Grant Merriel's Deck Leads for SEO Summit 2015

4. STUDIED
ENTREPRENEURSHIP

5. STARTED A
WEB
DESIGN
AGENCY:

6. STARTED A
FAILED
WEB
DESIGN
AGENCY:

7. WORKED AT AN
SEO
COMPANY

8. WORKED AT AN
SUCCESS
SEO
COMPANY

9. BECAME AN
SEO/WEB
FREELANC
E

10. BECAME AN
SUCCESS
SEO/WEB
FREELANC
E

11. GREW TO
SEO/WEB
AGENCY

12. GREW TO
SEO / WEB
AGENCY
MEDIOCRE
SUCCESS

13. MERGED WITH A
DIGITAL
AGENCY

14. MERGED WITH A
DIGITAL
AGENCY
SUCCESS

19. Individual who
is paid for
WORKING
FULL-TIME
WITHIN A
BUSINESS

20. Can be
CONTENT,
SEO, LINK
BUILDER, ETC

21. Part of a
TEAM

22. Typically
UNIVERSITY
EDUCATION

26. Individual who is paid by an
external company
BASED ON
HOURS OR
TASKS
COMPLETED

27. 3-5
CLIENTS

28. Might
OUTSOURCE
TASKS

29. Progressed from
EMPLOYEE

33. Individual who employs
people
full-time to
CREATE A
BUSINESS
RAN FOR
PROFIT

34. 5+
CLIENTS

35. Employees
FULL-TIME
TEAM
MEMBERS

36. PROGRESSED
FREELANCE
R

38. Important: Most Pro’s are typically after 1 to 3 years

41. 1
In my situation, what is my
number 1 mission
that I want to achieve?
or or or

42. What skills and knowledge do I
need, to obtain and achieve
that mission?
(Which I do not currently have)
2

43. Am I in a situation where
I can take risks?
Who would it impact? How
would it affect them?
3

44. How many hours a week
do I have the desire
or capacity to work?
4

45. With my experience, what is
my competitive advantage?
Why would I be chosen over
someone else?
5

46. Am I willing to
take responsibility for
people’s lives and families
outside of my own?
6

47. Whatever path I take,
what is the WORST outcome
that could happen?
7

48. Whatever path I take,
what is the BEST outcome
that could happen?
8

49. Whatever path I take,
what would be my
BACK-UP PLAN?
9

51. What path is best for
YOU?