John Griffiths

London, United Kingdom, HERTS United Kingdom

Taking customer understanding to a different level through observation, deep listening, playfulness and provocation

Through my consultancy Planning Above and Beyond I run brand development workshops and communications planning projects. I run market research projects both as a practitioner and research buyer. Via Electric Learning an immersive learning company run training courses for marketing, advertising and research people. Back in the early 1990s I was one of the first communications strategists to expand the role from advertising through every aspect of communications with companies such as ehs, Ogilvy One, Grey Integrated, Carlson Group and CDP Before that my main experience was working as a planner for a variety of advertising networks such as JWT, FCB, and Saatchis Specialties: Customer ...