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Command & Control Encourage & Engage
Public social networking sites have no
value, they are time-wasters, so are
We will set up an internal social network
so that we can track all the activity that
takes place and make sure people are
contributing the right stuff and learning
We will help people to build their
own Personal Knowledge Networks
on social networking sites.
We will help groups and teams set up
internal spaces so that they can
support one another
4 - The Smart Worker : relies on a trusted network
of friends and colleagues