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Explorative Process Design Patterns - BPM 2020
1. Explorative Process Design Patterns
Michael Rosemann
18th International Conference on Business Process Management
Sevilla, 17 September 2020
2. BPM 2020: Explorative Process Design Patterns Slide 2
Research Context
t
$
Cost
Revenue
- Revenue Resilience
3. Research Question
What are the explorative process design patterns
that help creating new process value?
BPM 2020: Explorative Process Design Patterns Slide 3
4. Related Work
- Process Improvement
• Weakness patterns (aka anti patterns)
• Manual or automated (simulation, process mining)
• Comprehensive exploitative methodologies
• Lean Management, Six Sigma, Robotic Process Automation,
Theory of Constraints
• Process improvement patterns
• Facilitating techniques
• Brainstorming, acting-out, NESTT, opportunity canvas
BPM 2020: Explorative Process Design Patterns Slide 4
5. Research Method
Studied organisations with growing revenue where the actions
• had to have an impact on the revenue resilience of the organisation,
• could be conceptualized from a process viewpoint,
• were not grounded in the design of a new process, and
• could be articulated in the form of an explorative design pattern
BPM 2020: Explorative Process Design Patterns Slide 5
6. Explorative Process Design Patterns
Attribute Meaning
Context Dominating exploitative view, motivation
Definition Description of pattern
Value Type of value monetization (e.g., new product revenue)
Pattern Semi-formalization
Example Selected cases (post-action coding)
Guideline For the application of the design pattern
BPM 2020: Explorative Process Design Patterns Slide 6
7. 1 - Process Generalization
• Explore using process capability for new products/services (tokens)
• Uber continues to generalizes its mobility process
• People (Uber)
• Pizza (UberEats)
• Passengers (Qantas)
• Patients (US Health)
• Pets (Uber Pets)
• Parcels (Uber Connect)
• Potatoes (Uber Direct)
BPM 2020: Explorative Process Design Patterns Slide 7
8. 2 - Process Expansion
• Explore extending the process scope
• Pre-process:
• Food delivery companies open dark kitchens informed
by purchase orders
• Post-process
• Tesla offers a make-to-evolve products (‘continuous
connectivity’)
BPM 2020: Explorative Process Design Patterns Slide 8
9. 3 - Process Differentiation
• Explore a fee-for-process-convenience model
• Payment for time saving
• Theme parks, ATMs, security checks, electronics repair
• Premium models (e.g., airports)
BPM 2020: Explorative Process Design Patterns Slide 9
11. Limitations
• Lack of primary data and no comprehensive secondary
data analysis – limited insight and validity
• No formalization of patterns
• Limited contextualization of the pattern, i.e. context factor,
capabilities needed, implications
BPM 2020: Explorative Process Design Patterns Slide 11
12. Outlook
• Study feasibility, desirability and viability of each design pattern
• Integrate with business model patterns research
• Related case studies
• Potential to automate (recommender system)?
BPM 2020: Explorative Process Design Patterns Slide 12
13. Michael Rosemann
Centre for Future Enterprise
Queensland University of Technology
W www.michaelrosemann.com
T ismiro
E m.rosemann@qut.edu.au