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Your opening sets the entire tone of your
presentation. Fit your hook to your “fishes”.
Never start with lines like “Actually, there’s
nothing special about this…”
Be clear and concise. Highlight the
necessity for you to solve the problem.
A picture is worth a thousand words, but
a story paints a thousand pictures.
Show Don’t Tell
But don’t show everything!
Focus on the key differences.
Make those features stand out!
Back Up with Data/Research
Research-driven innovation
Going Beyond
A business model or potential
If your innovation is not something “commercial”,
focus on the Social Impact
Poster: Visual Matters
Add relevant visuals to support your “text”. Don’t make your
poster look like an enlarged thesis report.
Thank you & Get in Touch
@keemanxp
fb.com/chuahkeeman
kmchuah@unimas.my
www.chuahkeeman.com

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Effective Presentation Hooks and Storytelling

  • 1.
  • 2. Your opening sets the entire tone of your presentation. Fit your hook to your “fishes”. Never start with lines like “Actually, there’s nothing special about this…”
  • 3. Be clear and concise. Highlight the necessity for you to solve the problem.
  • 4. A picture is worth a thousand words, but a story paints a thousand pictures.
  • 5. Show Don’t Tell But don’t show everything! Focus on the key differences. Make those features stand out!
  • 6. Back Up with Data/Research Research-driven innovation
  • 7. Going Beyond A business model or potential If your innovation is not something “commercial”, focus on the Social Impact
  • 8.
  • 9. Poster: Visual Matters Add relevant visuals to support your “text”. Don’t make your poster look like an enlarged thesis report.
  • 10.
  • 11. Thank you & Get in Touch @keemanxp fb.com/chuahkeeman kmchuah@unimas.my www.chuahkeeman.com