2. Image attribution http://bit.ly/twvdU9

3. Image attribution: http://bit.ly/tzj5S7
Changing expectations
to influence outcomes.

5. Image attribution: http://bit.ly/s9WDKj

6. Image attribution: http://bit.ly/uyHb02

7. “*Many+ do not see librarians as educated
professionals who play an active role in the
academic community.” - “A Report of Findings From Six
Focus Groups with K-12 Parents, Teachers, and Principals, as Well as
Middle and High School Students” (AASL, 2003)
“*Many+ tend to rely on their own image of
school libraries and librarians from their
youth.” - “A Report of Findings From Six Focus Groups with
K-12 Parents, Teachers, and Principals, as Well as Middle and
High School Students” (AASL, 2003)
“Only 47% *of principals+ believe there is
direct link between effective libraries
and increased student achievement.”
- “School Library Journal’s Survey or Principals” (Lau, 2002)
Image attribution: http://bit.ly/tahkYW, http://bit.ly/vtubLa, http://bit.ly/PdAEW

9. Keep a
“story
file” and be
ready to share.

10. Write a
column
in your
PTA newsletter.

11. Hold a
library
open house
_______ night.

12. Create a
mission
statement
for your library.

13. Do more
than
just attend
meetings.

14. Prove
that you
know about
more than books.

15. Collect
and
share data
about your work.

18. Image attribution: http://bit.ly/sbFyl5

19. Invite school
board members,
local politicians,
reporters,
community leaders, etc
to visit your library.

20. Speak at
local events:
Ed sororities,
PTA Councils,
Chambers of Commerce,
clubs and organizations.

21. Offer to
write articles
for district
wide publications:
PR, PD, Finance, HR.

22. Submit
articles to
your local
newspaper
BEFORE there
is a crisis looming.

23. Add
your
events to
local community
calendars/bulletins.

24. Be a
business
card bomber:
Pass your cards
out Ninja style.

25. Elevate
those
who
support you
and your students.

26. Harness
the
power
of
Social Media.

29. Step
outside
the echo
chamber.

30. Join
and help
grow your
professional
organization(s).

31. Get
your
students
involved in
national contests.

32. Get
off your
duff and
respond to
requests to advocate.

33. Help
cultivate
more
Rock Stars!

34. Kids First.
Everything Else Second.

35. Share.

36. You’re not
tooting your
own horn.

37. It’s not
bragging
if it’s true.

38. Don’t advocate for
librarians or libraries.
Advocate
for kids.

40. Image attribution: http://bit.ly/vHaRRE