Visual content is “snackable” and helps you grab the attention of your ideal customer. If you aren’t prepared for the visual content revolution, you are going to be left behind.
The great news is that you don’t have to be a graphic designer with mad skills to create amazing visual content quickly and easily!
5. 90%
OF ALL INFO TRANSMITTED TO THE BRAIN IS VISUAL
40%
MORE LIKELY TO BE SHARED
60,000X
FASTER BY THE BRAIN THAN TEXT
VISUALS ARE PROCESSED
65%
OF PEOPLE ARE VISUAL LEARNERS
46%
THINK WEBSITE DESIGN IS #1 FOR DECIDING IF COMPANY IS LEGIT
THINK WEBSITE DESIGN IS #1 FOR DECIDING IF CO IS LEGIT
80%
OF WHAT THEY SEE
PEOPLE RETAIN
20%
OF WHAT THEY READ
PEOPLE RETAIN
10%
OF WHAT THEY HEAR
PEOPLE RETAIN
6. Trending to Visual Content
PINTEREST
YOUTUBE
Views: 6 BILLION/month
INSTAGRAM
TWITTER
70 MILLION active users!
ActiveUsers:200MILLION
1.6 BILLION likes and 60 MILLION photos shared DAILY!
Tweetswithanimagegets2xtheengagementofthosewithout!
9. Things To Think About Before You Start
It’snotaboutYOU…it’sallaboutTHEM!
Whatdotheycareaboutoutsideofyourbrand,product, orservice?
Visualcontenthastoappealtoyourprospectslifestyle, valuesandpainpoints,FIRST!
32. Helps explore color choices based on vibrant photos.
Tools for Choosing Colors & Fonts
1
www.design-seeds.com
33. Allows you to choose a color from the color ‘wheel’ and view various schemes of your choice.
Tools for Choosing Colors & Fonts
2
https://kuler.adobe.com
34. Wonder what colors match YOUR image? Upload it here and Pictaulousspits out some suggestions!
QUICKEST AND EASIEST
Tools for Choosing Colors & Fonts
3
http://www.pictaculous.com