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INTERACT SOCIAL
MEDIA WOKSHOP
Social Media Tools insight




Cairo, June 23rd

Fady Ramzy
Interact Egypt country Manager
Well, how
does it work?!
3                                 23/06/2010
    INTERACT SOCIAL MEDIA SPACE
• Content & Sharing (Blogs,
                                   YouTube, Flickr, slideshare...)


Networks
 Social
                                  • Communication (Twitter,
                                   Facebook,…)



                                  • Networking           (Facebook,
                                   Linkedin, Hi5,…)


                                  • Social bookmarking (Digg,
                                   Del.icio.us, stumbleUpon, …)
4   INTERACT SOCIAL MEDIA SPACE                  23/06/2010
So, what
 about . . .
FACEBOOK?
Rules of engagement?!




6                                 23/06/2010
    INTERACT SOCIAL MEDIA SPACE
Facebook Different page




    Levi’s video contest
    Now the company is looking for
    someone with “an amazing
    personality who is willing to be the
    face [of the brand] and to connect
    with our female fan base.”




7                                          23/06/2010
       INTERACT SOCIAL MEDIA SPACE
Facebook Different page




    Your page
    should speak
    with your
    customer




8                                    23/06/2010
       INTERACT SOCIAL MEDIA SPACE
Facebook Different page




9                                 23/06/2010
    INTERACT SOCIAL MEDIA SPACE
Facebook Different page




10                                 23/06/2010
     INTERACT SOCIAL MEDIA SPACE
Facebook Applications




11                                 23/06/2010
     INTERACT SOCIAL MEDIA SPACE
Facebook Connect Apps




Why create an account
on a random website
when you can click a
single button to join?

                  That is the power of Facebook Connect, which allows
     Mashable     websites, software, and even mobile devices to integrate
                  with Facebook and send information both ways.

12                                                            23/06/2010
          INTERACT SOCIAL MEDIA SPACE
Consult
                     Interact

                                   23/06/2010
13   INTERACT SOCIAL MEDIA SPACE
Twitter?
Did you talk with your
                                     customer today?




15                                      23/06/2010
     INTERACT SOCIAL MEDIA SPACE
Did you listen with your
        customer today?




16                                    23/06/2010
        INTERACT SOCIAL MEDIA SPACE
How good is your Customer care?




 17                                 23/06/2010
      INTERACT SOCIAL MEDIA SPACE
$                                         $

18                                 23/06/2010
     INTERACT SOCIAL MEDIA SPACE
Well, what about the vuvuzela?!




 19                                 23/06/2010
      INTERACT SOCIAL MEDIA SPACE
Hint:

                     Consult
                     Interact
20                                 23/06/2010
     INTERACT SOCIAL MEDIA SPACE
YouTube
Broadcast Your Best Self
Again, how does it work??
                                               Create your
                                               interactive content
      Build your
      attractive channel


                                      Engage your
                                      customers

                                                        Integrate with
      Advertise your
                                                        your campaign
      presence


 22                                                 23/06/2010
        INTERACT SOCIAL MEDIA SPACE
Mobile
Applications
1.Productivity
                                    (email, calendar,...)



                                   2.Services/Utilities
                                    (information, updates,
                                    notification)



                                   3.Entertainment
                                    (games, fun, Social media)



24   INTERACT SOCIAL MEDIA SPACE            23/06/2010
Business Productivity




  25   INTERACT SOCIAL MEDIA SPACE   23/06/2010
Services (Café, restaurant, store, etc)




  26    INTERACT SOCIAL MEDIA SPACE       23/06/2010
Entertainment




        Socialize your
         application




  27   INTERACT SOCIAL MEDIA SPACE   23/06/2010
So, other tools
      by
  Interact?
Search Engine Optimization



     Optimizing content
     and information
     structure for better
     performances on
     search engines




29                           23/06/2010
Social Media Monitoring



                                       The social media
                                       GOLDMINE




30   INTERACT SOCIAL MEDIA SPACE   23/06/2010
Interact Egypt
                                                 7B Omar Shaaban,
                                                 Nasr city, Cairo
                                                 http://Egypt.interact.it
                          Grazie!




                                    23/06/2010
31   INTERACT SOCIAL MEDIA SPACE

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Social Media Workshop : Social Media Platforms Insight

  • 1. INTERACT SOCIAL MEDIA WOKSHOP Social Media Tools insight Cairo, June 23rd Fady Ramzy Interact Egypt country Manager
  • 3. 3 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 4. • Content & Sharing (Blogs, YouTube, Flickr, slideshare...) Networks Social • Communication (Twitter, Facebook,…) • Networking (Facebook, Linkedin, Hi5,…) • Social bookmarking (Digg, Del.icio.us, stumbleUpon, …) 4 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 5. So, what about . . . FACEBOOK?
  • 6. Rules of engagement?! 6 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 7. Facebook Different page Levi’s video contest Now the company is looking for someone with “an amazing personality who is willing to be the face [of the brand] and to connect with our female fan base.” 7 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 8. Facebook Different page Your page should speak with your customer 8 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 9. Facebook Different page 9 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 10. Facebook Different page 10 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 11. Facebook Applications 11 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 12. Facebook Connect Apps Why create an account on a random website when you can click a single button to join? That is the power of Facebook Connect, which allows Mashable websites, software, and even mobile devices to integrate with Facebook and send information both ways. 12 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 13. Consult Interact 23/06/2010 13 INTERACT SOCIAL MEDIA SPACE
  • 15. Did you talk with your customer today? 15 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 16. Did you listen with your customer today? 16 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 17. How good is your Customer care? 17 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 18. $ $ 18 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 19. Well, what about the vuvuzela?! 19 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 20. Hint: Consult Interact 20 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 22. Again, how does it work?? Create your interactive content Build your attractive channel Engage your customers Integrate with Advertise your your campaign presence 22 23/06/2010 INTERACT SOCIAL MEDIA SPACE
  • 24. 1.Productivity (email, calendar,...) 2.Services/Utilities (information, updates, notification) 3.Entertainment (games, fun, Social media) 24 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 25. Business Productivity 25 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 26. Services (Café, restaurant, store, etc) 26 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 27. Entertainment Socialize your application 27 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 28. So, other tools by Interact?
  • 29. Search Engine Optimization Optimizing content and information structure for better performances on search engines 29 23/06/2010
  • 30. Social Media Monitoring The social media GOLDMINE 30 INTERACT SOCIAL MEDIA SPACE 23/06/2010
  • 31. Interact Egypt 7B Omar Shaaban, Nasr city, Cairo http://Egypt.interact.it Grazie! 23/06/2010 31 INTERACT SOCIAL MEDIA SPACE