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Tourism	
  and	
  Territorial	
  Differen1a1on:	
  
                                                	
  
                    An	
  Analysis	
  of	
  the	
  Compe11veness	
  	
  
                        and	
  Sustainability	
  of	
  Tourism	
  
                                                	
  
                                                	
  
                                    JOÃO	
  ROMÃO	
  
                                                  	
  
                                                  	
  
                                                  	
  
                                     Supervisors:	
  
                            	
  Paulo	
  M.	
  M.	
  Rodrigues	
  
                                 João	
  Pinto	
  Guerreiro	
  
                                                	
  

PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



                          1.	
  Objec1ves,	
  Achievements	
  and	
  Contribu1ons	
  
                          	
  
                          2.	
  Conceptual	
  Framework	
  
                          Regional	
  Tourism	
  System	
  
                          Innova=on	
  and	
  Differen=a=on	
  
                          Compe==veness	
  and	
  Sustainability	
  
                          Tourism	
  Area	
  Life	
  Cycle	
  
                          	
  
                          3.	
  Panel	
  Data	
  Model	
  
                          Methodology	
  (data,	
  variables	
  and	
  model)	
  
                          Results	
  
                          	
  
                          4.	
  Discussion	
  
                          Conclusions	
  and	
  Proposals	
  
                          Limits	
  and	
  Developments	
  


            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



 1.	
  Objec1ves,	
  Achievements	
  and	
  Contribu1ons	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



The	
  main	
  purpose	
  of	
  this	
  work	
  is	
  to	
  propose	
  an	
  integrated	
  approach	
  	
  
              to	
  compe11veness	
  and	
  sustainability	
  in	
  tourism,	
  
        es1ma1ng	
  the	
  impacts	
  of	
  factors	
  related	
  to	
  sustainability	
  	
  
                     on	
  the	
  regional	
  tourism	
  compe11veness	
  
through	
  innova1ve	
  ac1vi1es	
  based	
  on	
  natural	
  and	
  cultural	
  resources	
  
                         that	
  differen1ate	
  the	
  des1na1ons.	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




             Development	
  of	
  a	
  regional	
  tourism	
  demand	
  func1on,	
  
                          based	
  on	
  a	
  panel-­‐data	
  model,	
  
                integra1ng	
  ques1ons	
  related	
  to	
  sustainability	
  
                  as	
  new	
  determinants	
  of	
  compe11veness.	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




                 Applica1on	
  of	
  the	
  Tourism	
  Area	
  Life	
  Cycle	
  model	
  	
  
              in	
  order	
  to	
  analyse	
  regional	
  tourism	
  compe11veness	
  	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




           Analysis	
  of	
  the	
  implica1ons	
  of	
  tourism	
  compe11veness	
  	
  
                       on	
  sustainable	
  regional	
  development.	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




                      Analysis	
  of	
  the	
  the	
  rela1ons	
  between	
  	
  
        regional	
  innova1on	
  systems	
  and	
  tourism	
  compe11veness.	
  



   Romão,	
  J.,	
  Guerreiro,	
  J.	
  and	
  Rodrigues,	
  P.	
  (2012)	
  
   Innova=ve	
  Integra=on	
  in	
  Tourism,	
  	
  
   Discussion	
  Papers	
  -­‐	
  Spa0al	
  and	
  Organiza0onal	
  
   Dynamics,	
  CIEO,	
  University	
  of	
  Algarve	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



    4	
  ar%cles	
  as	
  a	
  result	
  of	
  this	
  disserta%on:	
  

    Romão,	
  J.,	
  Guerreiro,	
  J.	
  and	
  Rodrigues,	
  P.	
  (2013)	
  Compe11veness	
  and	
  Sustainability	
  in	
  
    Tourism	
  Des1na1ons,	
  in	
  Ma=as,	
  Nijkamp	
  and	
  Sarmento	
  (eds)	
  Quan0ta0ve	
  Methods	
  in	
  
    Tourism	
  Economics,	
  Springer-­‐Verlag	
  Berlin	
  Heidelberg	
  
    	
  
    Romão,	
  J.,	
  Guerreiro,	
  J.	
  and	
  Rodrigues,	
  P.	
  (2012)	
  Tourism	
  Area	
  Life-­‐Cycle	
  and	
  Regional	
  
    Tourism	
  AUrac1veness,	
  Current	
  Issues	
  on	
  Tourism	
  
    	
  
    Romão,	
  J.,	
  Guerreiro,	
  J.	
  and	
  Rodrigues,	
  P.	
  (2012)	
  Regional	
  Tourism	
  Development:	
  
    Compe11veness	
  and	
  Sustainability,	
  in	
  Jafari,	
  Fayos-­‐Solá	
  and	
  Silva	
  (eds)	
  Knowledge	
  
    Management	
  in	
  Tourism:	
  Policy	
  and	
  Governance	
  Applica0ons	
  -­‐	
  Bridging	
  Theory	
  and	
  
    Prac0ce	
  Vol.	
  IV,	
  55-­‐75,	
  UNWTO,	
  Emerald	
  	
  
    	
  
    Romão,	
  J.,	
  Guerreiro,	
  J.	
  and	
  Rodrigues,	
  P.	
  (2012)	
  Innova1ve	
  Integra1on	
  in	
  Tourism,	
  
    Discussion	
  Papers	
  -­‐	
  Spa0al	
  and	
  Organiza0onal	
  Dynamics,	
  CIEO,	
  University	
  of	
  Algarve	
  



            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

    6	
  communica%ons	
  as	
  a	
  result	
  of	
  this	
  disserta%on:	
  
  Local	
  Resources,	
  Differen1a1on	
  and	
  Innova1on	
  in	
  Tourism	
  
  Workshop,	
  Centre	
  for	
  Advanced	
  Tourism	
  Studies,	
  Hokkaido	
  University,	
  Sapporo,	
  Japan	
  (2012)	
  
  	
  
  Tourism	
  Area	
  Life-­‐Cycle	
  and	
  Regional	
  Tourism	
  AUrac1veness	
  
  Interna=onal	
  Conference	
  on	
  Tourism	
  &	
  Management	
  Studies,	
  Faro,	
  Portugal	
  (2011)	
  
  	
  
  Territory,	
  Innova1on	
  and	
  Differen1a1on	
  in	
  Tourism	
  
  Hospitality	
  and	
  Tourism	
  Marke=ng	
  and	
  Management,	
  Washington	
  State	
  University	
  and	
  
  Bogazici	
  University,	
  Istanbul,	
  Turkey	
  (2011)	
  	
  
  	
  
  Regional	
  Tourism	
  Development:	
  Innova1on,	
  Compe11veness	
  and	
  Sustainability	
  
  Tourism	
  and	
  Science:	
  Bridging	
  theory	
  and	
  prac=ce,	
  UNWTO	
  and	
  University	
  of	
  Algarve,	
  
  Vilamoura,	
  Portugal	
  (2011)	
  	
  
  	
  
  Compe11veness	
  and	
  Sustainability	
  in	
  Tourism	
  Des1na1ons	
  
  Advances	
  in	
  Tourism	
  Economics,	
  APIDT,	
  Lisbon,	
  Portugal	
  (14-­‐04-­‐2011)	
  	
  
  	
  
  Sustainable	
  Tourism	
  and	
  Territorial	
  Differen1a1on	
  
  Cluster	
  2,	
  NECTAR,	
  Rome,	
  Italy	
  (22-­‐10-­‐2010)	
  	
  

            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



    4	
  other	
  ar%cles	
  on	
  Tourism	
  issues:	
  

    Romão,	
  J.,	
  Neuts,	
  B.,	
  Nijkamp,	
  P.,	
  Leeuwen,	
  E.S.	
  van	
  (2013)	
  Tourist	
  Loyalty	
  and	
  e-­‐
    Services:	
  A	
  Comparison	
  of	
  Behavioural	
  Impacts	
  in	
  Leipzig	
  and	
  Amsterdam	
  [submi`ed]	
  
    	
  
    Romão,	
  J.,	
  Neuts,	
  B.,	
  Nijkamp,	
  P.,	
  Leeuwen,	
  E.S.	
  van	
  (2013)	
  Urban	
  Tourist	
  Complexes	
  as	
  
    Mul1-­‐Product	
  Companies:	
  Market	
  Segmenta1on	
  and	
  Product	
  Differen1a1on	
  in	
  
    Amsterdam,	
  Tourism	
  Management	
  [re-­‐submi`ed	
  aber	
  peer-­‐review]	
  
    	
  
    Neuts,	
  B.,	
  Romão,	
  J.,	
  Nijkamp,	
  P.,	
  Leeuwen,	
  E.S.	
  van	
  (2013)	
  Modelling	
  the	
  Complex	
  
    Components	
  of	
  Tourist	
  Loyalty,	
  in	
  Ma=as,	
  Nijkamp	
  and	
  Sarmento	
  (eds)	
  Advances	
  in	
  
    Tourism	
  Economics,	
  Springer-­‐Verlag	
  [approved]	
  
    	
  
    Neuts,	
  B.,	
  Romão,	
  J.,	
  Nijkamp,	
  P.,	
  Leeuwen,	
  E.S.	
  van	
  (2013)	
  Digital	
  des1na1ons	
  in	
  the	
  
    tourist	
  sector:	
  a	
  path	
  model	
  for	
  the	
  impact	
  of	
  e-­‐services	
  on	
  tourist	
  expenditures	
  in	
  
    Amsterdam,	
  LeMers	
  in	
  Spa0al	
  and	
  Resource	
  Sciences	
  [approved]	
  



            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



    Ar%cle	
  on	
  Sustainability:	
  

    Romão,	
  J.,	
  Nijkamp,	
  P.,	
  Leeuwen,	
  E.S.	
  van,	
  Kour=t,	
  K.,	
  Ozasa,	
  T.	
  and	
  Komatsu,	
  M.	
  (2013)	
  
    Designing	
  a	
  Sustainable	
  University	
  Campus:	
  A	
  Mul1-­‐Criteria	
  Assessment	
  of	
  Value-­‐
    based	
  Metrics	
  through	
  Living	
  Lab	
  Images	
  [submi`ed]	
  
    	
  
    	
  
    Communica%on	
  presented	
  at:	
  
    	
  
    Interna1onal	
  Symposium	
  on	
  Crea1on	
  of	
  Sustainable	
  Campuses	
  (2012)	
  	
  
    Hokkaido	
  University,	
  Sapporo,	
  Japan	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



 2.	
  Conceptual	
  Framework	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  

UNWTO	
  (2000)	
  defines	
  tourists	
  as	
  	
  
“people	
  who	
  travel	
  to	
  and	
  stay	
  in	
  places	
  outside	
  their	
  usual	
  environment	
  	
  
for	
  more	
  than	
  twenty-­‐four	
  (24)	
  hours	
  and	
  not	
  more	
  than	
  one	
  consecu1ve	
  year	
  for	
  
leisure,	
  business	
  and	
  other	
  purposes	
  	
  
not	
  related	
  to	
  the	
  exercise	
  of	
  an	
  ac1vity	
  remunerated	
  from	
  within	
  the	
  place	
  visited”	
  
(in	
  Vanhove,	
  2005)	
  
	
  
This	
  defini1on	
  clearly	
  exposes	
  the	
  dynamic	
  character	
  of	
  tourism	
  	
  
(travelling	
  to	
  a	
  des1na1on	
  that	
  is	
  different	
  from	
  the	
  residence	
  place	
  of	
  the	
  tourist)	
  
and	
  a	
  sta1c	
  dimension	
  	
  
(related	
  to	
  the	
  experiences,	
  services	
  and	
  products	
  used	
  by	
  tourists	
  	
  
while	
  staying	
  in	
  a	
  specific	
  des1na1on).	
  	
  
	
  
At	
  the	
  same	
  1me,	
  it	
  simultaneously	
  exposes	
  the	
  global	
  	
  
(related	
  to	
  global	
  markets	
  and	
  interna1onal	
  travels)	
  	
  
and	
  the	
  local	
  character	
  of	
  tourism	
  	
  
(related	
  to	
  the	
  specific	
  condi1ons	
  of	
  each	
  par1cular	
  des1na1on).	
  

            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  



Des1na1on	
  and	
  Experience:	
  	
  
even	
  if	
  tourism	
  services	
  are	
  provided	
  by	
  a	
  large	
  number	
  of	
  companies,	
  tourists	
  
perceive	
  des1na1ons	
  as	
  an	
  integrated	
  experience:	
  	
  
the	
  tourism	
  experience	
  is	
  a	
  result	
  of	
  mul1ple	
  products,	
  services	
  and	
  ac1vi1es	
  
but	
  each	
  tourist	
  creates	
  his	
  own	
  image	
  of	
  a	
  des1na1on	
  aber	
  the	
  visit.	
  	
  
	
  
The	
  quality	
  of	
  the	
  tourism	
  experience	
  depends	
  on	
  the	
  sa1sfac1on	
  	
  
with	
  a	
  large	
  set	
  of	
  products	
  and	
  services	
  provided	
  in	
  each	
  des1na1on	
  	
  
and	
  can	
  vary	
  with	
  the	
  characteris1cs,	
  expecta1ons	
  and	
  mo1va1ons	
  of	
  each	
  tourist.	
  	
  
	
  
	
  
Tourism	
  des1na1ons	
  are	
  heterogeneous	
  	
  
mul1-­‐product,	
  mul1-­‐client	
  business	
  organiza1ons	
  


           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                              João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  


Innova1on	
  in	
  tourism	
  results	
  from	
  all	
  the	
  interac1ons	
  between	
  companies,	
  	
  
among	
  firms	
  and	
  costumers	
  (taking	
  benefits	
  from	
  the	
  increasing	
  interac1vity),	
  
technological	
  developments	
  resul1ng	
  from	
  the	
  coopera1on	
  between	
  tourism	
  
companies	
  and	
  R&D	
  ins1tu1ons	
  or	
  even	
  from	
  from	
  outside	
  the	
  tourism	
  sector	
  	
  
(like	
  the	
  developments	
  of	
  informa1on	
  and	
  communica1on	
  technologies)	
  
	
  
As	
  tourism	
  supply	
  is	
  becoming	
  increasingly	
  complex	
  and	
  using	
  technologically	
  
sophis1cated	
  means	
  of	
  communica1on,	
  tourism	
  is	
  an	
  increasingly	
  knowledge	
  based	
  
ac1vity	
  globally	
  distributed,	
  where	
  innova1ons	
  have	
  a	
  global	
  diffusion.	
  	
  
	
  
                   Computer	
  Reserva1on	
  Systems	
  Global	
  Distribu1on	
  Systems	
  	
  
       Geographical	
  Informa1on	
  Systems	
  Infography	
  and	
  design	
  Interac1ve	
  sobware	
  	
  
            Massifica1on	
  of	
  the	
  internet	
  	
  Massifica1on	
  of	
  mobile	
  phones	
  Web	
  2.0	
  	
  
     Personalized	
  the	
  processes	
  of	
  communica1on	
  	
  Costumer	
  Rela1on	
  Management	
  	
  
           Media1za1on	
  of	
  tourism	
  and	
  tourist	
  informa1on	
  produced	
  by	
  tourists	
  
                           Personal	
  blogs	
  Photography	
  and	
  video	
  websites	
  	
  
	
  

          PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  


The	
  processes	
  of	
  innova1on	
  based	
  on	
  local	
  specific	
  resources	
  cannot	
  be	
  imitated	
  	
  
and	
  they	
  definitely	
  can	
  contribute	
  to	
  the	
  differen1a1on	
  of	
  a	
  tourism	
  des1na1on.	
  	
  
	
  
Local	
  interac1on	
  between	
  producers	
  and	
  consumers	
  in	
  a	
  territory	
  enhances	
  	
  
the	
  importance	
  of	
  local	
  and	
  regional	
  innova1on	
  networks	
  for	
  tourism:	
  
co-­‐terminality	
  of	
  produc1on	
  and	
  consump1on,	
  	
  
temporality	
  (produc1on	
  and	
  consump1on	
  occur	
  at	
  the	
  same	
  1me)	
  	
  
and	
  spa1ality	
  (consump1on	
  must	
  occur	
  in	
  the	
  place	
  where	
  services	
  are	
  produced)	
  
imply	
  that	
  costumers	
  act	
  as	
  “co-­‐creators”	
  in	
  the	
  innova1on	
  process.	
  
	
  
Tacit	
  knowledge	
  is	
  par1cularly	
  important	
  for	
  innova1on:	
  
-­‐	
  necessary	
  to	
  codify	
  explicit	
  knowledge	
  
-­‐	
  difficul1es	
  to	
  be	
  imitated	
  	
  
-­‐	
  larger	
  impacts	
  on	
  compe11veness.	
  	
  




           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  

The	
  differen1a1on	
  of	
  tourism	
  des1na1ons	
  ensuring	
  its	
  aUrac1veness	
  in	
  the	
  long-­‐run	
  
depends	
  on	
  the	
  development	
  of	
  innova1ve	
  products	
  and	
  services	
  	
  
related	
  to	
  the	
  natural	
  and	
  cultural	
  characteris1cs	
  of	
  the	
  territory.	
  	
  
	
  
Monopolis1c	
  compe11on	
  with	
  other	
  des1na1ons,	
  	
  
based	
  on	
  differen1a1on	
  instead	
  of	
  a	
  cost-­‐leadership	
  compe11on,	
  	
  
leads	
  to	
  higher	
  posi1ve	
  impacts	
  on	
  the	
  local	
  economies	
  	
  
and	
  smaller	
  nega1ve	
  impacts	
  on	
  natural	
  and	
  cultural	
  resources.	
  
	
  
Usage	
  of	
  local	
  natural	
  and	
  cultural	
  resources	
  for	
  tourism	
  ac1vi1es	
  must	
  consider	
  
their	
  preserva1on	
  in	
  the	
  long	
  run	
  (pressure	
  on	
  degrada1on	
  and	
  limits	
  to	
  their	
  usage)	
  
and	
  their	
  value	
  for	
  local	
  communi1es	
  (right	
  to	
  take	
  benefit	
  of	
  local	
  resources).	
  	
  
	
  
High	
  level	
  of	
  involvement	
  of	
  local	
  stakeholders	
  is	
  required,	
  	
  
in	
  order	
  to	
  avoid	
  a	
  path	
  “from	
  euphoria	
  to	
  antagonism”	
  (Doxey,	
  1976)	
  	
  
or	
  “from	
  euphoria	
  to	
  xenophobia”	
  (Wall	
  and	
  Mathieson,	
  2006)	
  	
  
in	
  the	
  way	
  that	
  local	
  communi1es	
  perceive	
  the	
  presence	
  of	
  tourists.	
  


           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


                                                  Innova1on	
  in	
  Tourism	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  


             In	
  the	
  long	
  run,	
  compe11veness	
  of	
  tourism	
  des1na1ons	
  	
  
                                   is	
  linked	
  to	
  their	
  sustainability.	
  	
  
	
  
In	
  order	
  to	
  sustain	
  the	
  characteris1cs	
  that	
  guarantee	
  aUrac1veness,	
  	
  
local	
  natural	
  and	
  cultural	
  aspects	
  must	
  be	
  included	
  in	
  the	
  tourism	
  supply,	
  	
  
crea1ng	
  a	
  differen1ate	
  product.	
  	
  
	
  
               Des1na1ons	
  are	
  the	
  core	
  element	
  of	
  the	
  compe11on	
  	
  
              and	
  experience	
  is	
  the	
  fundamental	
  product	
  in	
  tourism.	
  
	
  
There	
  is	
  a	
  clear	
  meaning	
  for	
  the	
  firm	
  compe==veness	
  but	
  the	
  same	
  does	
  not	
  happen	
  
when	
  regional	
  compe==veness	
  is	
  discussed	
  (Hall,	
  2007).	
  
	
  
Compe==veness	
  should	
  not	
  be	
  applied	
  to	
  na=onal	
  economies	
  (Krugman,	
  1994).	
  	
  
	
  

           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


                            The	
  usage	
  of	
  natural	
  and	
  cultural	
  resources	
  	
  
                            to	
  create	
  innova1ve	
  products	
  and	
  services	
  	
  
                                   implies	
  an	
  adequate	
  management	
  	
  
                                    that	
  ensures	
  their	
  sustainability:	
  


                                   Management	
                                    Sustainability	
  



     Natural	
  and	
  
       Cultural	
  
                                                                                                                Compe==veness	
  
      Resources	
  




                                     Innova=on	
                                   Differen=a=on	
  



            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                              João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  
“what	
  makes	
  a	
  tourism	
  des1na1on	
  truly	
  compe11ve	
  is	
  its	
  ability	
  	
  
to	
  increase	
  tourism	
  expenditure,	
  	
  
to	
  increasingly	
  aUract	
  visitors	
  while	
  providing	
  them	
  with	
  sa1sfying	
  experiences,	
  	
  
and	
  to	
  do	
  so	
  in	
  a	
  profitable	
  way,	
  	
  
while	
  enhancing	
  the	
  well-­‐being	
  of	
  des1na1on	
  residents	
  	
  
and	
  preserving	
  the	
  natural	
  capital	
  of	
  the	
  des1na1ons	
  for	
  future	
  genera1ons”.	
  	
  
Ritchie	
  and	
  Crouch,	
  2003	
  
	
  
This	
  defini1on	
  makes	
  explicit	
  reference	
  to	
  the	
  ideas	
  of:	
  	
  
growth	
  (increasing	
  revenues	
  and	
  visitors),	
  	
  
sa1sfac1on	
  of	
  consumers	
  (sa1sfying	
  experiences),	
  	
  
posi1ve	
  consequences	
  on	
  the	
  local	
  communi1es	
  (well-­‐being	
  of	
  residents),	
  
preserva1on	
  of	
  local	
  resources	
  (preserving	
  natural	
  capital)	
  	
  
and	
  1me	
  (future	
  genera1ons)	
  
	
  
“Compe11veness	
  is	
  illusory	
  without	
  sustainability.	
  	
  
Indeed,	
  in	
  our	
  view	
  the	
  phrase,	
  sustainable	
  compe11veness,	
  is	
  tautological”.	
  	
  
Ritchie	
  and	
  Crouch,	
  2000	
  

           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                               João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  

Common	
  output	
  indicators	
  for	
  compe11veness	
  in	
  tourism	
  are:	
  
the	
  number	
  of	
  arrivals	
  to	
  des1na1ons,	
  the	
  number	
  of	
  tourists	
  who	
  repeat	
  the	
  visit,	
  
the	
  number	
  of	
  nights	
  in	
  local	
  accommoda1on	
  services,	
  market	
  shares,	
  	
  
produc1vity	
  or	
  the	
  revenues	
  generated	
  by	
  tourism	
  ac1vi1es.	
  	
  
	
  
From	
  the	
  input	
  side,	
  regarding	
  the	
  factors	
  influencing	
  competi1veness,	
  there	
  is	
  a	
  
wide	
  range	
  of	
  possibili1es	
  considered	
  in	
  the	
  literature:	
  	
  
Kozak	
  (1999)	
  Dwyer	
  and	
  Kim	
  (2003)	
  Ritchie	
  and	
  Crouch	
  (2003)	
  Vanhove	
  (2005)	
  	
  
Mazanek	
  (2007)	
  Navickas	
  and	
  Malakauskaite	
  (2009)	
  Tsai	
  (2009)	
  
	
  
”A	
  des=na=on	
  is	
  not	
  compe==ve	
  in	
  abstract	
  terms	
  but	
  against	
  relevant	
  compe=ng	
  
des=na=ons;	
  in	
  order	
  to	
  evaluate	
  compe==veness,	
  it	
  is	
  necessary	
  to	
  understand	
  which	
  
are	
  the	
  compe==ve	
  des=na=ons”	
  (Enright	
  and	
  Newton,	
  2005)	
  
	
  
Management	
  and	
  tourism	
  development	
  policies	
  cannot	
  be	
  defined	
  in	
  abstract	
  and	
  in	
  
generalized	
  ways,	
  but	
  must	
  be	
  adequate	
  to	
  the	
  specific	
  condi=ons	
  of	
  each	
  des=na=on:	
  
universal	
  policy	
  and	
  managerial	
  recommenda=ons	
  can	
  lead	
  to	
  relevant	
  and	
  unwanted	
  
nega=ve	
  consequences	
  (Enright	
  and	
  Newton,	
  2005)	
  
           PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

                                                                                                            The	
  TALC	
  model	
  
                                                                                                            (Butler,	
  1980)	
  
                                                                                                            defines	
  a	
  standard	
  
                                                                                                            for	
  the	
  evolu=on	
  of	
  
                                                                                                            tourism	
  des=na=ons	
  
                                                                                                            with	
  five	
  stages	
  
                                                                                                            (involvement,	
  
                                                                                                            explora=on,	
  
                                                                                                            development,	
  
                                                                                                            consolida=on	
  and	
  
                                                                                                            stagna=on)	
  
                                                                                                            	
  
                                                                                                            Considering	
  the	
  
                                                                                                            limited	
  period	
  
                                                                                                            under	
  analysis	
  	
  
                                                                                                            (six	
  years),	
  	
  
                                                                                                            a	
  simplified	
  version	
  
                                                                                                            of	
  the	
  model	
  has	
  
                                                                                                            been	
  chosen,	
  	
  
                                                                                                            with	
  3	
  stages.	
  
                                                                                                            	
  
            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




     The	
  posi1on	
  of	
  each	
  region	
  was	
  iden1fied	
  in	
  two	
  steps:	
  
     	
  
     The	
  growth	
  rate	
  of	
  nights	
  spent	
  by	
  tourists	
  in	
  each	
  region	
  	
  
     in	
  the	
  period	
  2003	
  –	
  2008	
  allows	
  the	
  iden1fica1on	
  	
  
     of	
  regions	
  with	
  high	
  rates	
  of	
  growth	
  (>2,5%	
  per	
  year).	
  	
  
     	
  
     As	
  it	
  is	
  assumed	
  that	
  the	
  development	
  stage	
  of	
  a	
  tourism	
  area	
  	
  
     is	
  characterized	
  by	
  high	
  rates	
  of	
  growth	
  in	
  tourism	
  demand,	
  	
  
     all	
  these	
  regions	
  are	
  posi1oned	
  in	
  the	
  “Development”	
  stage;	
  	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



For	
  the	
  regions	
  with	
  low	
  (or	
  nega1ve)	
  rates	
  of	
  growth,	
  	
  
the	
  level	
  of	
  specializa1on	
  was	
  calculated	
  using	
  a	
  Loca1on	
  Quo1ent	
  	
  
related	
  to	
  the	
  employment	
  in	
  hotels	
  and	
  restaurants	
  	
  
(dividing	
  the	
  weight	
  of	
  employment	
  in	
  hotels	
  and	
  restaurants	
  in	
  each	
  region	
  	
  
by	
  the	
  weight	
  of	
  employment	
  in	
  hotels	
  and	
  restaurants	
  in	
  all	
  the	
  regions).	
  
	
  
As	
  it	
  assumed	
  that	
  the	
  evolu1on	
  along	
  the	
  different	
  stages	
  is	
  characterized	
  
by	
  an	
  increasing	
  importance	
  of	
  economic	
  ac1vi1es	
  related	
  to	
  tourism,	
  
regions	
  with	
  higher	
  specializa1on	
  in	
  tourism	
  ac1vi1es	
  were	
  posi1oned	
  in	
  the	
  
“Stagna1on”	
  stage	
  (meaning	
  that	
  tourism	
  is	
  economically	
  important	
  but	
  
growth	
  rates	
  are	
  low)	
  	
  
and	
  regions	
  less	
  specialized	
  in	
  tourism	
  were	
  classified	
  in	
  the	
  “Explora1on”	
  
stage	
  (meaning	
  that	
  tourism	
  is	
  economically	
  less	
  important	
  but	
  growth	
  rates	
  
are	
  high).	
  



             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

   In	
  this	
  study,	
  the	
  specific	
  situa1on	
  of	
  each	
  region	
  has	
  been	
  considered	
  including	
  aspects	
  
                 related	
  to	
  Geography	
  and	
  History	
  (posi1on	
  in	
  the	
  Tourism	
  Area	
  Life	
  Cycle)	
  
                                                                        	
  
               Geography:	
  Inland,	
  West	
  Coast	
  (Atlan1c)	
  and	
  South	
  Coast	
  (Mediterranean)	
  
                                    TALC:	
  Explora1on,	
  Development	
  and	
  Stagna1on	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

According	
  to	
  the	
  TALC	
  model,	
  un1l	
  a	
  certain	
  moment,	
  the	
  growth	
  of	
  tourism	
  in	
  a	
  region	
  is	
  
characterized	
  by	
  a	
  growing	
  involvement	
  of	
  local	
  communi1es	
  and	
  impacts	
  on	
  local	
  economies.	
  
Aber	
  that	
  point,	
  overexploita1on	
  of	
  tourism	
  resources	
  creates	
  pressure	
  on	
  the	
  local	
  
environment	
  or	
  the	
  resident’s	
  life	
  quality,	
  reducing	
  the	
  aUrac1veness	
  of	
  the	
  place.	
  
	
  
This	
  general	
  tendency	
  is	
  not	
  equally	
  observed	
  in	
  all	
  the	
  des1na1ons:	
  each	
  stage	
  can	
  have	
  a	
  
different	
  dura1on	
  in	
  different	
  des1na1ons,	
  which	
  results,	
  not	
  only	
  from	
  the	
  evolu1on	
  of	
  the	
  
des1na1on	
  itself	
  but	
  it	
  is	
  also	
  related	
  to	
  the	
  compe11on	
  with	
  rival	
  and	
  similar	
  places	
  or	
  to	
  the	
  
evolu1on	
  of	
  demand	
  and	
  issuing	
  markets.	
  
	
  
The	
  model	
  does	
  not	
  have	
  an	
  universal	
  applica1on	
  and	
  the	
  iden1fica1on	
  and	
  measurability	
  of	
  
these	
  stages	
  is	
  not	
  always	
  clear,	
  or	
  even	
  possible,	
  due	
  to	
  the	
  absence	
  of	
  informa1on.	
  The	
  
regional	
  unit	
  considered	
  in	
  this	
  study	
  (NUTS	
  2)	
  is	
  not	
  a	
  tourism	
  des1na1on:	
  many	
  of	
  these	
  
regions	
  include	
  different	
  tourism	
  products,	
  not	
  necessarily	
  in	
  the	
  same	
  stage	
  of	
  development.	
  	
  
	
  
Although	
  this	
  model	
  defines	
  a	
  unique	
  standard	
  of	
  evolu1on,	
  at	
  least	
  in	
  the	
  first	
  stages,	
  	
  
it	
  also	
  emphasizes	
  the	
  dynamic	
  and	
  evolving	
  character	
  of	
  tourism	
  des1na1ons.	
  
	
  
The	
  model	
  helps	
  to	
  iden1fy	
  general	
  tendencies,	
  to	
  an1cipate	
  problems	
  and	
  opportuni1es	
  	
  
and	
  to	
  create	
  adap1ve	
  strategies	
  to	
  respond	
  to	
  the	
  evolu1on	
  of	
  tourism	
  ac1vity.	
  	
  


              PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


“it	
  is	
  clear	
  that	
  a	
  simple	
  model	
  like	
  the	
  TALC	
  cannot	
  predict	
  in	
  detail	
  the	
  future	
  of	
  a	
  specific	
  
des1na1on	
  engaged	
  in	
  the	
  global	
  compe11on	
  that	
  is	
  tourism	
  today.	
  (...)	
  	
  This	
  is	
  a	
  func1on	
  of	
  
the	
  increasing	
  number	
  of	
  opportuni1es	
  and	
  op1ons	
  available	
  to	
  holiday	
  makers	
  in	
  the	
  21st	
  
century.	
  A	
  unidirec1onal	
  linear	
  model	
  is	
  rela1vely	
  unlikely	
  to	
  give	
  an	
  accurate	
  predic1on	
  of	
  
the	
  future	
  of	
  a	
  complex	
  product	
  subject	
  to	
  rapid	
  change	
  and	
  great	
  compe11on”	
  Butler	
  (2009)	
  	
  
	
  
The	
  iden1fica1on	
  and	
  measurability	
  of	
  these	
  stages	
  is	
  not	
  always	
  clear,	
  	
  
or	
  even	
  possible,	
  due	
  to	
  the	
  absence	
  of	
  sta1s1cal	
  informa1on,	
  	
  
namely	
  on	
  the	
  first	
  stages	
  of	
  evolu1on	
  of	
  a	
  tourism	
  des1na1on.	
  	
  
	
  
Even	
  with	
  the	
  existence	
  of	
  limits	
  to	
  the	
  predic1ve	
  possibili1es	
  of	
  the	
  model	
  	
  
and	
  to	
  the	
  precise	
  iden1fica1on	
  of	
  each	
  stage	
  in	
  the	
  evolu1on	
  of	
  a	
  des1na1on,	
  	
  
the	
  TALC	
  model	
  is	
  clearly	
  a	
  useful	
  tool	
  to	
  understand	
  the	
  evolving	
  character	
  	
  
of	
  tourism	
  areas,	
  their	
  change,	
  development,	
  muta1ons	
  of	
  the	
  compe11ve	
  
advantage	
  determinants,	
  economic	
  impacts	
  and	
  environmental	
  or	
  cultural	
  
consequences,	
  not	
  only	
  on	
  the	
  tangible	
  local	
  assets	
  but	
  also	
  on	
  intangible	
  aspects	
  of	
  
local	
  daily	
  life.	
  



                   PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



Since	
  the	
  dura1on	
  of	
  the	
  life	
  cycle	
  of	
  the	
  tourism	
  des1na1ons	
  considered	
  in	
  this	
  
study	
  is	
  rela1vely	
  long	
  (organized	
  and	
  ins1tu1onalized	
  tourism	
  started	
  to	
  develop	
  in	
  
the	
  second	
  half	
  of	
  the	
  XX	
  century	
  in	
  most	
  of	
  these	
  regions	
  but	
  other	
  forms	
  of	
  leisure	
  
and	
  tourism	
  existed	
  already	
  before	
  that),	
  	
  this	
  implies	
  that	
  the	
  dura1on	
  of	
  each	
  
stage	
  considered	
  in	
  this	
  study	
  is	
  also	
  long,	
  which	
  means	
  that	
  regions	
  classified	
  in	
  the	
  
same	
  stage	
  can	
  s1ll	
  show	
  important	
  differences	
  among	
  them.	
  
	
  
	
  
Andalucía	
  (Spain)	
  is	
  a	
  region	
  with	
  a	
  long	
  tradi1on	
  in	
  tourism	
  ac1vi1es,	
  	
  
while	
  Azores	
  (Portugal)	
  or	
  Extremadura	
  (Spain)	
  have	
  a	
  much	
  more	
  recent	
  tradi1on.	
  
However	
  all	
  of	
  them	
  are	
  classified	
  in	
  the	
  development	
  stage	
  
as	
  a	
  result	
  of	
  the	
  high	
  growth	
  rates	
  of	
  tourism	
  demand	
  registered	
  in	
  these	
  years.	
  




             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



    3.	
  Panel	
  Data	
  Model	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


This	
  work	
  analyses	
  how	
  the	
  regions	
  (NUTS	
  2)	
  of	
  south-­‐west	
  Europe	
  	
  
are	
  incorpora1ng	
  their	
  natural	
  and	
  cultural	
  resources	
  in	
  order	
  to	
  reinforce	
  their	
  aUrac1veness,	
  
using	
  a	
  panel-­‐data	
  model	
  to	
  es1mate	
  a	
  regional	
  demand	
  func1on	
  (for	
  2003	
  –	
  2008)	
  	
  
that	
  incorporates	
  new	
  and	
  tradi1onal	
  factors	
  of	
  tourism	
  compe11veness.	
  	
  



67	
  regions	
  were	
  analysed	
  	
  
(17	
  in	
  Spain,	
  22	
  in	
  France,	
  	
  
21	
  in	
  Italy;	
  7	
  in	
  Portugal).	
  
	
  
NUTS	
  2	
  regions	
  are	
  the	
  unit	
  of	
  analysis	
  
considering	
  the	
  availability	
  of	
  comparable	
  data	
  
and	
  the	
  existence	
  of	
  ins=tu=ons	
  	
  
related	
  to	
  economic	
  development,	
  	
  
cultural	
  and	
  natural	
  resources	
  management	
  
and	
  tourist	
  promo=on.	
  
	
  
Nevertheless,	
  these	
  regions	
  can	
  include	
  
different	
  tourism	
  des1na1ons	
  and	
  products.	
  




              PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



            The	
  posi1ons	
  of	
  these	
  coun1es	
  in	
  the	
  Travel	
  and	
  Tourism	
  Compe11veness	
  
            Index	
  are	
  clearly	
  above	
  their	
  posi1ons	
  in	
  the	
  Global	
  Compe11veness	
  Index	
  
                                           (World	
  Economic	
  Forum,	
  2008)	
  


                                                     Tourism	
  	
     Global	
  
                                                  Compe11veness	
   Compe11veness	
  
                             Spain	
                            5	
                               29	
  
                            France	
                           10	
                               16	
  
                           Portugal	
                          15	
                               43	
  
                              Italy	
                          28	
                               49	
  


                     In	
  2008,	
  these	
  countries	
  registered	
  48,5%	
  of	
  the	
  nights	
  spent	
  
                               in	
  European	
  hotels	
  and	
  similar	
  establishments.	
  


            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




        The	
  dependent	
  variable	
  in	
  this	
  model	
  is	
  the	
  number	
  of	
  nights	
  spent	
  by	
  tourists	
  
        in	
  hotels	
  and	
  similar	
  establishments	
  in	
  each	
  region,	
  	
  
        which	
  we	
  assumed	
  to	
  be	
  a	
  proxy	
  to	
  regional	
  tourism	
  compe11veness.	
  	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

10	
  regions	
  represent	
  50%	
  of	
  the	
  overall	
  number	
  of	
  nights	
  in	
  hotels	
  and	
  similar	
  establishments.	
  

                    Nights in Hotels     Annual Growth                Nights in Hotels        %         Acum. %

                       Açores (PT)             6,6                     Canarias (SP)          7,8          7,8

                  Com. de Madrid (SP)          6,6                   Ile de France (FR)       6,2          14,0

                      Lisboa (PT)              6,4                     Calatuña (SP)          5,8          19,7

                       Lazio (IT)              5,7                    Illes Balears (SP)      5,5          25,3

                      Aragón (SP)              5,4                       Veneto (IT)          5,5          30,8

                  Castilla-Mancha (SP)         5,3                     Andalucia (SP)          5           35,8

                      Piemonte (IT)            5,3                      Toscana (IT)          3,8          39,6

                    Extremadura (SP)           5,1                  Emilia-Romagna (IT)       3,5          43,1

                    Castilla León (SP)         4,9                  Com. Valenciana (SP)      3,5          46,6

                     País Vasco (SP)           4,7                Prov-Alp-C. d’Azur (FR      3,2          49,8

                       Centro (PT)             4,4

                      La Rioja (SP)            4,3
                                                                  It	
  is	
  possible	
  to	
  iden1fy	
  the	
  importance	
  	
  
                      Navarra (SP)             4,1                of	
  the	
  capital	
  ci1es,	
  	
  
                                                                  sugges1ng	
  the	
  growing	
  relevance	
  	
  
                                                                  of	
  urban	
  and	
  cultural	
  tourism.	
  


            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


  New	
  factors	
  of	
  
  compe11veness:	
  
  It	
  is	
  assumed	
  that	
  local	
  
  natural	
  and	
  cultural	
  assets	
  
  are	
  the	
  basis	
  for	
  the	
  
  differen1a1on	
  of	
  tourism	
  
  des1na1ons	
  according	
  to	
  
  the	
  characteris1cs	
  of	
  the	
  
  territory	
  but	
  it	
  is	
  also	
  
  important	
  to	
  no1ce	
  that	
  
  availability	
  of	
  these	
  assets	
  
  does	
  not	
  necessarily	
  mean	
  
  that	
  they	
  are	
  exploited	
  as	
  
  tourism	
  resources:	
  it	
  
  means	
  that	
  such	
  poten1al	
  
  exists	
  at	
  the	
  regional	
  level	
  
  and	
  that	
  their	
  exploita1on	
  
                                                                                            The	
  model	
  also	
  considers	
  some	
  	
  
  implies	
  an	
  effort	
  for	
  the	
  
  development	
  of	
  innova1ve	
                                          Tradi1onal	
  factors	
  of	
  compe11veness	
  	
  
  products	
  and	
  services.	
                 (aspects	
  related	
  to	
  economic	
  condi1ons	
  and	
  infrastructures)	
  

            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




 The	
  new	
  factors	
  	
  
 that	
  determine	
  the	
  
 compe11veness	
  	
  
 of	
  tourism	
  des1na1ons	
  
 include	
  local	
  specific	
  
 resources	
  related	
  to	
  
 nature	
  and	
  culture.	
  




These	
  resources	
  are	
  considered	
  as	
  a	
  poten1al	
  (not	
  necessarily	
  as	
  tourism	
  products).	
  


             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




        Regional	
  efforts	
  on	
  innova1on	
  are	
  considered	
  in	
  the	
  model	
  under	
  the	
  assump1on	
  	
  
         that	
  those	
  local	
  specific	
  poten1ali1es	
  require	
  innova1ve	
  efforts	
  at	
  regional	
  level	
  	
  
                              in	
  order	
  to	
  contribute	
  to	
  differen1ate	
  des1na1ons.	
  	
  


            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

   Some	
  tradi1onal	
  factors	
  of	
  compe11veness	
  were	
  also	
  considered:	
  
   	
  
   economic	
  condi1ons	
  (investment	
  in	
  hotels	
  and	
  restaurants;	
  evolu1on	
  of	
  GDP	
  in	
  na1onal	
  
   markets	
  and	
  at	
  UE15,	
  as	
  the	
  main	
  interna1onal	
  market)	
  
   	
  
   performance	
  of	
  rival	
  des1na1ons	
  in	
  south-­‐east	
  European	
  countries	
  
   (number	
  of	
  nights	
  in	
  hotels	
  from	
  Turkey,	
  Greece,	
  Croa1a	
  and	
  Cyprus)	
  
   	
  
   infrastructures	
  (accommoda1on	
  and	
  existence	
  of	
  interna1onal	
  airports)	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



                                               Geography	
  and	
  History:	
  
                                                                	
  
    The	
  geographical	
  situa1on	
  of	
  each	
  region	
  and	
  its	
  posi1on	
  in	
  the	
  Tourism	
  Area	
  Life	
  Cycle	
  	
  
                      were	
  taken	
  into	
  considera1on	
  using	
  dummy	
  variables:	
  
                                                                	
  
                                 Inland,	
  West	
  –	
  Coast	
  and	
  South	
  –	
  Coast	
  	
  
                                Explora1on,	
  Development	
  and	
  Stagna1on	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Territorial	
  Differen1a1on,	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
                                João	
  Romão	
  –	
  João	
  Guerreiro	
  –	
  Paulo	
  Rodrigues	
  

  Panel	
  data	
  models	
  include	
  cross-­‐sec1onal	
  data	
  that	
  reflect	
  the	
  differences	
  
  among	
  regions	
  and	
  1me-­‐series	
  data	
  that	
  reflect	
  the	
  evolu1on	
  along	
  1me.	
  	
  


Aber	
  fiung	
  some	
  alterna1ve	
  
regressions	
  and	
  transforma1ons	
  
on	
  the	
  variables,	
  	
  
the	
  best	
  results	
  were	
  obtained	
  
with	
  a	
  Pooling	
  Effects	
  Model	
  	
  
and	
  applying	
  logarithms	
  to	
  the	
  
variables	
  	
  
“nights”,	
  “beds”,	
  “GDP”,	
  “GDP	
  
EU15”,	
  “Invest”	
  and	
  “Rivals”.	
  	
  




     In	
  a	
  Polling	
  Effects	
  Model,	
  there	
  are	
  no	
  unique	
  aUributes	
  of	
  individuals	
  	
  
     or	
  universal	
  effects	
  along	
  1me.	
  

            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
The	
  final	
  model	
  was	
  expressed	
  as:	
  
	
  	
  
Lognights	
  it	
  =	
  ß0	
  +	
  ß1	
  logbeds	
  it	
  +	
  ß2	
  air	
  it	
  +	
  ß3	
  log	
  GDP	
  it	
  +	
  ß4	
  loginvest	
  it-­‐1+	
  	
  ß5	
  ST	
  it	
  +	
  ß6	
  Heritage	
  it	
  +	
  
ß7	
  Natura	
  it	
  +	
  ß8	
  GEO1	
  it	
  +	
  ß9	
  GEO2	
  it	
  +	
  ß10	
  TALC	
  1	
  it	
  +	
  ß11	
  TALC	
  2	
  it	
  
                                                                                                         Estimate            St. Error           t-value             Pr(>|t|)            Sign.

                                                                                     Intercept           13,82722            1,19577             11,5635             <2,2e-16            0

                                                       Es1mators:	
                  logbeds             0,70682             0,02825             25,0186             <2,2e-16            0

                                                                                     air                 0,13708             0,04335             3,1619              0,00169             0,001

                                                                                     loginvest           0,23912             0,02206             10,8385             <2,2e-16            0

                                                                                     logGDPn             -0,93440            0,12630             -7,3984             8,531e-13           0

                                                                                     ST                  1,12374             0,22830             5,0099              8,272e-7            0

                                                                                     Heritage            0,02378             0,00939             2,7467              0,00630             0,001

                                                                                     Natura              0,68802             0,19776             3,4791              0,00056             0
        Some	
  variables	
  were	
  	
  
        not	
  sta1s1cally	
  relevant:	
                                            Geo1                -0,06182            0,03823             -1,6173             0,10661             0,1

        “GDPUE15”;	
  	
                                                             Geo2                -0,29830            0,04416             -6,7558             5,184e-11           0
        “Rivals”;	
                                                                  TALC1               -0,27510            0,04359             -6,3116             7,516e-10           0
        “Educa1on”.	
  
                                                                                     TALC2               -0,22706            0,04389             -5,1735             3,681e-7            0



                   PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


                                                    Descrip1ve	
  sta1s1cs	
  	
  




In	
  order	
  to	
  iden1fy	
  possible	
  problems	
  of	
  mul1collinearity	
  among	
  the	
  independent	
  variables,	
  
                                  a	
  VIF	
  (Variance	
  Infla1on	
  Factor)	
  test	
  has	
  been	
  calculated.	
  	
  
      It	
  is	
  	
  accepted	
  that	
  problems	
  of	
  mul1collinearity	
  can	
  be	
  relevant	
  when	
  VIF	
  is	
  above	
  10.	
  	
  
        In	
  this	
  model,	
  the	
  VIF	
  test	
  presents	
  values	
  below	
  5	
  for	
  all	
  the	
  independent	
  variables.	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


               As	
  the	
  model	
  includes	
  some	
  dummy	
  variables,	
  it	
  is	
  possible	
  to	
  organize	
  its	
  results	
  	
  
                                according	
  to	
  the	
  groups	
  that	
  result	
  from	
  those	
  variables,	
  	
  
                                              which	
  have	
  different	
  independent	
  terms,	
  	
  
                             reflec1ng	
  different	
  overall	
  impacts	
  of	
  the	
  independent	
  variables	
  	
  
                                         on	
  the	
  regional	
  tourism	
  demand	
  in	
  each	
  group.	
  	
  
	
  
       Generally,	
  these	
  impacts	
  are	
  higher	
  in	
  the	
  South	
  Coast	
  regions	
  and	
  lower	
  in	
  the	
  West	
  Coast.	
  	
  




                   PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




     4.	
  Discussion	
  
            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




      The	
  posi1ve	
  impact	
  of	
  new	
  factors	
  of	
  compe11veness	
  
      detected	
  by	
  this	
  model	
  is	
  	
  
      the	
  most	
  important	
  result	
  of	
  its	
  applica1on.	
  
      	
  
      It	
  was	
  possible	
  to	
  observe	
  that	
  	
  
      natural	
  resources,	
  	
  
      heritage	
  assets	
  	
  
      and	
  regional	
  efforts	
  on	
  innova1on	
  	
  
      are	
  posi1vely	
  related	
  with	
  regional	
  tourism	
  compe11veness.	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




   The	
  results	
  also	
  show	
  an	
  expected	
  posi1ve	
  correla1on	
  between	
  
   the	
  existence	
  of	
  infrastructures	
  (beds	
  and	
  airports),	
  	
  
   investment	
  in	
  hotels	
  and	
  restaurants	
  	
  
   and	
  the	
  regional	
  tourism	
  compe11veness.	
  	
  
   	
  
   The	
  nega1ve	
  correla1on	
  found	
  	
  
   between	
  the	
  nights	
  spent	
  in	
  a	
  region	
  and	
  its	
  na1onal	
  GDP	
  	
  
   suggests	
  that	
  countries	
  where	
  tourism	
  is	
  more	
  important	
  	
  
   are	
  economically	
  less	
  developed,	
  	
  
   implying	
  that	
  this	
  variable	
  was	
  not	
  relevant	
  	
  
   to	
  iden1fy	
  the	
  influence	
  of	
  the	
  evolu1on	
  	
  
   of	
  na1onal	
  economic	
  condi1ons	
  on	
  the	
  domes1c	
  tourism	
  demand.	
  	
  



            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  




Tourism	
  development	
  policies	
  require	
  coordina1on	
  among	
  different	
  management	
  ins1tu1ons,	
  
            namely	
  those	
  related	
  to	
  economic	
  development,	
  promo1on	
  of	
  innova1on,	
  	
  
     tourism	
  des1na1on	
  management,	
  environmental	
  protec1on	
  or	
  cultural	
  promo1on.	
  	
  
                                                                  	
  
           In	
  order	
  to	
  ensure	
  that	
  these	
  processes	
  effec1vely	
  benefit	
  local	
  popula1ons,	
  	
  
                                  local	
  stakeholders	
  should	
  necessarily	
  be	
  involved.	
  
                                                                  	
  
    According	
  to	
  these	
  principles,	
  ins1tu1onal	
  coordina1on	
  is	
  a	
  major	
  challenge	
  	
  
                for	
  tourism	
  development	
  based	
  on	
  local	
  and	
  natural	
  assets,	
  	
  
 considering	
  the	
  need	
  to	
  involve	
  a	
  large	
  set	
  of	
  private	
  companies	
  and	
  public	
  en11es,	
  
                   frequently	
  with	
  different	
  perspec1ves	
  and	
  objec1ves,	
  
                        	
  in	
  the	
  processes	
  of	
  tourism	
  development	
  planning.	
  	
  




             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  
For	
  des1na1ons	
  in	
  the	
  earlier	
  stages	
  of	
  their	
  life	
  cycle	
  (explora1on),	
  it	
  is	
  important	
  to	
  create	
  
adequate	
  infrastructures,	
  develop	
  new	
  services,	
  guarantee	
  a	
  good	
  level	
  of	
  qualifica1ons	
  of	
  the	
  
workers	
  (namely	
  with	
  knowledge	
  of	
  different	
  languages),	
  iden1fy	
  poten1al	
  markets	
  and	
  
implement	
  adequate	
  promo1onal	
  strategies.	
  Sustainable	
  development	
  and	
  long-­‐term	
  
advantages	
  will	
  be	
  easier	
  to	
  reach	
  if	
  carrying	
  capacity	
  of	
  local	
  resources	
  is	
  considered	
  since	
  the	
  
beginning	
  (with	
  an	
  adequate	
  process	
  of	
  land-­‐use	
  planning),	
  the	
  involvement	
  of	
  local	
  
stakeholders	
  is	
  ensured	
  and	
  ins1tu1onal	
  coordina1on	
  is	
  promoted.	
  	
  
	
  
For	
  the	
  regions	
  in	
  	
  the	
  “development”	
  stage,	
  it	
  is	
  important	
  to	
  control	
  the	
  excessive	
  pressure	
  
on	
  the	
  territory	
  resul1ng	
  from	
  poten1al	
  excessive	
  demand	
  (at	
  least	
  in	
  some	
  periods	
  of	
  the	
  
year),	
  develop	
  alterna1ve	
  products	
  and	
  services	
  in	
  order	
  to	
  avoid	
  seasonality	
  and	
  try	
  to	
  
improve	
  the	
  quality	
  of	
  the	
  experience	
  offered	
  by	
  the	
  des1na1on,	
  through	
  an	
  improvement	
  of	
  
the	
  products	
  and	
  services	
  locally	
  provided.	
  Increasing	
  value	
  added	
  in	
  local	
  supply	
  becomes	
  
more	
  important	
  than	
  increasing	
  the	
  number	
  of	
  visitors.	
  
	
  
For	
  the	
  regions	
  in	
  the	
  late	
  stages	
  of	
  the	
  life-­‐cycle	
  (like	
  stagna1on),	
  new	
  products	
  or	
  new	
  
markets	
  are	
  essen1al	
  for	
  tourism	
  development	
  but,	
  considering	
  the	
  extreme	
  global	
  
compe11on	
  among	
  tourism	
  des1na1ons,	
  it	
  is	
  also	
  important	
  that	
  those	
  local	
  resources	
  have	
  
not	
  been	
  destroyed	
  by	
  an	
  excessive	
  usage	
  in	
  the	
  previous	
  stages.	
  In	
  this	
  stage,	
  the	
  priori1es	
  
should	
  focus	
  on	
  the	
  reposi1oning	
  of	
  tourism	
  supply,	
  crea1ng	
  and	
  promo1ng	
  new	
  products	
  
and	
  services,	
  based	
  in	
  new	
  approaches	
  to	
  local	
  specific	
  resources.	
  	
  

             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



Limits	
  and	
  developments:	
  
	
  
Regional	
  Unit:	
  
NUTS	
  2	
  regions	
  as	
  the	
  unit	
  of	
  analysis	
  can	
  hide	
  some	
  possible	
  intra-­‐regional	
  differences	
  related	
  
to	
  different	
  tourism	
  products	
  developed	
  inside	
  the	
  same	
  region,	
  eventually	
  with	
  different	
  
posi=ons	
  in	
  their	
  life	
  cycles.	
  	
  
Further	
  developments	
  of	
  this	
  work	
  can	
  include	
  a	
  shib	
  in	
  the	
  scale	
  of	
  analysis,	
  for	
  example	
  using	
  
data	
  for	
  NUTS	
  3	
  regions,	
  if	
  there	
  is	
  enough	
  informa=on	
  on	
  the	
  relevant	
  topics.	
  
	
  
	
  
Period	
  and	
  Territory:	
  
This	
  study	
  took	
  into	
  considera=on	
  a	
  period	
  of	
  six	
  years,	
  ending	
  in	
  2008.	
  Aber	
  that,	
  an	
  important	
  
interna=onal	
  economic	
  crisis	
  with	
  deep	
  implica=ons	
  on	
  the	
  revenues	
  and	
  the	
  behavior	
  of	
  
consumers	
  at	
  the	
  global	
  level	
  occurred,	
  with	
  relevant	
  nega=ve	
  impacts	
  on	
  tourism.	
  	
  
Enlarging	
  the	
  number	
  of	
  regions	
  and	
  the	
  period	
  under	
  analysis,	
  including	
  the	
  most	
  recent	
  years,	
  
could	
  contribute	
  to	
  iden=fy	
  different	
  impacts	
  of	
  economic	
  crisis	
  on	
  tourism	
  des=na=ons	
  and	
  to	
  
compare	
  the	
  evolu=on	
  of	
  the	
  a`rac=veness	
  in	
  tourism	
  regions	
  with	
  different	
  characteris=cs.	
  




             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  



Markets:	
  
Including	
  some	
  explanatory	
  variables	
  related	
  to	
  the	
  rela=ve	
  importance	
  of	
  each	
  market	
  for	
  each	
  
des=na=on	
  (and	
  their	
  specific	
  evolu=on	
  in	
  the	
  context	
  of	
  this	
  economic	
  crisis	
  and	
  recovery)	
  can	
  
also	
  increase	
  the	
  predic=ve	
  capability	
  of	
  the	
  model.	
  In	
  the	
  same	
  sense,	
  it	
  may	
  be	
  important	
  to	
  
include	
  in	
  the	
  model	
  informa=on	
  related	
  to	
  produc=on	
  costs	
  (although	
  there	
  is	
  a	
  very	
  relevant	
  
part	
  of	
  tourism	
  expenses	
  which	
  is	
  not	
  controlled	
  at	
  the	
  regional	
  level).	
  
	
  
Ins1tu1ons:	
  
The	
  considera=on	
  of	
  aspects	
  related	
  to	
  des=na=on	
  management	
  and	
  promo=on,	
  ins=tu=onal	
  
organiza=on	
  or	
  involvement	
  of	
  local	
  communi=es	
  in	
  the	
  process	
  of	
  tourism	
  development	
  is	
  
extremely	
  important,	
  despite	
  the	
  difficulty	
  to	
  obtain	
  relevant	
  comparable	
  data.	
  
	
  
Life	
  Cycle:	
  
Indicators	
  related	
  to	
  the	
  resident’s	
  percep=ons	
  about	
  tourism	
  could	
  also	
  be	
  included	
  in	
  order	
  to	
  
iden=fy	
  the	
  posi=on	
  of	
  each	
  region	
  in	
  the	
  Tourism	
  Area	
  Life	
  Cycle	
  model.	
  More	
  detailed	
  
informa=on	
  about	
  the	
  first	
  and	
  last	
  stages	
  of	
  the	
  model	
  could	
  be	
  useful,	
  implying	
  the	
  
considera=on	
  of	
  longer	
  periods.	
  




             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  

Sustainability:	
  
Cultural	
  and	
  natural	
  assets	
  were	
  taken	
  into	
  considera=on	
  as	
  locally	
  available	
  resources	
  but	
  it	
  
would	
  surely	
  be	
  more	
  interes=ng	
  to	
  evaluate	
  them	
  as	
  tourism	
  products.	
  Ques=ons	
  related	
  to	
  
carrying	
  capacity	
  and	
  the	
  possible	
  excessive	
  usage	
  of	
  natural	
  resources	
  or	
  commodifica=on	
  of	
  
cultural	
  community	
  values	
  should	
  be	
  also	
  important	
  elements	
  to	
  consider,	
  despite	
  their	
  difficult	
  
quan=fica=on	
  and	
  comparison	
  at	
  interna=onal	
  level.	
  	
  
	
  
Regional	
  and	
  Societal	
  Development:	
  
“Social	
  sustainability”,	
  or	
  the	
  spreading	
  of	
  benefits	
  to	
  local	
  communi=es,	
  could	
  be	
  considered	
  
including	
  indicators	
  like	
  the	
  regional	
  employment	
  in	
  tourism	
  ac=vi=es,	
  stability	
  of	
  jobs	
  or	
  wages.	
  
	
  
Innova1on:	
  
The	
  regional	
  processes	
  of	
  innova=on	
  can	
  also	
  be	
  analyses	
  in	
  more	
  detail,	
  in	
  order	
  to	
  try	
  to	
  
iden=fy	
  the	
  regional	
  dynamics	
  of	
  innova=on	
  specifically	
  in	
  the	
  tourism	
  sector,	
  namely	
  when	
  it	
  is	
  
related	
  to	
  the	
  usage	
  of	
  communica=on	
  and	
  informa=on	
  technologies	
  or	
  the	
  capacity	
  to	
  produce	
  
new	
  technological	
  solu=ons	
  for	
  tourism	
  (considering	
  the	
  number	
  of	
  registered	
  patents	
  or	
  other	
  
indicators)	
  and	
  their	
  impacts	
  on	
  regional	
  tourism	
  compe==veness.	
  
	
  
Methodologies:	
  
Other	
  sta=s=cal	
  tools	
  and	
  methodologies	
  could	
  be	
  applied	
  to	
  this	
  king	
  of	
  study,	
  	
  
such	
  as	
  Simultaneous	
  Equa=on	
  Models	
  	
  
             PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  
Tourism	
  and	
  Territorial	
  Differen1a1on:	
  An	
  Analysis	
  of	
  the	
  Compe11veness	
  and	
  Sustainability	
  of	
  Tourism	
  


        Thank	
  you	
  for	
  your	
  aUen1on	
  




            PhD	
  Program	
  in	
  Tourism	
  –	
  Faculty	
  of	
  Economics	
  –	
  University	
  of	
  Algarve	
  -­‐2012	
  

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Tourism and Territorial Differentiation: An Analysis of the Competitiveness and Sustainability of Tourism

  • 1. Tourism  and  Territorial  Differen1a1on:     An  Analysis  of  the  Compe11veness     and  Sustainability  of  Tourism       JOÃO  ROMÃO         Supervisors:    Paulo  M.  M.  Rodrigues   João  Pinto  Guerreiro     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 2. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   1.  Objec1ves,  Achievements  and  Contribu1ons     2.  Conceptual  Framework   Regional  Tourism  System   Innova=on  and  Differen=a=on   Compe==veness  and  Sustainability   Tourism  Area  Life  Cycle     3.  Panel  Data  Model   Methodology  (data,  variables  and  model)   Results     4.  Discussion   Conclusions  and  Proposals   Limits  and  Developments   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 3. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   1.  Objec1ves,  Achievements  and  Contribu1ons   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 4. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  main  purpose  of  this  work  is  to  propose  an  integrated  approach     to  compe11veness  and  sustainability  in  tourism,   es1ma1ng  the  impacts  of  factors  related  to  sustainability     on  the  regional  tourism  compe11veness   through  innova1ve  ac1vi1es  based  on  natural  and  cultural  resources   that  differen1ate  the  des1na1ons.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 5. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Development  of  a  regional  tourism  demand  func1on,   based  on  a  panel-­‐data  model,   integra1ng  ques1ons  related  to  sustainability   as  new  determinants  of  compe11veness.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 6. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Applica1on  of  the  Tourism  Area  Life  Cycle  model     in  order  to  analyse  regional  tourism  compe11veness     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 7. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Analysis  of  the  implica1ons  of  tourism  compe11veness     on  sustainable  regional  development.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 8. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Analysis  of  the  the  rela1ons  between     regional  innova1on  systems  and  tourism  compe11veness.   Romão,  J.,  Guerreiro,  J.  and  Rodrigues,  P.  (2012)   Innova=ve  Integra=on  in  Tourism,     Discussion  Papers  -­‐  Spa0al  and  Organiza0onal   Dynamics,  CIEO,  University  of  Algarve   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 9. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   4  ar%cles  as  a  result  of  this  disserta%on:   Romão,  J.,  Guerreiro,  J.  and  Rodrigues,  P.  (2013)  Compe11veness  and  Sustainability  in   Tourism  Des1na1ons,  in  Ma=as,  Nijkamp  and  Sarmento  (eds)  Quan0ta0ve  Methods  in   Tourism  Economics,  Springer-­‐Verlag  Berlin  Heidelberg     Romão,  J.,  Guerreiro,  J.  and  Rodrigues,  P.  (2012)  Tourism  Area  Life-­‐Cycle  and  Regional   Tourism  AUrac1veness,  Current  Issues  on  Tourism     Romão,  J.,  Guerreiro,  J.  and  Rodrigues,  P.  (2012)  Regional  Tourism  Development:   Compe11veness  and  Sustainability,  in  Jafari,  Fayos-­‐Solá  and  Silva  (eds)  Knowledge   Management  in  Tourism:  Policy  and  Governance  Applica0ons  -­‐  Bridging  Theory  and   Prac0ce  Vol.  IV,  55-­‐75,  UNWTO,  Emerald       Romão,  J.,  Guerreiro,  J.  and  Rodrigues,  P.  (2012)  Innova1ve  Integra1on  in  Tourism,   Discussion  Papers  -­‐  Spa0al  and  Organiza0onal  Dynamics,  CIEO,  University  of  Algarve   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 10. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   6  communica%ons  as  a  result  of  this  disserta%on:   Local  Resources,  Differen1a1on  and  Innova1on  in  Tourism   Workshop,  Centre  for  Advanced  Tourism  Studies,  Hokkaido  University,  Sapporo,  Japan  (2012)     Tourism  Area  Life-­‐Cycle  and  Regional  Tourism  AUrac1veness   Interna=onal  Conference  on  Tourism  &  Management  Studies,  Faro,  Portugal  (2011)     Territory,  Innova1on  and  Differen1a1on  in  Tourism   Hospitality  and  Tourism  Marke=ng  and  Management,  Washington  State  University  and   Bogazici  University,  Istanbul,  Turkey  (2011)       Regional  Tourism  Development:  Innova1on,  Compe11veness  and  Sustainability   Tourism  and  Science:  Bridging  theory  and  prac=ce,  UNWTO  and  University  of  Algarve,   Vilamoura,  Portugal  (2011)       Compe11veness  and  Sustainability  in  Tourism  Des1na1ons   Advances  in  Tourism  Economics,  APIDT,  Lisbon,  Portugal  (14-­‐04-­‐2011)       Sustainable  Tourism  and  Territorial  Differen1a1on   Cluster  2,  NECTAR,  Rome,  Italy  (22-­‐10-­‐2010)     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 11. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   4  other  ar%cles  on  Tourism  issues:   Romão,  J.,  Neuts,  B.,  Nijkamp,  P.,  Leeuwen,  E.S.  van  (2013)  Tourist  Loyalty  and  e-­‐ Services:  A  Comparison  of  Behavioural  Impacts  in  Leipzig  and  Amsterdam  [submi`ed]     Romão,  J.,  Neuts,  B.,  Nijkamp,  P.,  Leeuwen,  E.S.  van  (2013)  Urban  Tourist  Complexes  as   Mul1-­‐Product  Companies:  Market  Segmenta1on  and  Product  Differen1a1on  in   Amsterdam,  Tourism  Management  [re-­‐submi`ed  aber  peer-­‐review]     Neuts,  B.,  Romão,  J.,  Nijkamp,  P.,  Leeuwen,  E.S.  van  (2013)  Modelling  the  Complex   Components  of  Tourist  Loyalty,  in  Ma=as,  Nijkamp  and  Sarmento  (eds)  Advances  in   Tourism  Economics,  Springer-­‐Verlag  [approved]     Neuts,  B.,  Romão,  J.,  Nijkamp,  P.,  Leeuwen,  E.S.  van  (2013)  Digital  des1na1ons  in  the   tourist  sector:  a  path  model  for  the  impact  of  e-­‐services  on  tourist  expenditures  in   Amsterdam,  LeMers  in  Spa0al  and  Resource  Sciences  [approved]   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 12. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Ar%cle  on  Sustainability:   Romão,  J.,  Nijkamp,  P.,  Leeuwen,  E.S.  van,  Kour=t,  K.,  Ozasa,  T.  and  Komatsu,  M.  (2013)   Designing  a  Sustainable  University  Campus:  A  Mul1-­‐Criteria  Assessment  of  Value-­‐ based  Metrics  through  Living  Lab  Images  [submi`ed]       Communica%on  presented  at:     Interna1onal  Symposium  on  Crea1on  of  Sustainable  Campuses  (2012)     Hokkaido  University,  Sapporo,  Japan   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 13. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   2.  Conceptual  Framework   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 14. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   UNWTO  (2000)  defines  tourists  as     “people  who  travel  to  and  stay  in  places  outside  their  usual  environment     for  more  than  twenty-­‐four  (24)  hours  and  not  more  than  one  consecu1ve  year  for   leisure,  business  and  other  purposes     not  related  to  the  exercise  of  an  ac1vity  remunerated  from  within  the  place  visited”   (in  Vanhove,  2005)     This  defini1on  clearly  exposes  the  dynamic  character  of  tourism     (travelling  to  a  des1na1on  that  is  different  from  the  residence  place  of  the  tourist)   and  a  sta1c  dimension     (related  to  the  experiences,  services  and  products  used  by  tourists     while  staying  in  a  specific  des1na1on).       At  the  same  1me,  it  simultaneously  exposes  the  global     (related  to  global  markets  and  interna1onal  travels)     and  the  local  character  of  tourism     (related  to  the  specific  condi1ons  of  each  par1cular  des1na1on).   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 15. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   Des1na1on  and  Experience:     even  if  tourism  services  are  provided  by  a  large  number  of  companies,  tourists   perceive  des1na1ons  as  an  integrated  experience:     the  tourism  experience  is  a  result  of  mul1ple  products,  services  and  ac1vi1es   but  each  tourist  creates  his  own  image  of  a  des1na1on  aber  the  visit.       The  quality  of  the  tourism  experience  depends  on  the  sa1sfac1on     with  a  large  set  of  products  and  services  provided  in  each  des1na1on     and  can  vary  with  the  characteris1cs,  expecta1ons  and  mo1va1ons  of  each  tourist.         Tourism  des1na1ons  are  heterogeneous     mul1-­‐product,  mul1-­‐client  business  organiza1ons   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 16. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   Innova1on  in  tourism  results  from  all  the  interac1ons  between  companies,     among  firms  and  costumers  (taking  benefits  from  the  increasing  interac1vity),   technological  developments  resul1ng  from  the  coopera1on  between  tourism   companies  and  R&D  ins1tu1ons  or  even  from  from  outside  the  tourism  sector     (like  the  developments  of  informa1on  and  communica1on  technologies)     As  tourism  supply  is  becoming  increasingly  complex  and  using  technologically   sophis1cated  means  of  communica1on,  tourism  is  an  increasingly  knowledge  based   ac1vity  globally  distributed,  where  innova1ons  have  a  global  diffusion.       Computer  Reserva1on  Systems  Global  Distribu1on  Systems     Geographical  Informa1on  Systems  Infography  and  design  Interac1ve  sobware     Massifica1on  of  the  internet    Massifica1on  of  mobile  phones  Web  2.0     Personalized  the  processes  of  communica1on    Costumer  Rela1on  Management     Media1za1on  of  tourism  and  tourist  informa1on  produced  by  tourists   Personal  blogs  Photography  and  video  websites       PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 17. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   The  processes  of  innova1on  based  on  local  specific  resources  cannot  be  imitated     and  they  definitely  can  contribute  to  the  differen1a1on  of  a  tourism  des1na1on.       Local  interac1on  between  producers  and  consumers  in  a  territory  enhances     the  importance  of  local  and  regional  innova1on  networks  for  tourism:   co-­‐terminality  of  produc1on  and  consump1on,     temporality  (produc1on  and  consump1on  occur  at  the  same  1me)     and  spa1ality  (consump1on  must  occur  in  the  place  where  services  are  produced)   imply  that  costumers  act  as  “co-­‐creators”  in  the  innova1on  process.     Tacit  knowledge  is  par1cularly  important  for  innova1on:   -­‐  necessary  to  codify  explicit  knowledge   -­‐  difficul1es  to  be  imitated     -­‐  larger  impacts  on  compe11veness.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 18. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   The  differen1a1on  of  tourism  des1na1ons  ensuring  its  aUrac1veness  in  the  long-­‐run   depends  on  the  development  of  innova1ve  products  and  services     related  to  the  natural  and  cultural  characteris1cs  of  the  territory.       Monopolis1c  compe11on  with  other  des1na1ons,     based  on  differen1a1on  instead  of  a  cost-­‐leadership  compe11on,     leads  to  higher  posi1ve  impacts  on  the  local  economies     and  smaller  nega1ve  impacts  on  natural  and  cultural  resources.     Usage  of  local  natural  and  cultural  resources  for  tourism  ac1vi1es  must  consider   their  preserva1on  in  the  long  run  (pressure  on  degrada1on  and  limits  to  their  usage)   and  their  value  for  local  communi1es  (right  to  take  benefit  of  local  resources).       High  level  of  involvement  of  local  stakeholders  is  required,     in  order  to  avoid  a  path  “from  euphoria  to  antagonism”  (Doxey,  1976)     or  “from  euphoria  to  xenophobia”  (Wall  and  Mathieson,  2006)     in  the  way  that  local  communi1es  perceive  the  presence  of  tourists.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 19. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Innova1on  in  Tourism   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 20. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   In  the  long  run,  compe11veness  of  tourism  des1na1ons     is  linked  to  their  sustainability.       In  order  to  sustain  the  characteris1cs  that  guarantee  aUrac1veness,     local  natural  and  cultural  aspects  must  be  included  in  the  tourism  supply,     crea1ng  a  differen1ate  product.       Des1na1ons  are  the  core  element  of  the  compe11on     and  experience  is  the  fundamental  product  in  tourism.     There  is  a  clear  meaning  for  the  firm  compe==veness  but  the  same  does  not  happen   when  regional  compe==veness  is  discussed  (Hall,  2007).     Compe==veness  should  not  be  applied  to  na=onal  economies  (Krugman,  1994).       PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 21. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  usage  of  natural  and  cultural  resources     to  create  innova1ve  products  and  services     implies  an  adequate  management     that  ensures  their  sustainability:   Management   Sustainability   Natural  and   Cultural   Compe==veness   Resources   Innova=on   Differen=a=on   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 22. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   “what  makes  a  tourism  des1na1on  truly  compe11ve  is  its  ability     to  increase  tourism  expenditure,     to  increasingly  aUract  visitors  while  providing  them  with  sa1sfying  experiences,     and  to  do  so  in  a  profitable  way,     while  enhancing  the  well-­‐being  of  des1na1on  residents     and  preserving  the  natural  capital  of  the  des1na1ons  for  future  genera1ons”.     Ritchie  and  Crouch,  2003     This  defini1on  makes  explicit  reference  to  the  ideas  of:     growth  (increasing  revenues  and  visitors),     sa1sfac1on  of  consumers  (sa1sfying  experiences),     posi1ve  consequences  on  the  local  communi1es  (well-­‐being  of  residents),   preserva1on  of  local  resources  (preserving  natural  capital)     and  1me  (future  genera1ons)     “Compe11veness  is  illusory  without  sustainability.     Indeed,  in  our  view  the  phrase,  sustainable  compe11veness,  is  tautological”.     Ritchie  and  Crouch,  2000   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 23. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   Common  output  indicators  for  compe11veness  in  tourism  are:   the  number  of  arrivals  to  des1na1ons,  the  number  of  tourists  who  repeat  the  visit,   the  number  of  nights  in  local  accommoda1on  services,  market  shares,     produc1vity  or  the  revenues  generated  by  tourism  ac1vi1es.       From  the  input  side,  regarding  the  factors  influencing  competi1veness,  there  is  a   wide  range  of  possibili1es  considered  in  the  literature:     Kozak  (1999)  Dwyer  and  Kim  (2003)  Ritchie  and  Crouch  (2003)  Vanhove  (2005)     Mazanek  (2007)  Navickas  and  Malakauskaite  (2009)  Tsai  (2009)     ”A  des=na=on  is  not  compe==ve  in  abstract  terms  but  against  relevant  compe=ng   des=na=ons;  in  order  to  evaluate  compe==veness,  it  is  necessary  to  understand  which   are  the  compe==ve  des=na=ons”  (Enright  and  Newton,  2005)     Management  and  tourism  development  policies  cannot  be  defined  in  abstract  and  in   generalized  ways,  but  must  be  adequate  to  the  specific  condi=ons  of  each  des=na=on:   universal  policy  and  managerial  recommenda=ons  can  lead  to  relevant  and  unwanted   nega=ve  consequences  (Enright  and  Newton,  2005)   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 24. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  TALC  model   (Butler,  1980)   defines  a  standard   for  the  evolu=on  of   tourism  des=na=ons   with  five  stages   (involvement,   explora=on,   development,   consolida=on  and   stagna=on)     Considering  the   limited  period   under  analysis     (six  years),     a  simplified  version   of  the  model  has   been  chosen,     with  3  stages.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 25. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  posi1on  of  each  region  was  iden1fied  in  two  steps:     The  growth  rate  of  nights  spent  by  tourists  in  each  region     in  the  period  2003  –  2008  allows  the  iden1fica1on     of  regions  with  high  rates  of  growth  (>2,5%  per  year).       As  it  is  assumed  that  the  development  stage  of  a  tourism  area     is  characterized  by  high  rates  of  growth  in  tourism  demand,     all  these  regions  are  posi1oned  in  the  “Development”  stage;     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 26. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   For  the  regions  with  low  (or  nega1ve)  rates  of  growth,     the  level  of  specializa1on  was  calculated  using  a  Loca1on  Quo1ent     related  to  the  employment  in  hotels  and  restaurants     (dividing  the  weight  of  employment  in  hotels  and  restaurants  in  each  region     by  the  weight  of  employment  in  hotels  and  restaurants  in  all  the  regions).     As  it  assumed  that  the  evolu1on  along  the  different  stages  is  characterized   by  an  increasing  importance  of  economic  ac1vi1es  related  to  tourism,   regions  with  higher  specializa1on  in  tourism  ac1vi1es  were  posi1oned  in  the   “Stagna1on”  stage  (meaning  that  tourism  is  economically  important  but   growth  rates  are  low)     and  regions  less  specialized  in  tourism  were  classified  in  the  “Explora1on”   stage  (meaning  that  tourism  is  economically  less  important  but  growth  rates   are  high).   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 27. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   In  this  study,  the  specific  situa1on  of  each  region  has  been  considered  including  aspects   related  to  Geography  and  History  (posi1on  in  the  Tourism  Area  Life  Cycle)     Geography:  Inland,  West  Coast  (Atlan1c)  and  South  Coast  (Mediterranean)   TALC:  Explora1on,  Development  and  Stagna1on   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 28. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   According  to  the  TALC  model,  un1l  a  certain  moment,  the  growth  of  tourism  in  a  region  is   characterized  by  a  growing  involvement  of  local  communi1es  and  impacts  on  local  economies.   Aber  that  point,  overexploita1on  of  tourism  resources  creates  pressure  on  the  local   environment  or  the  resident’s  life  quality,  reducing  the  aUrac1veness  of  the  place.     This  general  tendency  is  not  equally  observed  in  all  the  des1na1ons:  each  stage  can  have  a   different  dura1on  in  different  des1na1ons,  which  results,  not  only  from  the  evolu1on  of  the   des1na1on  itself  but  it  is  also  related  to  the  compe11on  with  rival  and  similar  places  or  to  the   evolu1on  of  demand  and  issuing  markets.     The  model  does  not  have  an  universal  applica1on  and  the  iden1fica1on  and  measurability  of   these  stages  is  not  always  clear,  or  even  possible,  due  to  the  absence  of  informa1on.  The   regional  unit  considered  in  this  study  (NUTS  2)  is  not  a  tourism  des1na1on:  many  of  these   regions  include  different  tourism  products,  not  necessarily  in  the  same  stage  of  development.       Although  this  model  defines  a  unique  standard  of  evolu1on,  at  least  in  the  first  stages,     it  also  emphasizes  the  dynamic  and  evolving  character  of  tourism  des1na1ons.     The  model  helps  to  iden1fy  general  tendencies,  to  an1cipate  problems  and  opportuni1es     and  to  create  adap1ve  strategies  to  respond  to  the  evolu1on  of  tourism  ac1vity.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 29. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   “it  is  clear  that  a  simple  model  like  the  TALC  cannot  predict  in  detail  the  future  of  a  specific   des1na1on  engaged  in  the  global  compe11on  that  is  tourism  today.  (...)    This  is  a  func1on  of   the  increasing  number  of  opportuni1es  and  op1ons  available  to  holiday  makers  in  the  21st   century.  A  unidirec1onal  linear  model  is  rela1vely  unlikely  to  give  an  accurate  predic1on  of   the  future  of  a  complex  product  subject  to  rapid  change  and  great  compe11on”  Butler  (2009)       The  iden1fica1on  and  measurability  of  these  stages  is  not  always  clear,     or  even  possible,  due  to  the  absence  of  sta1s1cal  informa1on,     namely  on  the  first  stages  of  evolu1on  of  a  tourism  des1na1on.       Even  with  the  existence  of  limits  to  the  predic1ve  possibili1es  of  the  model     and  to  the  precise  iden1fica1on  of  each  stage  in  the  evolu1on  of  a  des1na1on,     the  TALC  model  is  clearly  a  useful  tool  to  understand  the  evolving  character     of  tourism  areas,  their  change,  development,  muta1ons  of  the  compe11ve   advantage  determinants,  economic  impacts  and  environmental  or  cultural   consequences,  not  only  on  the  tangible  local  assets  but  also  on  intangible  aspects  of   local  daily  life.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 30. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Since  the  dura1on  of  the  life  cycle  of  the  tourism  des1na1ons  considered  in  this   study  is  rela1vely  long  (organized  and  ins1tu1onalized  tourism  started  to  develop  in   the  second  half  of  the  XX  century  in  most  of  these  regions  but  other  forms  of  leisure   and  tourism  existed  already  before  that),    this  implies  that  the  dura1on  of  each   stage  considered  in  this  study  is  also  long,  which  means  that  regions  classified  in  the   same  stage  can  s1ll  show  important  differences  among  them.       Andalucía  (Spain)  is  a  region  with  a  long  tradi1on  in  tourism  ac1vi1es,     while  Azores  (Portugal)  or  Extremadura  (Spain)  have  a  much  more  recent  tradi1on.   However  all  of  them  are  classified  in  the  development  stage   as  a  result  of  the  high  growth  rates  of  tourism  demand  registered  in  these  years.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 31. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   3.  Panel  Data  Model   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 32. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   This  work  analyses  how  the  regions  (NUTS  2)  of  south-­‐west  Europe     are  incorpora1ng  their  natural  and  cultural  resources  in  order  to  reinforce  their  aUrac1veness,   using  a  panel-­‐data  model  to  es1mate  a  regional  demand  func1on  (for  2003  –  2008)     that  incorporates  new  and  tradi1onal  factors  of  tourism  compe11veness.     67  regions  were  analysed     (17  in  Spain,  22  in  France,     21  in  Italy;  7  in  Portugal).     NUTS  2  regions  are  the  unit  of  analysis   considering  the  availability  of  comparable  data   and  the  existence  of  ins=tu=ons     related  to  economic  development,     cultural  and  natural  resources  management   and  tourist  promo=on.     Nevertheless,  these  regions  can  include   different  tourism  des1na1ons  and  products.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 33. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  posi1ons  of  these  coun1es  in  the  Travel  and  Tourism  Compe11veness   Index  are  clearly  above  their  posi1ons  in  the  Global  Compe11veness  Index   (World  Economic  Forum,  2008)   Tourism     Global   Compe11veness   Compe11veness   Spain   5   29   France   10   16   Portugal   15   43   Italy   28   49   In  2008,  these  countries  registered  48,5%  of  the  nights  spent   in  European  hotels  and  similar  establishments.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 34. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  dependent  variable  in  this  model  is  the  number  of  nights  spent  by  tourists   in  hotels  and  similar  establishments  in  each  region,     which  we  assumed  to  be  a  proxy  to  regional  tourism  compe11veness.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 35. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   10  regions  represent  50%  of  the  overall  number  of  nights  in  hotels  and  similar  establishments.   Nights in Hotels Annual Growth Nights in Hotels % Acum. % Açores (PT) 6,6 Canarias (SP) 7,8 7,8 Com. de Madrid (SP) 6,6 Ile de France (FR) 6,2 14,0 Lisboa (PT) 6,4 Calatuña (SP) 5,8 19,7 Lazio (IT) 5,7 Illes Balears (SP) 5,5 25,3 Aragón (SP) 5,4 Veneto (IT) 5,5 30,8 Castilla-Mancha (SP) 5,3 Andalucia (SP) 5 35,8 Piemonte (IT) 5,3 Toscana (IT) 3,8 39,6 Extremadura (SP) 5,1 Emilia-Romagna (IT) 3,5 43,1 Castilla León (SP) 4,9 Com. Valenciana (SP) 3,5 46,6 País Vasco (SP) 4,7 Prov-Alp-C. d’Azur (FR 3,2 49,8 Centro (PT) 4,4 La Rioja (SP) 4,3 It  is  possible  to  iden1fy  the  importance     Navarra (SP) 4,1 of  the  capital  ci1es,     sugges1ng  the  growing  relevance     of  urban  and  cultural  tourism.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 36. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   New  factors  of   compe11veness:   It  is  assumed  that  local   natural  and  cultural  assets   are  the  basis  for  the   differen1a1on  of  tourism   des1na1ons  according  to   the  characteris1cs  of  the   territory  but  it  is  also   important  to  no1ce  that   availability  of  these  assets   does  not  necessarily  mean   that  they  are  exploited  as   tourism  resources:  it   means  that  such  poten1al   exists  at  the  regional  level   and  that  their  exploita1on   The  model  also  considers  some     implies  an  effort  for  the   development  of  innova1ve   Tradi1onal  factors  of  compe11veness     products  and  services.   (aspects  related  to  economic  condi1ons  and  infrastructures)   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 37. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  new  factors     that  determine  the   compe11veness     of  tourism  des1na1ons   include  local  specific   resources  related  to   nature  and  culture.   These  resources  are  considered  as  a  poten1al  (not  necessarily  as  tourism  products).   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 38. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Regional  efforts  on  innova1on  are  considered  in  the  model  under  the  assump1on     that  those  local  specific  poten1ali1es  require  innova1ve  efforts  at  regional  level     in  order  to  contribute  to  differen1ate  des1na1ons.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 39. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Some  tradi1onal  factors  of  compe11veness  were  also  considered:     economic  condi1ons  (investment  in  hotels  and  restaurants;  evolu1on  of  GDP  in  na1onal   markets  and  at  UE15,  as  the  main  interna1onal  market)     performance  of  rival  des1na1ons  in  south-­‐east  European  countries   (number  of  nights  in  hotels  from  Turkey,  Greece,  Croa1a  and  Cyprus)     infrastructures  (accommoda1on  and  existence  of  interna1onal  airports)   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 40. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Geography  and  History:     The  geographical  situa1on  of  each  region  and  its  posi1on  in  the  Tourism  Area  Life  Cycle     were  taken  into  considera1on  using  dummy  variables:     Inland,  West  –  Coast  and  South  –  Coast     Explora1on,  Development  and  Stagna1on   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 41. Territorial  Differen1a1on,  Compe11veness  and  Sustainability  of  Tourism   João  Romão  –  João  Guerreiro  –  Paulo  Rodrigues   Panel  data  models  include  cross-­‐sec1onal  data  that  reflect  the  differences   among  regions  and  1me-­‐series  data  that  reflect  the  evolu1on  along  1me.     Aber  fiung  some  alterna1ve   regressions  and  transforma1ons   on  the  variables,     the  best  results  were  obtained   with  a  Pooling  Effects  Model     and  applying  logarithms  to  the   variables     “nights”,  “beds”,  “GDP”,  “GDP   EU15”,  “Invest”  and  “Rivals”.     In  a  Polling  Effects  Model,  there  are  no  unique  aUributes  of  individuals     or  universal  effects  along  1me.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 42. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  final  model  was  expressed  as:       Lognights  it  =  ß0  +  ß1  logbeds  it  +  ß2  air  it  +  ß3  log  GDP  it  +  ß4  loginvest  it-­‐1+    ß5  ST  it  +  ß6  Heritage  it  +   ß7  Natura  it  +  ß8  GEO1  it  +  ß9  GEO2  it  +  ß10  TALC  1  it  +  ß11  TALC  2  it   Estimate St. Error t-value Pr(>|t|) Sign. Intercept 13,82722 1,19577 11,5635 <2,2e-16 0 Es1mators:   logbeds 0,70682 0,02825 25,0186 <2,2e-16 0 air 0,13708 0,04335 3,1619 0,00169 0,001 loginvest 0,23912 0,02206 10,8385 <2,2e-16 0 logGDPn -0,93440 0,12630 -7,3984 8,531e-13 0 ST 1,12374 0,22830 5,0099 8,272e-7 0 Heritage 0,02378 0,00939 2,7467 0,00630 0,001 Natura 0,68802 0,19776 3,4791 0,00056 0 Some  variables  were     not  sta1s1cally  relevant:   Geo1 -0,06182 0,03823 -1,6173 0,10661 0,1 “GDPUE15”;     Geo2 -0,29830 0,04416 -6,7558 5,184e-11 0 “Rivals”;   TALC1 -0,27510 0,04359 -6,3116 7,516e-10 0 “Educa1on”.   TALC2 -0,22706 0,04389 -5,1735 3,681e-7 0 PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 43. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Descrip1ve  sta1s1cs     In  order  to  iden1fy  possible  problems  of  mul1collinearity  among  the  independent  variables,   a  VIF  (Variance  Infla1on  Factor)  test  has  been  calculated.     It  is    accepted  that  problems  of  mul1collinearity  can  be  relevant  when  VIF  is  above  10.     In  this  model,  the  VIF  test  presents  values  below  5  for  all  the  independent  variables.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 44. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   As  the  model  includes  some  dummy  variables,  it  is  possible  to  organize  its  results     according  to  the  groups  that  result  from  those  variables,     which  have  different  independent  terms,     reflec1ng  different  overall  impacts  of  the  independent  variables     on  the  regional  tourism  demand  in  each  group.       Generally,  these  impacts  are  higher  in  the  South  Coast  regions  and  lower  in  the  West  Coast.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 45. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   4.  Discussion   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 46. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  posi1ve  impact  of  new  factors  of  compe11veness   detected  by  this  model  is     the  most  important  result  of  its  applica1on.     It  was  possible  to  observe  that     natural  resources,     heritage  assets     and  regional  efforts  on  innova1on     are  posi1vely  related  with  regional  tourism  compe11veness.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 47. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   The  results  also  show  an  expected  posi1ve  correla1on  between   the  existence  of  infrastructures  (beds  and  airports),     investment  in  hotels  and  restaurants     and  the  regional  tourism  compe11veness.       The  nega1ve  correla1on  found     between  the  nights  spent  in  a  region  and  its  na1onal  GDP     suggests  that  countries  where  tourism  is  more  important     are  economically  less  developed,     implying  that  this  variable  was  not  relevant     to  iden1fy  the  influence  of  the  evolu1on     of  na1onal  economic  condi1ons  on  the  domes1c  tourism  demand.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 48. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Tourism  development  policies  require  coordina1on  among  different  management  ins1tu1ons,   namely  those  related  to  economic  development,  promo1on  of  innova1on,     tourism  des1na1on  management,  environmental  protec1on  or  cultural  promo1on.       In  order  to  ensure  that  these  processes  effec1vely  benefit  local  popula1ons,     local  stakeholders  should  necessarily  be  involved.     According  to  these  principles,  ins1tu1onal  coordina1on  is  a  major  challenge     for  tourism  development  based  on  local  and  natural  assets,     considering  the  need  to  involve  a  large  set  of  private  companies  and  public  en11es,   frequently  with  different  perspec1ves  and  objec1ves,    in  the  processes  of  tourism  development  planning.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 49. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   For  des1na1ons  in  the  earlier  stages  of  their  life  cycle  (explora1on),  it  is  important  to  create   adequate  infrastructures,  develop  new  services,  guarantee  a  good  level  of  qualifica1ons  of  the   workers  (namely  with  knowledge  of  different  languages),  iden1fy  poten1al  markets  and   implement  adequate  promo1onal  strategies.  Sustainable  development  and  long-­‐term   advantages  will  be  easier  to  reach  if  carrying  capacity  of  local  resources  is  considered  since  the   beginning  (with  an  adequate  process  of  land-­‐use  planning),  the  involvement  of  local   stakeholders  is  ensured  and  ins1tu1onal  coordina1on  is  promoted.       For  the  regions  in    the  “development”  stage,  it  is  important  to  control  the  excessive  pressure   on  the  territory  resul1ng  from  poten1al  excessive  demand  (at  least  in  some  periods  of  the   year),  develop  alterna1ve  products  and  services  in  order  to  avoid  seasonality  and  try  to   improve  the  quality  of  the  experience  offered  by  the  des1na1on,  through  an  improvement  of   the  products  and  services  locally  provided.  Increasing  value  added  in  local  supply  becomes   more  important  than  increasing  the  number  of  visitors.     For  the  regions  in  the  late  stages  of  the  life-­‐cycle  (like  stagna1on),  new  products  or  new   markets  are  essen1al  for  tourism  development  but,  considering  the  extreme  global   compe11on  among  tourism  des1na1ons,  it  is  also  important  that  those  local  resources  have   not  been  destroyed  by  an  excessive  usage  in  the  previous  stages.  In  this  stage,  the  priori1es   should  focus  on  the  reposi1oning  of  tourism  supply,  crea1ng  and  promo1ng  new  products   and  services,  based  in  new  approaches  to  local  specific  resources.     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 50. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Limits  and  developments:     Regional  Unit:   NUTS  2  regions  as  the  unit  of  analysis  can  hide  some  possible  intra-­‐regional  differences  related   to  different  tourism  products  developed  inside  the  same  region,  eventually  with  different   posi=ons  in  their  life  cycles.     Further  developments  of  this  work  can  include  a  shib  in  the  scale  of  analysis,  for  example  using   data  for  NUTS  3  regions,  if  there  is  enough  informa=on  on  the  relevant  topics.       Period  and  Territory:   This  study  took  into  considera=on  a  period  of  six  years,  ending  in  2008.  Aber  that,  an  important   interna=onal  economic  crisis  with  deep  implica=ons  on  the  revenues  and  the  behavior  of   consumers  at  the  global  level  occurred,  with  relevant  nega=ve  impacts  on  tourism.     Enlarging  the  number  of  regions  and  the  period  under  analysis,  including  the  most  recent  years,   could  contribute  to  iden=fy  different  impacts  of  economic  crisis  on  tourism  des=na=ons  and  to   compare  the  evolu=on  of  the  a`rac=veness  in  tourism  regions  with  different  characteris=cs.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 51. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Markets:   Including  some  explanatory  variables  related  to  the  rela=ve  importance  of  each  market  for  each   des=na=on  (and  their  specific  evolu=on  in  the  context  of  this  economic  crisis  and  recovery)  can   also  increase  the  predic=ve  capability  of  the  model.  In  the  same  sense,  it  may  be  important  to   include  in  the  model  informa=on  related  to  produc=on  costs  (although  there  is  a  very  relevant   part  of  tourism  expenses  which  is  not  controlled  at  the  regional  level).     Ins1tu1ons:   The  considera=on  of  aspects  related  to  des=na=on  management  and  promo=on,  ins=tu=onal   organiza=on  or  involvement  of  local  communi=es  in  the  process  of  tourism  development  is   extremely  important,  despite  the  difficulty  to  obtain  relevant  comparable  data.     Life  Cycle:   Indicators  related  to  the  resident’s  percep=ons  about  tourism  could  also  be  included  in  order  to   iden=fy  the  posi=on  of  each  region  in  the  Tourism  Area  Life  Cycle  model.  More  detailed   informa=on  about  the  first  and  last  stages  of  the  model  could  be  useful,  implying  the   considera=on  of  longer  periods.   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 52. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Sustainability:   Cultural  and  natural  assets  were  taken  into  considera=on  as  locally  available  resources  but  it   would  surely  be  more  interes=ng  to  evaluate  them  as  tourism  products.  Ques=ons  related  to   carrying  capacity  and  the  possible  excessive  usage  of  natural  resources  or  commodifica=on  of   cultural  community  values  should  be  also  important  elements  to  consider,  despite  their  difficult   quan=fica=on  and  comparison  at  interna=onal  level.       Regional  and  Societal  Development:   “Social  sustainability”,  or  the  spreading  of  benefits  to  local  communi=es,  could  be  considered   including  indicators  like  the  regional  employment  in  tourism  ac=vi=es,  stability  of  jobs  or  wages.     Innova1on:   The  regional  processes  of  innova=on  can  also  be  analyses  in  more  detail,  in  order  to  try  to   iden=fy  the  regional  dynamics  of  innova=on  specifically  in  the  tourism  sector,  namely  when  it  is   related  to  the  usage  of  communica=on  and  informa=on  technologies  or  the  capacity  to  produce   new  technological  solu=ons  for  tourism  (considering  the  number  of  registered  patents  or  other   indicators)  and  their  impacts  on  regional  tourism  compe==veness.     Methodologies:   Other  sta=s=cal  tools  and  methodologies  could  be  applied  to  this  king  of  study,     such  as  Simultaneous  Equa=on  Models     PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012  
  • 53. Tourism  and  Territorial  Differen1a1on:  An  Analysis  of  the  Compe11veness  and  Sustainability  of  Tourism   Thank  you  for  your  aUen1on   PhD  Program  in  Tourism  –  Faculty  of  Economics  –  University  of  Algarve  -­‐2012