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THE DIRTY
LITTLE
SECRET OF
MOBILE
TRAINING
Mike Yonker, President, Learner Mobile
@theyonks/@learnermobile
mLearnCon Expo
June 19th, 2013
“INSANITY:
DOING THE SAME THING OVER AND OVER
AGAIN AND EXPECTING DIFFERENT RESULTS.”
– ALBERT EINSTEIN
INTRODUCTION
Me First Mobile Project,1998 Today’s Reality
THE WORLD HAS CHANGED, HAVE WE?
SETH GODIN, THE ICARUS DECEPTION
MOBILE’S UNIQUE CONFLUENCE OF CAPABILITIES
© 2013 Learner Mobile
MOBILE’S OPTIMAL EXPERIENCE
© 2013 Learner Mobile
BITE-SIZED IN-THE-MOMENT IN-CONTEXT
THE DIRTY LITTLE SECRET
FRANK ZAPPA
PEOPLE DON’T WANT TO GO
THROUGH 4-HOUR
TRAINING COURSES ON
THEIR MOBILE PHONES.
MOBILE’S
OPTIMAL ROLE
IN TRAINING
WEIGHING SOME ALTERNATIVES
COSTLY, SLOW
PRINTING
AND SHIPPING
BUSY
EMAIL
INBOXES
GHOST-TOWN
SHAREPOINTS
AND WIKIS
THE 70:20:10 MODEL OF LEARNING
learnermobile.com!
70%
on-the-job
experiences,
tasks, and
problem solving
20%
feedback and
from working
around good or
bad examples
of the need
10%courses and reading
“CAUSE CHANGE AND LEAD;
ACCEPT CHANGE AND SURVIVE;
RESIST CHANGE AND DIE.”
– RAY NOORDA
MOBILE TRAINING DESIGN SUMMARY
IS NOT
Same Content
Scheduled
Verbose
Stationary
Formal Learning (as much)
In Silo
eLearnings
IS
Contextual
In-the-moment (on-the-job)
Bite-sized
On-the-go
Informal Learning
Collaborative
Performance Support
QUESTIONS?
THANK YOU mike.yonker@learnermobile.com
@theyonks/@learnermobile

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The Dirty Little Secret of Mobile Training mLearnCon 2013