Jim Williams

Greater Boston Area United States

VP of Marketing at Influitive

Technology / Software / Internet

I love working for early stage and growth-oriented technology companies to jump start and scale revenue. I'm a strategic executive who can also manage tactical lead generation programs that generate quality, leads, pipeline and revenue. I'm adept at 'growth hacking' with innovative campaigns, and have experimented in many areas of the modern marketing technology stack. This includes deep experience with marketing automation, including lead nurturing, scoring, website personalization and sales enablement. I've 'seen the light' regarding the power of customer engagement and advocacy, mobilizing hundreds of fans, influencers and customers to refer leads, build brand affinity and accelerate p...