The document describes the background and career of K.P. Persaud. He was born in Guyana and worked in sugarcane fields as a boy before earning scholarships to study law and engineering. He then worked for 32 years in corporate America, holding roles such as plant manager and CEO and helping rebuild struggling companies. Four years ago, he decided to become a business coach. As a coach, he works with business owners and executives to help them develop leadership skills and grow their businesses through strategies like strategic planning, revenue growth, and profit improvement. He provides services like executive coaching, business coaching, and group coaching/workshops.

1. I have a unique perspective.
My journey.
Born in Guyana, South America to illiterate parents, I learned
the meaning of duty and hard work. Working in the
sugarcane fields as a young boy, I dreamed of what I wanted
to become and the life I desired to have. Through self-
discipline, determination, and dedication to excellence, I
earned scholarships to the University of the West Indies to
pursue a degree in Law and later to the University of Michigan
to study Industrial Engineering.
I worked in corporate
America for 32 years as
an engineer, plant
manager, and general
manager/CEO for
companies ranging in
revenue from $20 -
$100 million annually.
My career began at
Dover Corporation, an $8 billion industrial conglomerate. As
a General Manager within the De-Sta-Co Division, I
successfully rebuilt the organization from operating at a loss
to a 25% pre-tax profit. At De-Sta-Co, I created and
promoted a lean thinking culture, encouraging people to
strive for operational excellence. I later worked for Tower
Automotive, a $2 billion automotive supplier, as the General
Manager of the Tooling Business Unit. I hired, trained, and
developed a leadership team to promote a profit-thinking
culture. Together, we reduced operating costs by $15 million.
Ready for the next phase in my journey, I took a position as
General Manager/CEO for Midland Forge, a division of
Columbus McKinnon in Cedar Rapids, Iowa. Through
leadership development, global market penetration, and
inventory management, I increased revenues from $22
million to $40 million and improved profit from the 25%
range to 35% range.
Four years ago I decided to leave corporate America to fulfill
my dream of becoming a business owner. I feel most
energized and accomplished when I am educating and
helping others reach their potential. My passion and skill for
people development, combined with my ability to
successfully rebuild companies, led to my decision to become
a business coach.
I have coached and trained several business owners,
executives, and management teams. We focus on self
awareness/self development, leadership skills, and business
acumen. As your business coach, I work with you to help you
cultivate your own talents and expand your success.
My curriculums and practices are based on both text book
theories and philosophies and proven methodologies that I
have practiced and experienced myself. I am authentic,
passionate, and focused. As my business coaching theory
states, if you fail, I fail.
If You Fail, I Fail …
Leadership Change for a Better World.
“KP is a fantastic business coach contracted by DuPont
Pioneer to fast track the development of my business and
leadership skills. KP gave me the confidence that I need
to excel in my role and my leadership was thrilled with
the velocity of change that they witnessed.”
- Lisa Newman Ph.D, Oxford,
Senior Research Manager, DuPont Pioneer

2. I Provide You
 35 years of building businesses.
 Experience as a CEO, VP, General Manager, and Engineer.
 Experience as a business owner.
 Accountability to your business process: Drive you to
action.
 Real life case studies.
 Original stories based on my experiences and those of my
clients
My Critical Skill Set
1) Accomplished Business Leader, Coach, and Owner:
Successfully developed several leadership teams producing
three separate complex business turnarounds. Coached
several businesses resulting in: leadership development,
market growth, positive cash flow, and transitioned business
owners into entrepreneurs.
2) Leadership Development: Leadership characteristics and
competencies, gap analysis, leadership development tools,
including: MBTI, 360 feedback, performance evaluations,
team building activities, etc. First identify and then become
your best leader!
3) Revenue Growth: Organic growth, new products, market
share gain, international market penetration, product line
acquisition, pricing strategy, and new markets.
4) Profit Improvement: Productivity improvement, expense
reduction, value engineering, waste removal, and
developing more speed in business processes using Lean, Six
Sigma, and T.O.C.
5) Corporate Legal Compliance: OSHA, SOX, employment
laws, environmental compliance, and hazardous
communication.
6) Strategic Planning: Monthly, yearly, five year, and long-
term planning. The best way to have a future is to create it!
My Leadership Credo -
Master self and you can master anything.
Whether you are a business owner, corporate executive, middle level manager or individual contributor, you cannot acquire
what you want in life until you are the right person. To successfully lead teams, finally attain that promotion, or reach your
financial goals, you must first master self and only then, become an effective personal leader.
First be the right person, then do the right things and have the right life for you!
Character Traits Competency Skills Results, Balance,
Energy, Purpose
BE DO HAVE

3. How I Will Coach You
We will use diagnostic tools to identify the pain in your business and use the following methodologies:
 One-to-one coaching with high accountability.
 Facilitation of group learning through peer group interaction.
 Teaching and learning: seminars, book discussions, bench marking, etc. to create a learning environment for your
business.
 Self awareness/Self development: Master self and you can master anything. We will remove self-imposed barriers to
leadership development.
Why use an external coach?
 It is confidential, safe, and supportive.
 It is flexible and adaptable to the specific need of the individual client and organization.
 There is a high level of accountability between coach and candidate.
 We always pause and measure results: metrics and behavioral change.
 From the beginning, we pursue alignment between all stake holders within the organization.
 Coaches provide a unique and fresh perspective with new experiences, ideas, and solutions.
I Offer a Variety of Services, Tailored to Meet Your Needs.
Executive Coaching
One-to-One
Executive coaching is a customized leadership development
program for senior managers and executives. We will focus
on critical areas including: leadership, team dynamics,
strategies, change management, and emotional intellegence.
Through assessments, evaluations, and feedback we will
determine the ‘gaps’ in your skill set and develop an action
plan for improvement.
Together, we will build a trusting and constructive
relationship so I can challenge , push, and hold you
accountable. We go anywhere from character issues
to business acumen competencies. You will learn new
behaviors and attitudes to enhance your potential and
achieve even greater results.

4. “Team Smart”
Collective “team smart” is more powerful and effective than “individual smart” working separately. I work with team leaders to
help them understand their role as leaders and overcome absence of trust, fear of conflict, and lack of commitment and
cohesion. A team does not happen by itself; you have to work at it. We will explore personality types and preferences to
understand how people interact and communicate. Through team building activities and conflict resolution exercises we will
create synergestic teams capable of working together to achieve common goals.
Strategic Planning Retreat
Many organizations plan and develop long-term strategies but fail to execute and measure their success. Strategic Planning
Retreat is a group planning process designed to help leaders bring focus and clarity to the direction of their organizations.
Together, we will examine where you are and where you want to go. I will help you develop both short and long-term
strategies to align your vision, mission, and culture. We will conduct a SWOT analysis to determine what your core competencies
are and whether you have the power to carry out your vision. We will put resouces, metrics, and enegery behind your vision!
Who is an ideal candidate for executive coaching?
 Recently promoted executives.
 High potential candidates and next level succession.
 Executives who want to learn and stretch their capabilities.
 Organizations that need help facilitating change initiatives.
 Organizations wanting to move from meeting expectations to excellence.
 Organizations stuggling to execute and deliver results.
What are the benefits?
+ Behavorial changes that will result in improved business metrics.
+ Self-awareness: understand leadership characteristics and competencies and where your leadership gaps exist.
+ Become a person of influence: ability to enage, empower, and motivate teams.
+ Effectively lead and coach employees through change and professional growth.
+ Organizational direction with strategies in alignment among all stakeholders.
+ Develop business acumen skills: operations, sales/marketing, and finance.
“I am your mentor, teacher, confidant, and task master. I work
with you to bring ‘mojo’ to your life and the work you do!”
- K.P. Persaud, Coach

5. Business Coaching
Many business owners become too involved in day-to-day operations and lack time or know-how to both manage and drive
their companies forward. Traditionally, a coach motivates, teaches, and holds his or her trainees accountable to overcome their
challenges to attain their dreams and objectives. A business coach does the same for business owners. As your coach, I am
your business partner, mentor, and confidant. You bring the expertise of your business and I provide: experience and
knowledge, tools and strategies, vision, motivation, and accountability.
I use a variety of diagnostic tools to analyze your company’s financial health, business processes, and talent. Together we
determine your ‘pain points’ and develop strategies to position your company in the direction you wish to go. Unlike a
consultant, I will coach you through the implementation of our developed strategies so you understand how to do it yourself
and improve as a business owner. We will focus on key areas including:
As you know, true challenges are not overcome instantly. Repositioning your company and changing its strategic direction is a
journey. This process requires willingness to change, learn, and grow. It will be difficult but very worthwhile work.
With my strong business background and the ActionCoach system, I will coach you to evolve your business into a “profitable
commercial enterprise” that is sustainable over time. At the end, you will have the freedom to choose how you want to live
your life.
Who is an ideal candidate for this program?
 Business owners who are struggling to maintain positive cash flow and sales growth.
 Business owners who want to grow and drive their companies forward.
 Business owners who have the desire to learn and expand their skill sets to become better owners and leaders.
 Business owners who want to meet their financial objectives and live the lives they once envisioned.
What are the benefits?
+ Develop clear vision for yourself and your organization.
+ Understand the current state of your business and develop a business plan with action items to achieve your
objectives.
+ Improve business profits and ultimately, the financial health of your business.
+ Become an effective leader and drive action by empowering, engaging, and motivating your employees.
 Strategic Planning
 Sales and Marketing
 Cash Flow and Profit Growth
 Team Smart
 Personal Leadership Development
 Accountability
 Training and Development
 Business Restructuring/Integration
 Talent Acquisition and Development
 Prioritization and Time Management

6. Group Coaching
90 Day Planning:
Group coaching is a communal learning environment for small to medium sized business owners. This supportive atomosphere
affords business owners an opportunity to interact, network, and learn from one another. Working within a group creates
accountability, provides a fresh, outside perspective, and gives you new ideas and solutions. Together we will develop quarterly
business plans with supporting action items and measurable outcomes to steer your organization in the direction you wish to go. I
will help you analyze your previous quarter and understand your successes and failures. Using ActionCoach’s proven methods
including, Mastering Business Basics and 5 Ways to Grow Your Business, we will examine systems, processes, and financial data to
determine how to position your organization for growth and sustainability.
Who is an ideal candidate for this program?
 Business owners who want a peer group to share ideas with and learn from.
 Business owners who desire to learn new strategies to grow and improve the financial health of their companies.
 Entrepreneurs thirsting to visualize and reach their dreams.
What are the benefits?
+ Quarterly plan with action items to move your company in the direction you want.
+ Metrics in place to measure the success or failure of your strategies.
+ A business growth plan to position your company for future sustainability.
+ Comfort and relief of sharing issues, concerns, and fears with similarly situated business owners.
+ A safe environment in which to gain insight, learn from others’ successes and failures, and have support.
Educational Workshops –
Training & Development
We offer training and development workshops customized to fit your organization’s
culture and objectives. These comprehensive educational programs are taught in a
group setting to encourage in-depth discussion and shared learning. I use a variety of
learning tools, including: personal and client experiences, case studies, book
summaries, and hands-on training. Training and development workshops are a great
way for your organization to invest in its people and enhance your bottom line.
Workshops focus on: leadership development, supervisory skills, team building, and
business acumen.
Organizational effectiveness improves when people grow!
Unconscious
Incompetence
Learn
DoEvaluate
Share
Repeat
Our Learning
Model

7. BizSavvy: Business Acumen: BizSavvy teaches business fundamentals, including: financial management,
leadership and change management, marketing and sales, and operations. Students will learn how organizations are
comprised and how day-to-day activities of various departments work together to impact the company. Employees will gain
the knowledge and resources to make smarter/better decisions and understand the implications of their decisions. Educating
and empowering employees will encourage communication and collaboration between departments, producing a more
effective workplace. This workshop series will stretch your employees’ skill set and leave them with a well rounded business
education.
dekasp enterprises, inc.
Contact us at:
Phone: (319) 846-2067
Cell: (319) 721- 3175
Email: kuldeeppersaud@actioncoach. com
In Partnership With:
So, I have told you what I
do as a coach. The next
question is – what could we
do together?
The Supervisory Workshop: The Discipline of Execution: The
Supervisory Workshop is designed to teach effective managerial skills. Leaders will learn how to
become influential individuals and to engage, empower, and motivate employees to achieve greater
results. Many employees are promoted into leadership roles based on individual expertise and
accomplishments, but lack the ability and knowledge to direct and lead teams. This workshop
explores this transformation from individual contributor to successful leader. The Supervisory
Workshop focuses on four key areas of effective leadership: personal leadership, effective execution,
performance management, and building a win-win culture.
Why use an external trainer?
 I am a trainer and experienced executive. From technician to general manager to CEO, I
have lived the experiences and built several successful companies.
 I provide customized programs to fit your organization, team, or individual needs.
 It is a safe and confidential environment.