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van astoNishiNg peRformAnce bY josH clarK
Known throUghouT the worlD as @BigmeDiumjoSh
Magical UX and the Internet of Things
ThewaNdcompaNy.cOm
graB magIc
bIt.Ly/Grab-Magic
VX thRee actS
I. magiC & teChnologY
ii. phYsicaL meeTs diGital
iii. magIc, imaginEd
VX thRee actS
I. magiC & teChnologY
ii. phYsicaL meeTs diGital
iii. magIc, imaginEd
acT I
magiC & teChnoloGy
u
anY sufFicieNtly
AdvanCed tEchnoLogy iS
IndisTinguIshablE
From Magic
arThur C. clarKe
u
onE goal:
The cOmputEr diSappeaRs
into the EnvirOnmenT
alaN kay
ThewaNdcompaNy.cOm
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
VX thE phoNe is the First
maGic wanD
For eVeryoNe
VX thE phoNe is the First
inTerneT of ThingS
DevicE for everyoNe
seNsors + smarTs + coNnectIvity
VX avAilablE
At thE
Point of iNspirAtion
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
VX moBile PhoneS Bring
CompuTing Power To
ImmobIle oBjects
VX embeD
SmartPhone brains
In anYthing
nappY noTifier
bIt.Ly/DiapeR-app
apPle ad: “stRength”
bIt.Ly/Apple-strengTh
“waY out”
bIt.Ly/Way-oUt-fiLm
daIly sMartpHone ScreeN time:
3 hours, 16 minutEs bIt.Ly/ScreeNtime-study
phoTo: eriC J. smiTh
VX avAilablE
At thE
Point of iNspirAtion
VX inTeracTion
With thE
Point of iNspirAtion
neIman marcUs: meMory mirrOr
bIt.Ly/MemorY-mirrOr
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
X
WW
Magical UX and the Internet of Things
doRothy
bIt.Ly/Ruby-Shoes
stAples Ad: “easY buttOn”
bIt.Ly/StaplEs-eaSy
Bt.Tn
flIc.Io
Ifttt.cOm
Zapier.cOm
Magical UX and the Internet of Things
Magical UX and the Internet of Things
VX magiC & teChnologY
thE comPuter is iNvisiblE
thE poiNt of inspIratioN
emBeddeD smartS
ceNturiEs of ux ideas
VX magiC & teChnologY
thE comPuter is iNvisiblE
thE poiNt of inspIratioN
emBeddeD smartS
ceNturiEs of ux ideas
acT ii
phYsicaL meetS diGital
VX PhysicaL
InterActioN with A
DigitAl api
VX thE worlD
Is thE intErfacE
yoU know, like it aLways has beEn
*
*
VX thE worLd is
A datA sourCe
snApshoT by prOgresSive inSuranCe
ProgrEssive.cOm/auTo/SnapshOt
snApshoT by prOgresSive inSuranCe
ProgrEssive.cOm/auTo/SnapshOt
Magical UX and the Internet of Things
auTomatIc
bIt.Ly/AutomAtic-Video
prOpellErhealTh.cOm
paSsive inteRface
VX thE worLd is
reActive
Magical UX and the Internet of Things
Magical UX and the Internet of Things
miLitary.cOm: areS sanD tabLe
bIt.Ly/SandtabLe
VX thE worLd is
reActive
inTentiOnal InterFaces
Magical UX and the Internet of Things
VX thE worLd is
A big canvAs
argO desiGn: smarT duMb thinGs
bIt.Ly/Smart-dumb
froG desiGn: roOm/E
bIt.Ly/Room-e
waYfindr
bIt.Ly/WayfiNdr-deMo
VX thE worLd haS
dePth aNd maSs
thAw
bIt.Ly/Mit-thAw
happY toGether
bIt.Ly/Happy-togeTher-aPp
VX phYsicaL & diGital
gaTher Data For iNsighT
ChannEl inTentioN
usE the wholE big canvaS
inTeracTions have mass
Un
unObtaniUm
120
WM
W
W
W
M
VX thIs is not A
ChallEnge Of teChnoloGy.
it’S a cHalleNge oF
ImagiNation.
VX thIs is not A
ChallEnge Of teChnoloGy.
it’S a cHalleNge oF
ImagiNation.
acT iii
magIc, imAgined
Magical UX and the Internet of Things
Magical UX and the Internet of Things
VX whAt if
This Thing was
Magic?
Magical UX and the Internet of Things
VX deSign foR
The thiNg’S
EssenTial ThingneSs
Magical UX and the Internet of Things
burJ khAlifa
Magical UX and the Internet of Things
VX baNk on IllusiOn.
emBrace MisdiRectiOn.
Magical UX and the Internet of Things
vessYl
MyvessYl.cOm
thE coLbert repoRt
bIt,Ly/VessyL-colbeRt
VX don’T jusT add data.
Add iNsight.
htTp://OmersHapira.cOm/blOg/2014/09/Its-rAininG-agaIn/
VX exPose aS
LittlE tecHnologY
As poSsible
Magical UX and the Internet of Things
Magical UX and the Internet of Things
maIlchiMp: olivEr
bIt.Ly/MailcHimp-Oliver
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
syfy syNc: shArknadO 2
bIt.Ly/SharkNado-Lights
VX be a liTtle biT
riDiculoUs
megA stomP battLe
bIt.Ly/MegasTomp-Video
Magical UX and the Internet of Things
u
thE FuturE of TechnOlogyhas
AlwayS looKed likE A preTty toY
To peOple ComfoRtablE witH the past.
beNedicT evaNs
Magical UX and the Internet of Things
magIc
alWays goEs
WroNg
u
hoW Smart Does
Your bEd have to be,
BeforE You aRe afRaid
To go to sLeep At nigHt?
ricH goLd
Magical UX and the Internet of Things
VX buIld sYstemS
Smart enougH
To knOw thEy’rE
Not sMart Enough
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
Magical UX and the Internet of Things
u
moSt cuStomerS
AlreaDy havE
An auTonomOus dRiver...
rollS royCe
u
it’S calleD
a chAuffeUr.
rollS royCe
the MagIc is not abouT the ThiNg
InterNet oF thinGs
VX teChnolOgy sHould
AmpliFy our
HumaniTy
VX maGic iMagineD
“whAt if this was Magic?”
adD insigHt, not Just Data
maKe thE tecH invIsiblE
Make The tEch hUmane
VX it’S noT “can We?”
It'S “how will We?”
VX it’S noT “can We?”
It'S “how will We?”
josH clArk iS @BigmeDiumjoSh
fin
BigmediUm.cOm

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