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DIGITAL & SOCIAL MEDIA
MARKETING STRATEGY
PROPOSAL
WHO WE ARE?
MeetOurTeam
FotisPrasinis Konstantina
Stefanopoulou
ElenaPanagiotidou MariaKarteri ParaskeviPita KaterinaMotsiou LilaIoannou
TABLE OF CONTENT
BRIEF
TARGET AUDIENCE BRAND STRATEGY & GOALS BUDGET MEDIA SPENDING
SCHEDULE LANDING PAGE
SOCIAL MEDIA
ONLINE & SOCIAL MEDIA RESEARCH
vs
•
•
•
•
•
•
OUR ONLINE RESEARCH
KEY POINTS
CREATIVE CONCEPT
@EL YS IAN AGENCY
SOCIAL MEDIA & CONTENT CALENDAR
SOCIAL MEDIA MARKETING
CONTENT MARKETING
CONTENT MARKETING
ADVERTISING CAMPAIGNS
AF F IL IATE
EMAIL & MOBILE MARKETING
INFLUENCER MARKETING
Average
Engagement
Rate%
Social
Platfor
m
Target
Audience
DISNEY+ MAG C MOMENTS
FEB
JAN MAR OCT
APR DEC
SEP
AUG
MAY NOV
JUN JUL
SOCIAL MEDIA MARKETING / CONTENT MARKETING / EMAIL & MOBILE MARKETING
TIMELINE
MEDIA PLAN
*
BudgetSummary
Estimated Conversions
Estimated Awareness
BUDGET
THANK YOU!
MANAGEMENT SERVICES AND PRODUCTION COST

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