Ever wonder how to growth hack Instagram marketing to generate leads, sales, and more referral business? Here's how I automated these results.

1. Instagram → 45K+ Followers
Josh Fechter
josh@joshfechter.com

2. Niche & Tools
1. Before you begin, read this article and pick a niche
2. Now use Audiense to identify influencers (the free trial version does not offer this
feature)
• Hook up your Instagram account
• Search for the relevant influencers in your niche using filters. I suggest using
something similar to the filters I have set below. You can also choose whether the
profile belongs to a person or a company. Now, you can search by bio keywords
and even plug-in words such as “gmail” to find influencers who do paid and cross-
promotion.

3. Resulting List
You now have a list of influencers in a particular niche who do promotions. There’s a
simple option below this list to export these profiles into a CSV file.

4. Resulting list
What about content?
• Post a picture every day.
• Conduct many tests to find the ideal posting time as it is different for every niche.
• Post the same type of photos the influencers in your niche post. Nothing else. I repeat, nothing else.
If they post pictures of beautiful San Francisco, then those are the type of pictures you should post.
Don’t mix it up! If they don’t post pictures of San Francisco food, then don’t post pictures of San
Francisco food.
• If you want to post pictures of yourself, then you can’t entirely automate the process. You still have
to take pictures. Simply look at what works for influencers in your niche and take the same pictures.
Don’t deviate. They know what works best, after all, that’s part of how they got a loyal following.
• If you’re taking pictures of yourself, they need to be on the same level of quality as the influencers in
your niche. No exceptions.

5. Getting Over the Hurdle
• To get over the hurdle of not getting your Instagram account banned, you must
graudally raise the automation settings for the first month. It takes time, but the
glory will be realized soon after :)
• The gradual raising of Instagram automation took me months to learn since I had
to restart every time I got my account got banned. Now, I have settings that work
every time.
• You may be wondering if this works for your business. Ninety percent of the time
the answer is “yes.” If you sell software, you can still market your team using
lifestyle pictures with quotes. There are many influencer profiles with those same
pictures. You just have to ensure the quality of your photos parallel those
Instagram influencer profiles.

6. An Entirely Automated Process from Scratch
1. Grab username
-Make it easy to find and memorable. Should already be a given.
2. Add a retargeting link to your bio using ClickMeter to keep track of followers and retarget them on Facebook
3. Post three photos every day for the first four days
4. 2nd day pay Fiverr for 300 fake followers = social validation
-Remove 100 fake followers for every two thousand real followers. Ensure to turn off your automation settings for the entire day
when you remove fake followers.
5. On the 3rd day run Instagress on slow and only Like tags with “like4like” and “likeforlike” posts for 4 days.
6. On the 5th day add 2-3 highly relevant hashtags to the previous tages. If you’re in a yoga niche, maybe the hadshtags are
#yogini #yogi. You get the idea.
7. Continue to post 1-2 photos a day
8. Once you post 20 photos remove the “like4like” and “likeforlike” hashtags. Now, change your targeting to followers of the
influencers you had found in the first several slides (check out later slides for screenshots).

7. Instagress Automation
Instagress
1. Once you have, at least, 15+ pictures and 300 followers move the settings to easy
-Only turn Instagress’s auto-liking feature
2. At 360+ followers and 20+ pictures, then begin Instagress for auto commenting
3. Once you have 400+ followers and 22+ pictures, use Instagress’s follow and unfollow settings
on easy
4. At 1,000+ followers and 34+ pictures move the settings to normal
5. At least 2,200+ followers and 50+ pictures move the settings to fast
6. Manually turn off follow/unfollow settings to see faster results. Try to keep a 2/1 ratio. No
worries, in just a bit the entire process will be completely automated.

8. Statistical Significance Calculators
Ensure to set a max likes filter between 60
- 100. This ensures you’re interacting with
people who are more likely to notice your
Like.
Keep your “User profile filter” at the level
Medium and a “Max followers filter” at
around 700. Again, this ensures the people
you’re interacting with are real and will
notice your engagement.
Also, set the “Media age” to 1 month. This
way your automated interactions don’t
look spammy and are kept on content that
they have a stronger emotional tie to.
At the top, set the “Media source” to
Followers. Check back to step #8 on slide
6 for more details.

9. Basics of Instagress
Automated commenting is powerful when used right. When
used wrong, it can hurt your brand.
First rule of automated commenting is use comments that
mention the entire profile, not the picture.
Here’s what we know:
1. People love their Instagram profile.
2. People post random pictures.
Having an automated comment of “that’s cool” on a baby
picture is not cool.
So, use comments that reflect their overall love for their
profile such as “awesome profile,” “nice profile,” “great
photos,” and “cool photos.” You should have, at least, nine
comments you interchange among. Also, ensure you don’t
comment on the same users! Posting the same comment
on a users profile screams spam.

10. Basics of Instagress
Here’s an example
screenshot of early-stage
Instagram automation. The
profile is liking pictures with
particular hashtags not yet
followers of particular users.
You can also auto engage
with photos that have
tagged particular Locations
if you’re doing hyper-local
marketing. It’s a great
feature depending on what
you’re selling.

11. Instagress Automation
Posting pictures of San
Francisco? Then interact
with the top influencers’
following. You can easily
find these profiles using
the strategies I covered
in the first several slides.
If you don’t want to auto
engage with particular
users, then Blacklist
them.

12. The Details
1. If you’re looking to repost content without ever creating your own, then discover photos by
searching hashtags on Instagram. Make a list of the most relevant hashtags and influencers,
so you know where you can quickly grab photos to repost. Then outsource this process to a
virtual assistant through Upwork.
2. Use this tool to download photos for reposting without leaving a watermark:
https://downloadgram.com/
3. Add photos to DropBox folders labeled by month. Download the DropBox app. Now you
can easiy login and logout of Instagram to post pictures by simply saving them from
DropBox to your phone. Posting 5 pictures to five different accounts takes about ten minutes.
Don’t worry. There’s an even easier process.

13. More Details
1. Include the description of the photo in the DropBox file name.
Make sure to remove “.jpg” at the end before posting. This
enables you to quickly copy and paste the description when you
upload photos. Just click “Rename” in the DropBox app, then
copy the description.
2. What photos do you repost? Look for photos that have quality
contrast and a significant amount of likes compared to other
photos the accounts have posted. On average, you should be
able to collect and add a description to 30+ photos in an hour and
a half.
3. Once you have 7000+ followers, use Mass Planner campaigns
to auto schedule every post, so you don’t have to manually post.

14. Migration to Mass Planner
Once you have Instagress on fast and have posted, at least, fifty photos and have over 4,500
followers, then use Mass Planner’s Instagram automation. On the first day, turn off
Instagress Likes, and set automated Likes on Mass Planner with the exact settings below:
-

15. Migration to Mass Planner for more Features
On the second day, turn off
Instagress auto comments, and set
automated Comments on Mass
Planner with the exact settings to the
right.
-

16. Use Mass Planner Settings to 5X Your Results
When you turn on Mass Planner automation
settings for Commenting and Liking ensure you’re
engaging with the top 5 percent of followers of the
target influencers. In short, those who like and
comment on their posts. They’re actively engaged
and are more likely to follow you back.
So, click on Sources and then select that you want
to engage with those who interacted with posts of
target influencer accounts. This is the secret sauce
:)
Next, plug in comments using spin syntax. These
are the auto comments that Mass Planner will
interchange among when dropping them on
pictures.

17. Use Mass Planner Settings to 5X Your Results
Get specific.
Mass Planner has many more settings than
Instagress for Following, Unfollowing, Liking, and
Commenting.
Take advantage of them.

18. Proxies
If you’re running more than three Instagram accounts, then use proxies so Instagram
doesn’t catch you. I get my proxies here at http://vip.squidproxies.com. Here’s an
example of a proxy set-up in Mass Planner.
-

19. Automated Posting
For Instagram reposting, purchase
the Instagram Poster & Reposter
module from Mass Planner.
If you’re posting every day, wait
until you have seven thousand plus
followers to use this feature.
You can add posts in bulk using a
created campaign, and then
connecting folders (Drive, DropBox,
basic Windows folders) or
uploading a CSV file with one
column for image URLs and
another for descriptions.

20. Picture Descriptions
People like worldy descriptions such as “A beautiful day no matter rain or shine because yoga replenishes your soul.”
That took me two seconds to write. It doesn’t have to make sense. Most of my descriptions don’t. It just needs to sound
nice.
If you repost someone’s content, then @ them in the description = “A beautiful day no matter rain or shine because yoga
replenishes your soul @username”
Don’t ask for their permission to repost their content. It’s fine as long as you tag them. Trust me. You won’t get sued and
ninety-nine percent of the time they don’t care.
After the wordly description, write the “benefit+ solution +CTA @[your username].” For example, “A beautiful day no
matter rain or shine because yoga replenishes your soul @username. For a little more sunshine in your life, check out my
[i.e. free eBook, free tickets, free PDF] in my bio @[your username].”
If you’re a noob marketer, ideally the link should go to a dedicated landing page. I’ve created a two-hundred thousand
dollar sales funnels with this strategy.
Next, rinse and repeat. Depending on your stage of Instagram automation, just include these type of wordly descriptions
in the uploaded CSV files for Mass Planner or DropBox file names.