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SPEECHWORLD CLASS
Congratulations!
You’ve been asked to
speak on the main
stage.
Now fear sets in.
“What if no one
cares what I have
to say?”
“What if I bomb?”
“But I’m not funny!”
“Aaaaarg!”
Here’s the good news…
To deliver a world class speech, you
don’t have to be famous, brilliant

(or even funny).
But you do have to be good.
Here are 9 ways
to make your
next speech
world class.
#1 Nail the Timing
Avoid the mistake of
starting too slow and
ending too fast.
- story (get their attention, build
rapport),

- problem (what are you here to
solve?),

- promise (what can they
expect?)
35% for the opening
Use this timing formula:
- deliver 3-5 solutions with
a story for each one.
50% for content
Use this timing formula:
- summary, call-to-action,
closing story
15% for the close
Use this timing formula:
#2 Start with a Story
Skip the I’m-so-glad-to-be-here
self-serving babble and jump right
into a story.
A well-told story will always
knock the socks off a
poorly told story about, say
winning an Olympic medal.
#3 Use Fewer Slides
Your slides are NOT the
message - they should ADD
to your message

(not make it worse)
• no more than 1 slide every 2 minutes

• no more than 4 bullets per slide

• no more than 8 words per bullet*
My formula is 2/4/8:
*just like this slide
#4 Do the Boogie
Every 10-12 minutes get your
audience moving.
They will learn more,
remember more

(and recommend you more)
#5 Be Funny
Question: “Do you
have to be funny in
your speech?”
Answer: “Only if
you want to get
invited back.”
Question: “Do you
have to be funny in
your speech?”
Instead of trying to
be funny, watch for
funny or surprising
moments (kids,
dog, neighbours, or
shopping) in
everyday life.
Do you want to get 

Paid to Speak?
Click to get Free Guide
Get started with your free guide:
“Paid to Speak - how to Create Impact
and Income as a Public Speaker”
Get Paid to Speak
Download your free guide
#6 Get Social Proof
Here’s a secret to getting
booked to speak more: 

Get audience feedback
during your speech.
About halfway, I always ask:

“Are you enjoying this and is it valuable?”
The applause
I get is called
Social Proof
(now they ALL agree
this is world class)
#7 Connect with the Audience
People learn from people
they connect with.
This is true in management,
sales, love and your next
presentation.
4 ways to connect with your audience:

• wear clothes similar but slightly better than your audience,

• use words they understand (don’t try to impress),

• stay on stage until they’re warmed up to you,

• share some faults (it makes you human).
#8 Deliver less Content, Better
Avoid doing a ‘brain dump’ on
your audience—you’ll look like
an amateur and they’ll forget it.
Instead, deliver less content, better:

• remove content that doesn’t reinforce your main points,

• anchor every lesson to a story,

• repeat the best parts,

• summarize
#9 End with a Bang
It simple, if you want to be memorable,
close with an emotional story.
If you want to be memorable, close
with an emotional story.
3 types of closing story (instead of: Oprah, Rosa
Park, Mother Teresa, or Michael Jordan, use your own):

1. how these lessons changed your life,

2. how these lessons changed someone else’s life,

3. the ending to the story you opened with.
Nine Hacks Guaranteed to Make
Your Next Speech World Class
#1 Nail the Timing

#2 Start with a Story

#3 Use Fewer Slides

#4 Do the Boogie

#5 Be Funny

#6 Get Social Proof

#7 Connect with the Audience

#8 Deliver less Content, Better

#9 End with a Bang
Click to get Free Guide
Get started with your free guide:
“Paid to Speak - how to Create Impact
and Income as a Public Speaker”
Get Paid to Speak
Download your free guide

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Nine Hacks Guaranteed to Make your Next Speech World Class