Propadoo is the first of its kind online solution that systematically collects real-time testimonials, streams them to your website & social community and never forgets to ask your customers for referrals.

1. Propadoo Confidential 1

2. Solving 2 Problems Generating recognition content (testimonials & references) is not easy, unpleasant & therefore last on the to-do-list Managing & promoting recognition content is still being done in a web 1.0 way which is fragmented and inefficient 2

3. What IS Working“Customer Referrals” Interruption Marketing not working well anymore (Caller ID, Spam Filters, DVR’s) Marketing costs rising, increased competition, lead purchasing costs rising Statistics show 45% of businesses are chosen based on recommendations of others - www.insidecrm.com 3

4. Why Are These Problems Important To Your Business? Products & services with reviews & testimonials have a 12.5% higher conversion rate than those without Products & services with 5+ reviews & testimonials have a 74.5% higher conversion rate than those without reviews * Based on a detailed analysis by online research firms Pollara & Nielson 4

5. TestimonialsOld School Wait for the occasional letter/email from a happy customer or verbally request Testimonials usually end up in someone’s email folder, not shared or promoted Promotion is cumbersome, static & lacks credibility Putting on website is cumbersome Testimonials are static Know very little about sources 5

6. ReferencesOld School “Does anyone have a good reference or two for me to use?” Scrambling to find one, emailing the other sales reps Nobody keeping track of the number of contacts per reference Rely on prospect to get a hold of references before competition closes deal 6

7. Testimonials & ReferencesPropadoo Way – In The Cloud Testimonials are generated automatically at every online customer touch point Testimonials are hosted & managed in the cloud, a central depository Testimonials are fluid not static, promoted through streaming & push technologies References easily produced, shared & always current 7

8. Applications Generating Testimonials Email, website, blog, crm, email mktg Getting Found – Search Engines Getting Found – Real-Time Search Twitter, OneRiot References for Proposals 8

9. Applications User-Generated Content Recognition Content for Online Resume Employee Recognition Shared Testimonials & References 9

10. Tweet Your Props 10

11. Facebook Props 11

12. Customer ReferralsOld School Relying on employees to ask Forget/avoid it Don’t follow best practices No convenient way to give referrals No easy way to reward customers 12

13. Customer ReferralsWeb 2.0 Way Online system automatically asks for referrals System asks for referrals right when your happy customers are paying your company a compliment System offers easy online solution to reward customers for referrals 13

14. Referral Request 14