understands
their personal responsibility to do so.
Virtualization
The process of
running two or
more logical
computer
systems on one
set of hardware.
Server Virtualization
 Virtualization one of the most effective
tools for cost effective, greener
computing.
 Reduce the cost of power and cooling
through the consolidation and
virtualization of the IT server
infrastructure.
 $300 -$600 per year in energy savings for
every server removed through
virtualization based consolidation.
 Virtualization helps a company/enterprise
lower power and cooling consumption, by
reducing the machines and servers it
needs.
Power Issues
Live Poll: How Far Along Are You Today?
What stage of power
management are you in:
•Early stages; research only
•Planning stages, but no
implementation yet
•Implementation in progress
•Fully implemented & complete
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Today’s Environment
Lets deliver profit/watt, not just
performance/watt
Scaling IT faster than cost with c-Class, IPM & Thermal Logic
50% more servers
25% lower airflow
50% more servers
26% drop in Temp
50% more servers
37% less power
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System activity display with power
management
A data center is a centralized repository, either physical
or virtual, for the storage, management, and
dissemination of data and information organized around
a particular body of knowledge or pertaining to a
particular business
Data Center
What’s driving data center
transformation?
Business pressures
• Support growth
• Integrate acquisitions
• Support business
innovation
• Exploit technology
• Reduce costs and risks
Data center constraints
• Power and cooling
• Facilities
• Personnel
• Relocations Legacy
infrastructure
Customer
priorities
and
expected
outcomes
Top Data Center challenges
Reduce IT Load
 Consolidate & virtualize servers
 Storage Area Network
 Remove decommissioned servers
from rack and power
 Right sized servers
 Dynamic power load
management
 Dynamically migrate workloads
from underused servers to enable
them to be shut down
 Use a low-power state or shut
down servers when not in use
 Purchase Green Servers
(energy star, RoHS, EPEAT)
 Architectural/software choices
that promote efficiency
 Raise temperature in data center
 “Get our ducts in a row” (step 1)
 Bottom-to-top airflow (step 2)
 Replace HVAC w/higher
efficiency
 Options for free cooling or reuse
of heated air
Reduce Cooling Load
 DC air pressure at 5% above
 DC thermal analysis & leak
detection
 Use blanking panels
Reduce Power
Distribution Losses
Data Center
 ECS monitoring/management
 Use of renewable offsets
 More efficient UPS+generators
 Need to improve efficiency
 Rotary vs. cell
 Better power monitoring
Server
 More-efficient power supplies
 Focus on fans/blowers
 Electrical conversion at the
server
 Energy management software
Holistic Look at Data Center Impact
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Benefits of Data center
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PC/Laptop power management
 PCs, monitors account
for more than a third
of ICT power consumption
and CO2 emissions.
 Sixty percent of PCs are
left on after hours.
 So the fix is educate staff,
use a lower power state
such as stand by, for
PCs and monitors after hours.
Greening printers and printing
 Average office worker
prints 1,000 pages/month,
40 lbs/month.
 The paper itself consumes
10x the energy of printing
on it.
 So the fix is print less
measure and analyze
document flows.
 Consolidate the printers into
fewer, standard, low impact
that share the same
consumables.
Greening the staff..
Utilize technologies that allow staff to stay connected
in remote locations, participate in meetings without
travel, and respond quickly during emergency
situations.
Dispose of your technologies in a sound and
environmentally friendly manner, and
Embrace virtualization technologies (using IT
environments more efficiently) and explore the
consolidation of data processing and storage.
Save energy by encouraging staff to power down their
equipment when not in use.
Recommendations- It Starts With Measuring
• Consume fewer servers, printers, so
forth by increasing utilization-
virtualize.
• Stop over provisioning; improve
capacity planning.
• Turn equipment off, turn power
management on.
Reduce
• Extend the life of assets by reusing
them within the enterprise and
externally.
Reuse
• Ensure and validate the correct
disposition of all electronic equipment.
• Buy recyclable products.Recycle
What does the future hold..?
 Increased legislation, regulation and tax breaks — power consumption, hazardous
substances and e-waste.
 Energy management across the ICT infrastructure, creating a more dynamic sense-
and-respond environment.
 More-efficient and smarter cooling, UPS and power supplies in the data center and
for client devices and so on.
 Better power management at every level — processors, PCBs, systems, operating
systems and applications.
 Power consumption as a design criterion for software and energy profiling.
ms
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Encourage the IT sector to
be involved in green tech and
carbon data management.
Promote Renewable Energy: the Green Light to India’s growth…
“The World Cannot Solve
Climate Change Problem Without IT ”
Green IT

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Green IT

  • 1. Green World Future Business Green IT Leo Victor Zalki
  • 2.
  • 3. The Bad News:ICT Accounts for approximately.. ..of global Carbon di oxide emissions
  • 4. Findings: Early Indicators of a Raising ‘Green Business' Trend
  • 5.
  • 6. ms sm ms sm IT operations are challenged by operational issues
  • 7. IT Energy Crisis Data center watts/sq. ft. Doesn’t include energy needed to remove heat… can increase overall power requirements by 80% to 120%
  • 8. The Good News: There are substantial inefficiencies in the technology and use behaviors that can be readily addressed… ...and IT can significantly contribute to control and reduce the 98%of Carbon di oxide emissions caused by other activities and industries.
  • 9. ms sm Five building blocks provide the tools to operational savings and business growth. SUSTAINABILITY Double your IT capacity • In the same energy footprint Reduce operational costs • 40-50% energy savings • Positive environmental Impact • 1,300 less cars or 3.5M less pounds of coal
  • 10. Getting started with Green IT Update your hardware Using energy-efficient hardware is a simple way to reduce your carbon footprint If it’s not in use, turn it off New technologies can help you switch off the lights—and other idle resources—automatically Virtualize, virtualize, virtualize Virtualization lets you get more done with less hardware, lowering your energy consumption Straighten out your storage Learn four techniques for using energy-hogging hard drives more efficiently Consolidate data centers Eliminating data centers or building new, “green” ones cuts power utilization dramatically
  • 11. Optimize IT Energy use Managing Power Wisely High Availability and Virtualization Protecting and Backing up Data Designing Efficient Data Centers
  • 12. IT transformation - Energy savings  Provide energy efficient technology and products for the Commonwealth such as Energy Star qualified computers, printers and monitors.  Reduce the costs of power and cooling through the consolidation and virtualization of the IT server infrastructure.  Promote environmental improvement by increasing levels of efficiency that ultimately reduce greenhouse gas emissions.  Audit compliance with “green” or “emissions” objectives, regulation and standards.  Work toward establishing an enterprise-wide awareness to staff the expected power management settings requirements and best practices for energy conservation – Ensure that everyone understands their personal responsibility to do so.
  • 13. Virtualization The process of running two or more logical computer systems on one set of hardware.
  • 14. Server Virtualization  Virtualization one of the most effective tools for cost effective, greener computing.  Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure.  $300 -$600 per year in energy savings for every server removed through virtualization based consolidation.  Virtualization helps a company/enterprise lower power and cooling consumption, by reducing the machines and servers it needs.
  • 15. Power Issues Live Poll: How Far Along Are You Today? What stage of power management are you in: •Early stages; research only •Planning stages, but no implementation yet •Implementation in progress •Fully implemented & complete
  • 17. Lets deliver profit/watt, not just performance/watt Scaling IT faster than cost with c-Class, IPM & Thermal Logic 50% more servers 25% lower airflow 50% more servers 26% drop in Temp 50% more servers 37% less power
  • 18. ms sm ms sm System activity display with power management
  • 19. A data center is a centralized repository, either physical or virtual, for the storage, management, and dissemination of data and information organized around a particular body of knowledge or pertaining to a particular business Data Center
  • 20. What’s driving data center transformation? Business pressures • Support growth • Integrate acquisitions • Support business innovation • Exploit technology • Reduce costs and risks Data center constraints • Power and cooling • Facilities • Personnel • Relocations Legacy infrastructure Customer priorities and expected outcomes
  • 21. Top Data Center challenges
  • 22. Reduce IT Load  Consolidate & virtualize servers  Storage Area Network  Remove decommissioned servers from rack and power  Right sized servers  Dynamic power load management  Dynamically migrate workloads from underused servers to enable them to be shut down  Use a low-power state or shut down servers when not in use  Purchase Green Servers (energy star, RoHS, EPEAT)  Architectural/software choices that promote efficiency  Raise temperature in data center  “Get our ducts in a row” (step 1)  Bottom-to-top airflow (step 2)  Replace HVAC w/higher efficiency  Options for free cooling or reuse of heated air Reduce Cooling Load  DC air pressure at 5% above  DC thermal analysis & leak detection  Use blanking panels Reduce Power Distribution Losses Data Center  ECS monitoring/management  Use of renewable offsets  More efficient UPS+generators  Need to improve efficiency  Rotary vs. cell  Better power monitoring Server  More-efficient power supplies  Focus on fans/blowers  Electrical conversion at the server  Energy management software Holistic Look at Data Center Impact
  • 24. ms sm
  • 25. PC/Laptop power management  PCs, monitors account for more than a third of ICT power consumption and CO2 emissions.  Sixty percent of PCs are left on after hours.  So the fix is educate staff, use a lower power state such as stand by, for PCs and monitors after hours.
  • 26. Greening printers and printing  Average office worker prints 1,000 pages/month, 40 lbs/month.  The paper itself consumes 10x the energy of printing on it.  So the fix is print less measure and analyze document flows.  Consolidate the printers into fewer, standard, low impact that share the same consumables.
  • 27. Greening the staff.. Utilize technologies that allow staff to stay connected in remote locations, participate in meetings without travel, and respond quickly during emergency situations. Dispose of your technologies in a sound and environmentally friendly manner, and Embrace virtualization technologies (using IT environments more efficiently) and explore the consolidation of data processing and storage. Save energy by encouraging staff to power down their equipment when not in use.
  • 28. Recommendations- It Starts With Measuring • Consume fewer servers, printers, so forth by increasing utilization- virtualize. • Stop over provisioning; improve capacity planning. • Turn equipment off, turn power management on. Reduce • Extend the life of assets by reusing them within the enterprise and externally. Reuse • Ensure and validate the correct disposition of all electronic equipment. • Buy recyclable products.Recycle
  • 29. What does the future hold..?  Increased legislation, regulation and tax breaks — power consumption, hazardous substances and e-waste.  Energy management across the ICT infrastructure, creating a more dynamic sense- and-respond environment.  More-efficient and smarter cooling, UPS and power supplies in the data center and for client devices and so on.  Better power management at every level — processors, PCBs, systems, operating systems and applications.  Power consumption as a design criterion for software and energy profiling.
  • 30. ms sm Encourage the IT sector to be involved in green tech and carbon data management. Promote Renewable Energy: the Green Light to India’s growth… “The World Cannot Solve Climate Change Problem Without IT ”