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© KnowledgeTree 2016
Your Sales Asset Cloud
Create, Discover, and Predict Winning Content
© KnowledgeTree 2016
Create Great Content
Build content 22% faster
Discover Right Content
Rep content use up 273%
Predict Winning Content
Prospects engage 2x more
© KnowledgeTree 2016
Complete Sales Asset Lifecycle
3
• Create great content, faster.
• Discover right content anywhere.
• Predict which content wins.
Discover
Predict
Create
© KnowledgeTree 2016
Create – Collaborate to Build Great Content
4
• Store content in a single
cloud-based repository
• Control content versioning,
including check-in / check-out
• Govern accessrights to
content by team and user
© KnowledgeTree 2016
Create – Control Content Approval Workflows
5
• Standardize content review
and approval processes
• Set reminders to refresh and
review content
• Manage content projectswith
tasks, milestones, and goals
© KnowledgeTree 2016
Discover – Centralize Content for Easy Access
6
• Store content in a single
cloud-based repository
• Apply folders and custom
metadata for easy discovery
• Powerful search within titles,
content, and metadata
© KnowledgeTree 2016
Discover – Share Content from Anywhere
7
• Grant portal access to
internal and external users
• Browse, find, and download
content from any device
• Share content with prospects
and third parties easily
© KnowledgeTree 2016
Predict – Recommend Content from Anywhere
8
• Attribute revenue directly to
winning content
• Measure content ROI by team,
product, or sales situation
• Identify content gaps and what
to build next
• Connect content stored
anywhere — no lift and shift
• Content stays always
current with no effort
• Push winning content to
reps from any repository
© KnowledgeTree 2016
Predict – Recommend Content in Salesforce.com
9
• Match content with any
Salesforce.com record
• Rank content by performance
for each sales situation
• Surface training and LMS
material in sales context
© KnowledgeTree 2016
Predict – Push Best Practice Content to Email
10
• Suggest content to reps via
intelligent emails
• Combine prescriptive and email
to replicate best practices
• Share winning content directly
from email
© KnowledgeTree 2016
Predict – Identify Where to Invest Next
11
• Attribute revenue directly to
winning content
• Measure content ROI by team,
product, or sales situation
• Identify content gaps and what
to build next
© KnowledgeTree 2016
Value Across the Sales Asset Lifecycle
Discover
Predict
Create
12
Accelerate content
delivery by 22%
Increase rep usage
of content by 3x
Boost prospect
engagement by 2x
© KnowledgeTree 2016
Content Gets More Use, More Engagement
13
“We identified non-
performing content,
eliminating over half of
our content. That let
us focus on creating
content that wins.”
Vice President at
Major Software
Company
© KnowledgeTree 2016
Sales Asset Cloud
Create, Discover, and Predict Winning Content

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Sales Asset Management - Create, Discover, Recommend Great Content

  • 1. © KnowledgeTree 2016 Your Sales Asset Cloud Create, Discover, and Predict Winning Content
  • 2. © KnowledgeTree 2016 Create Great Content Build content 22% faster Discover Right Content Rep content use up 273% Predict Winning Content Prospects engage 2x more
  • 3. © KnowledgeTree 2016 Complete Sales Asset Lifecycle 3 • Create great content, faster. • Discover right content anywhere. • Predict which content wins. Discover Predict Create
  • 4. © KnowledgeTree 2016 Create – Collaborate to Build Great Content 4 • Store content in a single cloud-based repository • Control content versioning, including check-in / check-out • Govern accessrights to content by team and user
  • 5. © KnowledgeTree 2016 Create – Control Content Approval Workflows 5 • Standardize content review and approval processes • Set reminders to refresh and review content • Manage content projectswith tasks, milestones, and goals
  • 6. © KnowledgeTree 2016 Discover – Centralize Content for Easy Access 6 • Store content in a single cloud-based repository • Apply folders and custom metadata for easy discovery • Powerful search within titles, content, and metadata
  • 7. © KnowledgeTree 2016 Discover – Share Content from Anywhere 7 • Grant portal access to internal and external users • Browse, find, and download content from any device • Share content with prospects and third parties easily
  • 8. © KnowledgeTree 2016 Predict – Recommend Content from Anywhere 8 • Attribute revenue directly to winning content • Measure content ROI by team, product, or sales situation • Identify content gaps and what to build next • Connect content stored anywhere — no lift and shift • Content stays always current with no effort • Push winning content to reps from any repository
  • 9. © KnowledgeTree 2016 Predict – Recommend Content in Salesforce.com 9 • Match content with any Salesforce.com record • Rank content by performance for each sales situation • Surface training and LMS material in sales context
  • 10. © KnowledgeTree 2016 Predict – Push Best Practice Content to Email 10 • Suggest content to reps via intelligent emails • Combine prescriptive and email to replicate best practices • Share winning content directly from email
  • 11. © KnowledgeTree 2016 Predict – Identify Where to Invest Next 11 • Attribute revenue directly to winning content • Measure content ROI by team, product, or sales situation • Identify content gaps and what to build next
  • 12. © KnowledgeTree 2016 Value Across the Sales Asset Lifecycle Discover Predict Create 12 Accelerate content delivery by 22% Increase rep usage of content by 3x Boost prospect engagement by 2x
  • 13. © KnowledgeTree 2016 Content Gets More Use, More Engagement 13 “We identified non- performing content, eliminating over half of our content. That let us focus on creating content that wins.” Vice President at Major Software Company
  • 14. © KnowledgeTree 2016 Sales Asset Cloud Create, Discover, and Predict Winning Content