Despite reports to the contrary, email is not dead. Indeed, it’s still a critical communications tool for sales reps, especially in the later stages of closing deals. Join us as we discuss: · Which communications methods are preferred – and most effective – to reach prospects · How email can be used to know your prospects wants and when they want it · How insights from Vision by InsideSales.com can help you accelerate your pipeline and close more business today

1. VISION
Making Email Your New Favorite Sales Tool
VISION by
InsideSales.com
Jared Haleck – Director of Product

2. VISION
2
Agenda
• Critical Communication Channels for Prospecting and Sales
• Benefits and Drawbacks of Email
• How Email can Become your new Favorite Sales Tool
• How Insights from Vision can Accelerate Sales
• Key Features of Vision
• Q&A

3. VISION
3
Critical sales communication channels
Voice
2 3
Web MeetingsEmail
1

4. VISION
4
Critical sales communication channels by frequency
1:5
2 3
1:20Most Used
1

5. VISION
84%
79% 81%
86%
17%
49%
18%
15% 17%
72%
39%
67%
83%
28% 31%
8% 10% 12%
0%
20%
40%
60%
80%
100%
Email Mobile
Phone
Text
Message
Voicemail Office
Phone
Linked-In Online
Instant
Message
Facebook Twitter Video Chat Fax
Likely to Respond Preferred Contact Method
98%
93%
25%
Email is the most Preferred Comm Channel

6. VISION
Email is preferred because …
• Trackable & Searchable
• Not Real Time
• Rich Formatting
• Document Transfer
Pros
+

7. VISION
Email is preferred but …
• No response necessary
• No non-verbal communication
• No audible communication
Cons
-

8. VISION
Common Problems for Sales Reps
2 3
Who
is interested?
1
When
are they interested?
What
are they interested in?

9. VISION
How does Vision overcome the limitations of email?
opens
1
links
2
web visits
3
forwards
4
attachments
5

10. VISION
Benefits of knowing “Who” is interested
• Focus & Prioritize
• Maneuver & Negotiate
• Predict & Forecast

11. VISION
Benefits of knowing “When” Prospects are Interested
Prioritize
• Engage when you are top of Mind
• Immediate Response Study
• 100X Increase Contact
Rates
• 21X Qualification Rates

12. VISION
Benefits of knowing “What” Prospects are Interested in
Prioritize
• Know pages being
visited
• Craft your approach

13. VISION
How does management benefit from Vision?
Sync & Track PrioritizeReporting

14. VISION
Vision is the only enterprise-class solution on market
1
Track Anywhere™
2
Multi Recipient
3
Zero Touch

15. VISION
Track Anywhere™
1
Track Anywhere™
• Anywhere you can send email it,
will be tracked
• Anywhere you can receive email,
you will be notified
• Never miss a notification

16. VISION
Multi Recipient Tracking
2
Multi Recipient
• Each recipient will be tracked by
name
• Critical for B2B Sales

17. VISION
Zero Touch™
3
Zero Touch
• The Best User Interface is No User
Interface
• 100% Rep adoption

18. VISION
Customer Quotes
AddictingDynamite Poker
“Vision is the
equivalent of
fishing with
dynamite”
“100% user
adoption.
Our reps are
addicted.”
“Sales is like poker
and Vision tips the
prospect’s hand.”

19. VISION
Thank You