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How to be a “Blogger of the Month”
1. How to be a
“Blogger of the Month”
Presented By: Ruchika Dubey
2. Tips to increase number of views of your blog and make
it more engaging
3. 1st
Tip: Make your content
easier to digest
• Minimum 300 words
• Heading - Use Keyword in your heading
• Arouse Curiosity
• Mention the challenge
• Give benefit
• Sub-headings
• First Paragraph should be attractive
• Bullet points
• Paragraph should not more than 5 lines.
• Shorter sentences
• Add Conclusion
4. 2nd
Tip: Address your audience
• Know your audience and write like you are talking to them.
• Address your audience with the words “you” and “your”
• Ask them questions.
Sound Human!
5. 3rd
Tip: Use images and videos
• Don't use cliché (overused) photos.
• Easier to understand
• Visual Appearance
• Image Size : 700*400
Blog - RUST: Numeric Data Types
6. 4th
Tip: Add value
• Be credible, memorable and add value
to conversation.
• Address specific problem and stick to it
• Write something about YOU would like
to read
7. 5th
Tip: Make your blog SEO optimized
• Focus on keywords that match the intent of your ideal
reader.
• Incorporate Keywords in your blog post.
o Four essential places to include your keywords:
1. Title tag
2. Headers & body,
3. URL
4. Meta description.
9. 5th
Tip: Make your blog SEO optimized
Tittle Tag
• Tittle Tag – Headline of your Blog. Google calls it Tittle Tag.
• First step in determining the relevancy of your content
• Google show only first 60 characters of your title
• Long title tag? Put your keyword in the beginning
10. 5th
Tip: Make your blog SEO optimized
Tittle Tag
• Tittle Tag – Headline of your Blog. Google calls it Tittle Tag.
• First step in determining the relevancy of your content
• Google show only first 60 characters of your title
• Long title tag? Put your keyword in the beginning
Tittle Tag
11. 5th
Tip: Make your blog SEO optimized
Body
• Include your keywords in your blog body
• Don’t overload
• URL - first things Google Search engine will crawl on a page.
URL
12. 5th
Tip: Make your blog SEO optimized
Meta Description
• It gives search engines and readers information about your blog post
• Length of meta description - 156 Characters
• Summary of your Blog
Meta
Description
13. 5th
Tip: Make your blog SEO optimized
Optimize your images' alt text.
• Image's alt text tells - what an image is about & ultimately helps those
images rank in Google Images results
• It'll display inside the image container when an image can't be found or
displayed
• Worth spending an extra minute to change the name from "IMG23940"
to “Relevant Name”
15. 6th
Tip: Market It
• Increase the reach
• Promoted posts increase chances for
further engagement and sharing
• Use forums to share blog content
• Drives traffic to your other blogs.
The blog post length is important for SEO. Google just has more clues to determine what your text is about.
Heading – Inspire people to open your blogs
Use SubHeadings - It helps in breaking down your sections in the blog Subheadings makes your blog easy to scan. People can get jist of your content without reading the whole things. Attractive First Paragraph – helps you to pull your readers into your content
Make sure you add conclusions - Add Conclusion – Inspire reader to take action
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Write you and I/we if you are representing Knoldus – If you don’t write I ; it will feel that you are not interacting with them or you will fail to engage them …
Result – They will drop out.
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As there are saying “ Pictures says 1000 of words”
If you use graphics and images to explain it becomes easier for reader to understand and they would like to stick around.
If you’re framing your post with an image that the searcher has already seen, you're missing a chance to show that you're offering something unique.
No one likes an ugly blog post. And it's not just pictures that make a post visually appealing -- it's the formatting and organization of the post, too.
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Make sure your article is fully thorough and actionable.
The reader should feel like – Great! Now, I ‘m going to solve this problem or Now I know how to do this thing!
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so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>
People will loose interest.
Use SubHeadings - It helps in breaking down your sections in the blog
Subheadings makes your blog easy to scan. People can get jist of your content without reading the whole things.
<number>
so including a keyword here is vital.
Google calls this the "title tag" in a search result.
Google cuts titles off on search engine results pages (SERPs)
Technically, Google measures by pixel width, not character count, from approximately 500 pixels to 600 pixels, which translates to around 60 characters.
<number>