1. We bring to our world groundbreaking mind solutions
merged with the most advance technologies,
increasing human performance and happiness.
2. • Billions of dollars are invested to enhance thinking,
performance and happiness to help individuals reach
their true potential. During the next decades this rapidly
growing market will be one of the main focus of most
advanced societies.
• Mind Fitness Lab is positioned to become a leader in
the ‘Emotional Wellness’ rapidly growing market.
• Our 1st
product, the Bosurgi Method™VR, an over-the-
counter home therapy designed to solve the underlying
cause of the most epidemic psychological crisis in the
world today.
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
3. The world is facing a Global Mental Crises driven by anxiety & fears.
This represents a growing un-served market of $ billions.
➢Over 78.6 million Americans numb their brains with psychiatric drugs to cope with everyday life.
(Source: IMS Health)
➢In the adult U.S. population 54% of women and 46% of men experience anxiety disorder. Anxiety disorders cost the
U.S. more than $42 billion a year. (Source: ADAA)
➢By 2020, mental disorders and substance abuse together will surpass all physical disorders as the major cause of
disability worldwide. (Source: SAMHSA)
➢World Health Organization says that without more treatment, 12 billion working days will be lost to mental illness
each year to 2030. (Source: The Guardian)
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
The underlying cause of this unprecedented mental crises is the need
of approval and love from the world around us.
This is the condition defined as
Emotional Dependency
4. 4
Emotional Dependency
Is the condition that keeps us dependent for
Approval, Love, Safety and Guidance
from the people around us.
This is the underlying cause of:
Feelings of Fear and Anxiety | Inability to Perform | Relationship Issues
Need for External Leadership and Validation | Feelings of Self-doubt and Inadequacy
Social Anxiety | Chronic Insecurity | Lack of Identity | Feelings of Being a Failure
Depression | Anger and Resentment | Emotional Numbness
General Sadness & Loneliness | Addiction | Reduced Performance
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
Affects every aspect of our daily life including
Relationships | Social Interactions | Social Media | Workplace | Parenthood
inhibiting our
Confidence | Performance | Happiness.
5. Fear of judgment, fear of rejection,
fear of abandonment, need for
external leadership and validation,
over-giving to being a ‘pleaser’,
feelings of self-doubt and
inadequacy, social anxiety, chronic
insecurity, lacking an identity,
feelings of being a failure,
neediness and self-focus,
dependency in relationships, anger
and resentment, emotional
numbness, sadness, loneliness,
need of beauty, power or skills
to feel visible and accepted…
=
Anxiety, Fears,
Overwhelmed,
Addictions,
Depressions
=
Efficiency,
Performance,
&
Happiness
The cure to this devastating condition
is to activate our natural
Emotional Independence
Self-Reliance
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
=
6. We merged 25,000 hours of disruptive thinking
with cutting age technology to create a groundbreaking therapy able to
accelerate the path to Emotional Independence.
This is a therapeutic communication protocol with the mind
designed to enhance the path to self-reliance
with results significantly faster and more effective than traditional therapy alone.
The Bosurgi Method™
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
7. ➢ A home therapy - delivered through a mobile app in an immersive environment using virtual reality -
that can be done anywhere anytime.
➢ Solutions developed for therapists, consumers, corporate and mental health centers.
➢ Appreciated by Therapists - Reduces dropout rates and improves overall success rate.
➢ Appreciated by Corporations - enhance staff performance and happiness.
➢ Ready for further development - we are designing an advanced 360 day program.
➢ Ready for the English speaking market - easily expandable globally.
➢ Technology built on the most reputable global platforms - highly scalable.
➢ Over the counter - does not require FDA approval
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
The Bosurgi Method™
A Home Therapy Focused on Emotional Independence.
8. Our market includes each and every person that requires or desires solutions to better manage their thoughts,
emotions and feelings with the aim to reduce anxiety, fears, addictions and depression or
improve performance, relationships and happiness.
Our market typically uses one or more of these options to satisfy their needs,:
➢ Chemical: Psychiatric Meds = severe side effects, inconsistent results, expensive.
➢ Psychological: Psychotherapists, Mind Healers = 65% dropout, 95% reoccurrence, high-cost,
slow process, commitment in time and location, inconsistent results.
➢Educational: Motivational Speakers, Life Coaches, AA = slow process, high commitment,
inconsistent results.
➢ Self-Help: Meditation, Yoga, Martial Arts, Books = slow process, high commitment,
inconsistent results.
OUR ECOSYSTEM
A large segment of our market is unserved because they have withdrawn from these
options for lack of faith in the effectiveness, costs, side-effects or inability to commit.
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
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9. The Bosurgi Method™ is the therapeutic-technological solution that
millions of people have been looking for:
➢Targets the root cause of anxiety, fear, addiction and depression,
improving performance, relationships and happiness.
➢It is fast – under 3 weeks.
➢Provides consistent results - significantly much faster and effective than
traditional therapy alone.
➢It is affordable - $300.
➢It is relaxing and enjoyable
➢It is always available (can be done anytime - anywhere, effortless).
➢It can be integrated with any of the today’s available therapeutic
approaches, or can be used self-standing.
Success Stories in
Mind Fitness Lab page
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
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10. Luca Bosurgi - Founder & CEO
($500K invested)
25 years VC
Creator of the Bosurgi Method™
Author, Motivational Speaker, Healer.
Bio (LinkedIn)
Ivan Klarich - Founder & President
($75K invested)
3x Serial Entrepreneur 8 Years Sr. Management
10 Years Growth Consultant focused on revenue
Dev. & operations
Bio (LinkedIn)
John Jolly - CFO
($220K invested)
Successful Entrepreneur
Business Owner
Bio (LinkedIn)
Sean Klarich
Co-Founder, MedRepublic (CTO)
5-years Sr. Digital Archect,
BlueFractal, Inc.’
LinkedIn Bio
Juston Brommel
Co-founded INBOX Mkting
(sold to Responsys)
Tech, StubHub (Sold to eBay),
Tech, Philosophy (Sold to Coty, Inc.)
LinkedIn Bio
Ron Armstrong
Betty Ford Center as a
Preferred Interventionist
One of Country's Top 5
Interventionists
LinkedIn Bio
Jackie Lapin
Founded Lapin East
Founded Spheres To You
Amazon No. 1 Bestselling
Author.
LinkedIn Bio
Rebecca Ann Simon
Attorney
Professor of Law at
Southwestern
Law School
Political Fund Raiser
Our Team
Advisers &
Partners
11. 2006 – 2014 IP Development (Bosurgi Method™) Completed
2014 – 2015 IP Development (Bosurgi Method VR™) Completed
2015 Alpha & Beta Testing of VR Solution Completed
2015 – Q1, 2016 Phase I: Seed Round (Friends & Family) Completed
Updates to Bosurgi Method VR Completed
2016 – Q2 Approval of Mobile Applications (iOS, Android) Completed
All 20 sessions of the Bosurgi Method VR™ Completed
Scalable Digital Infrastructure in-place Completed
Begin PR/Marketing/Sales efforts Completed
2016 – Q2/3 Phase II: Traction Round – In-Process
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Timeline 2006 - 2016
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
12. • Raised $200,000 in seed money to date – approximately ⅓ the
amount we forecasted to get to cash flow breakeven.
• Facebook campaign kicked off and we are currently optimizing
our funnel.
• Completed beta testing of the Bosurgi Method VR
• Identified and received our first shipment of branded VR
goggles
• Highly experienced, high performing, management.
• The Bosurgi Method VR has been successfully sold to
approximately 100 customers.
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Traction & Accomplishments
• Launched Affiliate Program with Psychotherapists, in order to gain
endorsements, pilot studies and distribution, sales have started.
• Successfully launched our local outreach program.
• Initiated PR Campaign: Select media include Article in Glamour
Magazine, Cover Story OMTimes Magazine, Anna David Recovery
Blog, Living Well Magazine,The Self Improvement Blog,
HopeDance.org, MindfulCity.com, We Magazine for Women, The
Eden Magazine, Complete Guide to Natural Healing.
• Clearly identified a strategic product roadmap that will support
both product sales and monthly membership pricing models.
• Completed a high-confidence, detailed, 1-yr projection mapped to
our market penetration strategy.
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
13. Our Business Model and Infrastructure are built and ready to scale….
Mind
Fitness Lab
(Bosurgi
Method™)
9 Months of Customer Development &
Business Model Validation
Mobile Application available in Apple Store
and Play Store
Scalable Technology Platform leveraging
World-class SaaS Partners.
Developing Strategic Relationships: Master
Sales Rep, Influence, Affiliates,
Local Outreach Partners1 2
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
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14. Mind Fitness Lab will be the destination site for Mind Fitness Products by 2018
Year 1. Traction
•Optimize consumer funnel (FB
campaign)
•Focus marketing on the Core
Sessions
•9,000 paying users
•Complete all 4 phases Bosurgi
Method content
•20 Therapists/Healers & 2
Rehab Centers
•3-5 Influencer/Thought Leader
Relationships
Year 2. Scale
•Total revenues of $8mm
•Focus on expanded product
offering
•35,000 paying users
•Move tech development team
to USA from Brazil
•150 Therapists/Healers & 10
Rehab Centers
•Develop in B2B sales team
•Rebuild Mobile App with
increased functionality
Year 3. Maturity & Product
Diversification
•Total revenues of $25mm
•100,000 paying users
•Version 2 of the content
•500 Therapists/Healers & 30
Rehab Centers
•Add new product lines
•Kick off International sales
strategy
Year 4. Mind Fitness
University & Non-Profit
•Formalize MFL online university
& Knowledge Center
•Roll-out non-profit initiative:
focused on the under-privileged
and underserved (Prisons,
Schools, etc…)
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
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16. We’re raising $XXXk-$ZZZk to get to cash-flow breakeven and acquire knowledge to
complete a long-term high-confidence go-to-market strategy.
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Quarter 1 Quarter 2 Quarter 3 Quarter 4
Establish our business model with Consumers (Facebook
campaign), and B2B (Therapists and Rehab-centers)
PR / Media Campaign in Full-Swing
Update Website
Release Daily & Deep Dive Meditations
Introduce a corporate solution and other niche applications
like PTSD, prisons, etc…
Final Draft of High Confidence 3 year Plan and funding needs.
Reach 9,000 Users
Cash Flow Break Even
Release of Final Phase of Content
Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
17. Use of Funds: Breakdown of Expenses for 12 Months
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Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
18. If you’d like to spend 6 minutes learning a little more about our company and
hear some testimonials please enjoy the video below.
Thank you for your interest if you like to know more please contact: Ivan Klarich at (424) 262 4826 - ivan@mindfitnesslab.com
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https://vimeo.com/156368275