SlideShare a Scribd company logo
1 of 12
BY JACK COLEMAN

TECHNIQUES USED BY MEDIA
BANDWAGON
Bandwagon makes it look like everyone is buying
the product. It gives the impression that
you’ll be a “loser” or will be out of style
if you don’t buy the product.
BANDWAGON
BANDWAGON
TESTIMONIAL

Testimonials are quotations or
endorsements which connect a famous or
respectable person with a product or item.
TESTIMONIAL
TESTIMONIAL
PATRIOTISM

• when you will stick by your nation finically and politicly
PATRIOTISM

• royal wed
PATRIOTISM
FACTS AND FIGURES

This technique is when advertisers use facts and statistics to make the product
look reliable.
FACTS AND FIGURES

More Related Content

Viewers also liked

PSYOPS in Operations - Effects on changing peoples attitudes and Behaviour
PSYOPS in Operations - Effects on changing peoples attitudes and BehaviourPSYOPS in Operations - Effects on changing peoples attitudes and Behaviour
PSYOPS in Operations - Effects on changing peoples attitudes and BehaviourInfo Ops HQ
 
Police suspect interview questions
Police suspect interview questionsPolice suspect interview questions
Police suspect interview questionsselinasimpson533
 
Insa cyber intelligence 2011
Insa cyber intelligence 2011Insa cyber intelligence 2011
Insa cyber intelligence 2011Mousselmal Tarik
 
Definition Von Public Relations
Definition Von Public RelationsDefinition Von Public Relations
Definition Von Public Relationshdm08
 
Persuasive Propaganda techniques
Persuasive Propaganda techniquesPersuasive Propaganda techniques
Persuasive Propaganda techniquesMrsHeller
 
Advertising techniques review
Advertising techniques reviewAdvertising techniques review
Advertising techniques reviewgeepatty
 
Information warfare and information operations
Information warfare and information operationsInformation warfare and information operations
Information warfare and information operationsClifford Stone
 
Psychological warfare
Psychological warfarePsychological warfare
Psychological warfareKashee Memon
 
Embedded Commands
Embedded CommandsEmbedded Commands
Embedded CommandsHome
 
Aforest persuasive techniques 1
Aforest persuasive techniques 1Aforest persuasive techniques 1
Aforest persuasive techniques 1dean dundas
 
The anatomy of russian information warfare
The anatomy of russian information warfareThe anatomy of russian information warfare
The anatomy of russian information warfareMousselmal Tarik
 
52 cards with language patterns from nlp & milton erickson
52 cards with language patterns from nlp & milton erickson52 cards with language patterns from nlp & milton erickson
52 cards with language patterns from nlp & milton ericksonLutvi Guevara
 
Covert Hypnosis Techniques pdf
Covert Hypnosis Techniques pdfCovert Hypnosis Techniques pdf
Covert Hypnosis Techniques pdfConradDrake
 
NSA Journal of Information Warfare
NSA Journal of Information WarfareNSA Journal of Information Warfare
NSA Journal of Information WarfareDavid Sweigert
 

Viewers also liked (15)

PSYOPS in Operations - Effects on changing peoples attitudes and Behaviour
PSYOPS in Operations - Effects on changing peoples attitudes and BehaviourPSYOPS in Operations - Effects on changing peoples attitudes and Behaviour
PSYOPS in Operations - Effects on changing peoples attitudes and Behaviour
 
Police suspect interview questions
Police suspect interview questionsPolice suspect interview questions
Police suspect interview questions
 
Information Warfare
Information WarfareInformation Warfare
Information Warfare
 
Insa cyber intelligence 2011
Insa cyber intelligence 2011Insa cyber intelligence 2011
Insa cyber intelligence 2011
 
Definition Von Public Relations
Definition Von Public RelationsDefinition Von Public Relations
Definition Von Public Relations
 
Persuasive Propaganda techniques
Persuasive Propaganda techniquesPersuasive Propaganda techniques
Persuasive Propaganda techniques
 
Advertising techniques review
Advertising techniques reviewAdvertising techniques review
Advertising techniques review
 
Information warfare and information operations
Information warfare and information operationsInformation warfare and information operations
Information warfare and information operations
 
Psychological warfare
Psychological warfarePsychological warfare
Psychological warfare
 
Embedded Commands
Embedded CommandsEmbedded Commands
Embedded Commands
 
Aforest persuasive techniques 1
Aforest persuasive techniques 1Aforest persuasive techniques 1
Aforest persuasive techniques 1
 
The anatomy of russian information warfare
The anatomy of russian information warfareThe anatomy of russian information warfare
The anatomy of russian information warfare
 
52 cards with language patterns from nlp & milton erickson
52 cards with language patterns from nlp & milton erickson52 cards with language patterns from nlp & milton erickson
52 cards with language patterns from nlp & milton erickson
 
Covert Hypnosis Techniques pdf
Covert Hypnosis Techniques pdfCovert Hypnosis Techniques pdf
Covert Hypnosis Techniques pdf
 
NSA Journal of Information Warfare
NSA Journal of Information WarfareNSA Journal of Information Warfare
NSA Journal of Information Warfare
 

Recently uploaded

Measures of Position DECILES for ungrouped data
Measures of Position DECILES for ungrouped dataMeasures of Position DECILES for ungrouped data
Measures of Position DECILES for ungrouped dataBabyAnnMotar
 
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxINTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxHumphrey A Beña
 
Millenials and Fillennials (Ethical Challenge and Responses).pptx
Millenials and Fillennials (Ethical Challenge and Responses).pptxMillenials and Fillennials (Ethical Challenge and Responses).pptx
Millenials and Fillennials (Ethical Challenge and Responses).pptxJanEmmanBrigoli
 
4.16.24 21st Century Movements for Black Lives.pptx
4.16.24 21st Century Movements for Black Lives.pptx4.16.24 21st Century Movements for Black Lives.pptx
4.16.24 21st Century Movements for Black Lives.pptxmary850239
 
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...JojoEDelaCruz
 
Transaction Management in Database Management System
Transaction Management in Database Management SystemTransaction Management in Database Management System
Transaction Management in Database Management SystemChristalin Nelson
 
TEACHER REFLECTION FORM (NEW SET........).docx
TEACHER REFLECTION FORM (NEW SET........).docxTEACHER REFLECTION FORM (NEW SET........).docx
TEACHER REFLECTION FORM (NEW SET........).docxruthvilladarez
 
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdfInclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdfTechSoup
 
Integumentary System SMP B. Pharm Sem I.ppt
Integumentary System SMP B. Pharm Sem I.pptIntegumentary System SMP B. Pharm Sem I.ppt
Integumentary System SMP B. Pharm Sem I.pptshraddhaparab530
 
The Contemporary World: The Globalization of World Politics
The Contemporary World: The Globalization of World PoliticsThe Contemporary World: The Globalization of World Politics
The Contemporary World: The Globalization of World PoliticsRommel Regala
 
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptxAUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptxiammrhaywood
 
ROLES IN A STAGE PRODUCTION in arts.pptx
ROLES IN A STAGE PRODUCTION in arts.pptxROLES IN A STAGE PRODUCTION in arts.pptx
ROLES IN A STAGE PRODUCTION in arts.pptxVanesaIglesias10
 
Daily Lesson Plan in Mathematics Quarter 4
Daily Lesson Plan in Mathematics Quarter 4Daily Lesson Plan in Mathematics Quarter 4
Daily Lesson Plan in Mathematics Quarter 4JOYLYNSAMANIEGO
 
Concurrency Control in Database Management system
Concurrency Control in Database Management systemConcurrency Control in Database Management system
Concurrency Control in Database Management systemChristalin Nelson
 
How to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPHow to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPCeline George
 
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...Nguyen Thanh Tu Collection
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONHumphrey A Beña
 

Recently uploaded (20)

Measures of Position DECILES for ungrouped data
Measures of Position DECILES for ungrouped dataMeasures of Position DECILES for ungrouped data
Measures of Position DECILES for ungrouped data
 
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptxINTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
INTRODUCTION TO CATHOLIC CHRISTOLOGY.pptx
 
Millenials and Fillennials (Ethical Challenge and Responses).pptx
Millenials and Fillennials (Ethical Challenge and Responses).pptxMillenials and Fillennials (Ethical Challenge and Responses).pptx
Millenials and Fillennials (Ethical Challenge and Responses).pptx
 
4.16.24 21st Century Movements for Black Lives.pptx
4.16.24 21st Century Movements for Black Lives.pptx4.16.24 21st Century Movements for Black Lives.pptx
4.16.24 21st Century Movements for Black Lives.pptx
 
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...
ENG 5 Q4 WEEk 1 DAY 1 Restate sentences heard in one’s own words. Use appropr...
 
Transaction Management in Database Management System
Transaction Management in Database Management SystemTransaction Management in Database Management System
Transaction Management in Database Management System
 
TEACHER REFLECTION FORM (NEW SET........).docx
TEACHER REFLECTION FORM (NEW SET........).docxTEACHER REFLECTION FORM (NEW SET........).docx
TEACHER REFLECTION FORM (NEW SET........).docx
 
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptxYOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
YOUVE GOT EMAIL_FINALS_EL_DORADO_2024.pptx
 
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdfInclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
 
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptxYOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
 
Integumentary System SMP B. Pharm Sem I.ppt
Integumentary System SMP B. Pharm Sem I.pptIntegumentary System SMP B. Pharm Sem I.ppt
Integumentary System SMP B. Pharm Sem I.ppt
 
The Contemporary World: The Globalization of World Politics
The Contemporary World: The Globalization of World PoliticsThe Contemporary World: The Globalization of World Politics
The Contemporary World: The Globalization of World Politics
 
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptxAUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
 
INCLUSIVE EDUCATION PRACTICES FOR TEACHERS AND TRAINERS.pptx
INCLUSIVE EDUCATION PRACTICES FOR TEACHERS AND TRAINERS.pptxINCLUSIVE EDUCATION PRACTICES FOR TEACHERS AND TRAINERS.pptx
INCLUSIVE EDUCATION PRACTICES FOR TEACHERS AND TRAINERS.pptx
 
ROLES IN A STAGE PRODUCTION in arts.pptx
ROLES IN A STAGE PRODUCTION in arts.pptxROLES IN A STAGE PRODUCTION in arts.pptx
ROLES IN A STAGE PRODUCTION in arts.pptx
 
Daily Lesson Plan in Mathematics Quarter 4
Daily Lesson Plan in Mathematics Quarter 4Daily Lesson Plan in Mathematics Quarter 4
Daily Lesson Plan in Mathematics Quarter 4
 
Concurrency Control in Database Management system
Concurrency Control in Database Management systemConcurrency Control in Database Management system
Concurrency Control in Database Management system
 
How to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPHow to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERP
 
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...
HỌC TỐT TIẾNG ANH 11 THEO CHƯƠNG TRÌNH GLOBAL SUCCESS ĐÁP ÁN CHI TIẾT - CẢ NĂ...
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
 

Propaganda techniques part 1 for HK