19. Audience
Needs
•
•
•
•
•
•
•
•
•
Canning Food
Food
Lawn Care
Gardening
Family Finances
Negotiating Leases
Nutrition
Mommies
The bug eating my
tomatoes
Organization
Priorities
•
•
•
Prime
Social Media
Content
University Discovery Themes
Extension Signature Programs
College Priority areas
• Water Quality
• Shale Energy
• Food Security
20. What is/are my Objective(s)?
•
Change behavior
•
Take action
•
Raise awareness
•
Give money
21.
22. What sharable content can I create? What is my
content “Hub?”
•
Blog
•
Video
•
Photos
•
Web Sites
•
“Content Curators”
27. For more information:
*PowerPoint PDF, The Science of
Marketing Notes, and Social
Media Workshop info will be
e-mailed to participants
https://u.osu.edu/extensionedtech
- 2014 Social Media Workshops (offered in each
EERA)
- Extension “Hackathon” January 23rd, 2014
Poll Title: Do you "filter" your Facebook newsfeed to cut through the noise?
http://www.polleverywhere.com/multiple_choice_polls/ejNRtY7OuI4VMYj
Poll Title: When do you tend to use your personal social media profiles the most?
http://www.polleverywhere.com/free_text_polls/rmBjwiYv2sNlDfG
Joe Aluto says eminence is achieved when we answer the burning question that keep people up at night.
Poll Title: What else do you need to know about social media?
http://www.polleverywhere.com/free_text_polls/rQuY7A85QyCv2Mw