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LANDSCAPE THEMINGBuilding Brand Identity Through Landscape Elements
LANDSCAPE THEMINGLANDSCAPE THEMING
& Public Realm
Future Landscape
ABU DHABI, UAE
Walter Bone, ASLA CLARB
S e n i o r L a n d s c a p e M a n a g e r
DEC Dynamic Engineering Consultants Dubai, UAE
“At Disney, it is focused on the creation of immersive
environments for our guests and a natural extension
of Disney storytelling within the outdoor environment.
Landscape Architects are often the leaders to
integrate site programming, functional requirements,
operational and entertainment needs with aesthetic
visions together in a harmonious way.”
Jeff Morosky
M a n a g i n g E x e c u t i v e
Landscape Architecture
Walt Disney Imagineering
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 3
& Public Realm
Future Landscape
ABU DHABI, UAE
Immersion Design
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 4
& Public Realm
Future Landscape
ABU DHABI, UAE
Immersion Design Ingredients
Many factors in the creation of an immersive landscape design.						
Key ingredients would include:
Landscaped berms to contain
visual intrusions from outside
built influences
Paving, walls, fences, water
feature designs, colors,
materials and design details to
reinforce character
A tree canopy to manage views, create
pleasant visuals and provide shade for
guest comfort. Moreover, all landscape
features must support the storylines
being presented in each land or place
within a park or resort. More specifically,
tree and shrub species have to portray
the required character and theme
1 2 3
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 5
& Public Realm
Future Landscape
ABU DHABI, UAE
Bollywood Dubai, Immersion Design
Immersing and allowing the visitor to feel a part of the space
Façade and GRC Work
Planting Signage
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 6
& Public Realm
Future Landscape
ABU DHABI, UAE
Bollywood Dubai, Architectural Theming
Reinforce the setting
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 7
& Public Realm
Future Landscape
ABU DHABI, UAE
Bollywood Dubai, GRC Theming
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 8
& Public Realm
Future Landscape
ABU DHABI, UAE
Bollywood Dubai, Branding
Movies, TV Shows, Products
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 9
& Public Realm
Future Landscape
ABU DHABI, UAE
Motiongate,
For the kids in all of us
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 10
& Public Realm
Future Landscape
ABU DHABI, UAE
Motiongate,
Familiar Streetscapes
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 11
& Public Realm
Future Landscape
ABU DHABI, UAE
Legoland Water Park
Colorful & Thematic, Life-sized figures
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 12
& Public Realm
Future Landscape
ABU DHABI, UAE
Legoland Water Park
Festive & Fun, Repetition of Legos colors and shapes
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 13
& Public Realm
Future Landscape
ABU DHABI, UAE
Al Ain Zoo, Natural Theming
Immersed in the animals habitats
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 14
& Public Realm
Future Landscape
ABU DHABI, UAE
Al Ain Zoo, Experiencing Animal Habitats
Sounds, smells and related elements creates a lasting impression on the visitors experience
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 15
& Public Realm
Future Landscape
ABU DHABI, UAE
Sands Cotai Central, Macau, China
Themed ResortsThemed	Resorts…..Sands	Cotai	Central,	Macau,	China	
Marco	Polo’s	Journey	from	Italy	along	both	the	Silk	
Road	&	Spice	Route	
Italy	
Sub-Tropical		
Asia	Himalayas	
Middle	
East	
S.E.	
Asia
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 16
& Public Realm
Future Landscape
ABU DHABI, UAE
Sands Cotai Central, Macau, China
Themed ResortsThemed	Resorts…..Sands	Cotai	Central,	Macau,	China
DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements
Walter Bone, ASLA CLARB
Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE
www.decengineering.net 17
& Public Realm
Future Landscape
ABU DHABI, UAE
Sands Cotai Central, Macau, China
Themed ResortsThemed	Resorts…..Sands	Cotai	Central,	Macau,	China
info@decengineering.net
www.decengineering.net
Tel
Fax
: + 971 4 2989220
: + 971 4 2989210
Office 2805 to 2808, Concord Tower,
Dubai Media City, P.O. Box 79593, Dubai, UAE
THANK YOU

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2017 Future Landscape & Public Realm Presentation - Abu Dhabi

  • 1. LANDSCAPE THEMINGBuilding Brand Identity Through Landscape Elements LANDSCAPE THEMINGLANDSCAPE THEMING & Public Realm Future Landscape ABU DHABI, UAE Walter Bone, ASLA CLARB S e n i o r L a n d s c a p e M a n a g e r DEC Dynamic Engineering Consultants Dubai, UAE
  • 2. “At Disney, it is focused on the creation of immersive environments for our guests and a natural extension of Disney storytelling within the outdoor environment. Landscape Architects are often the leaders to integrate site programming, functional requirements, operational and entertainment needs with aesthetic visions together in a harmonious way.” Jeff Morosky M a n a g i n g E x e c u t i v e Landscape Architecture Walt Disney Imagineering
  • 3. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 3 & Public Realm Future Landscape ABU DHABI, UAE Immersion Design
  • 4. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 4 & Public Realm Future Landscape ABU DHABI, UAE Immersion Design Ingredients Many factors in the creation of an immersive landscape design. Key ingredients would include: Landscaped berms to contain visual intrusions from outside built influences Paving, walls, fences, water feature designs, colors, materials and design details to reinforce character A tree canopy to manage views, create pleasant visuals and provide shade for guest comfort. Moreover, all landscape features must support the storylines being presented in each land or place within a park or resort. More specifically, tree and shrub species have to portray the required character and theme 1 2 3
  • 5. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 5 & Public Realm Future Landscape ABU DHABI, UAE Bollywood Dubai, Immersion Design Immersing and allowing the visitor to feel a part of the space Façade and GRC Work Planting Signage
  • 6. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 6 & Public Realm Future Landscape ABU DHABI, UAE Bollywood Dubai, Architectural Theming Reinforce the setting
  • 7. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 7 & Public Realm Future Landscape ABU DHABI, UAE Bollywood Dubai, GRC Theming
  • 8. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 8 & Public Realm Future Landscape ABU DHABI, UAE Bollywood Dubai, Branding Movies, TV Shows, Products
  • 9. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 9 & Public Realm Future Landscape ABU DHABI, UAE Motiongate, For the kids in all of us
  • 10. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 10 & Public Realm Future Landscape ABU DHABI, UAE Motiongate, Familiar Streetscapes
  • 11. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 11 & Public Realm Future Landscape ABU DHABI, UAE Legoland Water Park Colorful & Thematic, Life-sized figures
  • 12. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 12 & Public Realm Future Landscape ABU DHABI, UAE Legoland Water Park Festive & Fun, Repetition of Legos colors and shapes
  • 13. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 13 & Public Realm Future Landscape ABU DHABI, UAE Al Ain Zoo, Natural Theming Immersed in the animals habitats
  • 14. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 14 & Public Realm Future Landscape ABU DHABI, UAE Al Ain Zoo, Experiencing Animal Habitats Sounds, smells and related elements creates a lasting impression on the visitors experience
  • 15. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 15 & Public Realm Future Landscape ABU DHABI, UAE Sands Cotai Central, Macau, China Themed ResortsThemed Resorts…..Sands Cotai Central, Macau, China Marco Polo’s Journey from Italy along both the Silk Road & Spice Route Italy Sub-Tropical Asia Himalayas Middle East S.E. Asia
  • 16. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 16 & Public Realm Future Landscape ABU DHABI, UAE Sands Cotai Central, Macau, China Themed ResortsThemed Resorts…..Sands Cotai Central, Macau, China
  • 17. DEC DYNAMIC ENGINEERING CONSULTANTS // Building Brand Identity Through Landscape Elements Walter Bone, ASLA CLARB Senior Landscape Manager / DEC Dynamic Engineering Consultants Dubai, UAE www.decengineering.net 17 & Public Realm Future Landscape ABU DHABI, UAE Sands Cotai Central, Macau, China Themed ResortsThemed Resorts…..Sands Cotai Central, Macau, China
  • 18. info@decengineering.net www.decengineering.net Tel Fax : + 971 4 2989220 : + 971 4 2989210 Office 2805 to 2808, Concord Tower, Dubai Media City, P.O. Box 79593, Dubai, UAE THANK YOU