IT leadership can fundamentally change a company's culture by embracing new technologies that employees expect. As consumer technologies outpaced corporate IT, employees grew frustrated with slow IT processes and turned to "shadow IT" solutions. IT leaders must now focus on cultural transformation and adoption strategies to engage employees and meet their expectations of usable, collaborative tools. This involves identifying business needs, prioritizing requirements, choosing pilot projects, and supporting emerging technologies to retain talented staff accustomed to consumer-level experiences.

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PSC Group, LLC
HOW IT LEADERSHIP CAN FUNDAMENTALLY CHANGE OR AFFECT THE CULTURE OF YOUR
COMPANY

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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
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John Head
• Chief Evangelist & Business Development
• Dual IBM Champion - Collaboration and Cloud
• Speaker of 100+ sessions at conferences and
user groups around the world
• Specialize in Application Modernization &
Integration
• Philanthropic involvement in Chicago around
STEM/STEAM
• Executive Secretary @ YWCA of Metropolitan
Chicago BoD

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Dr. Mark Roden
• PSC Group LLC. (Chicago USA)
• 20 years delivering user focused solutions
• Director - Technical Solutions
• Emerging Technologies
• Project Leader
• Evangelist

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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
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The Way it Was Before
• Employees were grateful they had productivity tools to help
them with their job
• They grew up in a paper world
• They appreciated IT and the huge gains it provided them
• What are the expectations of a kid who was given an iPad in
High School and can barely write cursive?
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The Way it Was Before
• IT sets direction
• Software chosen and Processes built by IT
• Computers locked down – users couldn’t do anything they
weren’t given permission to do
• What are the expectations of a kid who can download
productivity apps for free ?
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The Shift in Expectations
• Before: IT was necessary to improve productivity
• Today: IT is seen as a utility, like phone, power and water
• IT is no longer something an employee need to do their job
• Their job is what the company needs it happens to use IT
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What Changed?
• Consumer technology by-passed Corporate
• Smart Phones / Social Media
• Change in sales model (freemium)
• Powerful Web Browsers
• Open Source
• Start-up culture
• Choice is now an expectation
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The Rise of Shadow IT
• BYOD allowed users the ability to install any app on their
phone
• Applications shifted from rich client to web browsers
• Start-ups focused on consumer apps learned their tools
worked in the enterprise with no IT sale
• Users frustrated with long IT upgrade cycles
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Shadow IT Success Stories
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The Slack Story
• They are the fastest growing SaaS company. Of all time.
• They have gone from being valued at $0 to $4 BILLION. In
just 4 years.
• They are adding $1 million in new contracts. Every. 11. Days.
• They have 77% of the Fortune 100 using their software.
• They have 4 million active daily users.
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Slack Growth
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Slack uses Shadow IT for Growth
• Slack targeted teams of people who were not collaborating
within IT restrictions
• They offered a free product that is 100% usable from a
browser
• They convert 30% of free users to paid users
• They target IT decision makers and use their own companies
data in closing enterprise deals
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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
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Why Should You Care?
• Culture Change Management is now key to any IT initiative
• Rate of change and expectations totally different
• Struggles with IT has led budgets to shift to line of business
• Marketing leads web presence and efforts directly
• Line of business dictates workflow
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Why Should You Care?
• Millennials are willing to leave an organization because their IT
tools don’t live up to their daily consumer technology
expectations.
• Millennials represent the future of your workforce.
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Why Should You Care?
• Email
• Losing talent opportunity
• Lotus Notes Infrastructure
• Selected GMail as their mail client
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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
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What is IT Leadership?
• To a CEO / CIO
• To an IT Manager
• To and end User
• To a millennial
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What has culture got to do with it?
• Why is corporate culture important to IT?
• Why is IT important to corporate culture?
• Do we need a Communication plan?
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Communication plan
• How do you want your people to perceive IT?
• Marketing would do it for your external site
• Why are clients more important than employees?
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Real world techniques for getting what you want
• Engagement Tools
• Adoption Strategies
• Making employees do what you want them to do while
letting them do what they want
• Usability > Perceived Functionality
• Emerging Technology Teams
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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
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Cultural IT Transformation
Adoption strategies
“The first step in exceeding your customer's
expectations is to know those expectations.” — Roy H.
Williams
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Cultural IT Transformation
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Engage stakeholders
Identify app
candidates for
springboard
Lunch & Learn
Classify areas of focus
for roadmap
engagement
Name key
stakeholders
Springboard
Interview
stakeholders
Map requirements to
solutions
Prioritize
requirements
Deliver architecture
recommendations
and estimate
implementation
Roadmap
Engagement
Pilot
Release
Implementation

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Cultural IT Transformation
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Areas for each functional organization
Search for documents, people and data
Standardized document metadata
Small wins app
Job start/onboarding process standardization
Cross-functional initiatives collaboration
User profiles for subcontractor employees
Organization structure represented in directory
Digital asset management
Forms
Indemnification form
Owner contract review
Strategic project qualification (SPQ)
Areas for project info & collaboration
Single sign-on, security & navigation
Company-wide news & announcements
Crane schedule maintenance
Offboarding/termination process automation
Standardized certification process
Electronic signatures
Meet with stakeholders and
document epic-level
requirements
Stakeholders rank epics by
business value
Align products and services to
business solutions and estimates
level of effort
Choose “low-hanging fruit” for
MVP

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Cultural IT Transformation
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Areas for each functional organization1
Search for documents, people and data1
Standardized document metadata2
Small wins app1
Job start/onboarding process standardization3
Cross-functional initiatives collaboration2
User profiles for subcontractor employees4
Organization structure represented in directory2
Digital asset management3
Forms1
Indemnification form4
Owner contract review3
Strategic project qualification (SPQ)3
Areas for project info & collaboration2
Single sign-on, security & navigation1
Company-wide news & announcements1
Crane schedule maintenance3
Offboarding/termination process automation3
Standardized certification process3
Electronic signatures4
Meet with stakeholders and
document epic-level requirements
Stakeholders rank epics by
business value
Align technology and estimates
level of effort
Choose “low-hanging fruit” for
MVP

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Cultural IT Transformation
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Meet with stakeholders and
document epic-level requirements
Stakeholders rank epics by
business value
Align technology and estimate
level of effort
Choose “low-hanging fruit” for
MVP
Level of effortLow High
LowHighBusinessValue
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Cultural IT Transformation
Making employees do what you want, while
letting them do what they want.
“The easiest and most powerful way to
increase customer loyalty is really very simple. Make
your customers happy.” ― Kevin Stirtz
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Cultural IT Transformation
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Owning collaboration tools doesn’t mean anyone is collaborating

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Cultural IT Transformation
• Collaboration tools
integrating document
creation and CRM
integration
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Cultural IT Transformation
• Integrated sales pipeline
and leaders dashboard
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Cultural IT Transformation
• Simplify the steps which
cause animosity
“It’s not my job to do that....”
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Cultural IT Transformation
Speed / Efficiency / Usability
>
Perceived Functionality
“You’ve got to start with the customer experience and
work back toward the technology, not the other way
around.” — Steve Jobs
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Cultural IT innovation
• Directory population
• Configurable chat bots
“Hey Mark I see your profile is missing a picture,
would you like me to help you with that?”
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Cultural IT Transformation
• Clare
Transforming the fashion industry
through the use of chatbots
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Cultural IT Transformation
Emerging Technology Teams
“To succeed in business you need to be original, but you
also need to understand what your customers want.” —
Richard Branson
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Cultural IT Transformation
• Identify key individuals from existing development team
• Facilitate small projects to build prototypes and
demonstrate capabilities
• Feed into the Lunch and Learn
• Helps retain key individuals
• Aligns individual desire to learn with the business need
adopt
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Agenda
• About Us
• Rise of Shadow IT
• Why Should You Care?
• What is IT Leadership?
• Cultural IT Transformation
10/22/2017 41

41. © 2017 PSC Group, LLC
ThankYou!Questions?
Contact:
JohnHead MarkRoden
312.999.5617 571.213.6618
jhead@psclistens.com mroden@psclistens.com