This document outlines the strategy and approach for an individual named Joe Arm who is a CEO's salesman. The summary includes: - Joe Arm's vision is to be a pioneering authentic sales personality selling to any buyer in any arena through a quick start balanced approach. - The strategy focuses on short term (1-30 days) and long term (90+ days) sales approaches targeting local, national, and international clients. - Joe Arm's approach is to build trust, have a will to win, and embrace the motto "there is no try."

2. ARMED Game-Changer
• Who: ---Jo Arm--The CEO’s Salesman---
• What: ---Sell virtually any buyer/any arena
• When:----1-7- 30-60-90 Day Longer-term
• Anywhere: ------Local----/Nat’l----/Int’l--------
• How: --Trust--Will to Win--”There is no Try”
• Why: --------Fortune Proposition---------------

3. ARMED SALES CAREER

4. VISION/MISSION/STRATEGY
Define the Vision
Test the Mission
Why Joe Strategy
Now is the time
Now is the Best time

5. ARMED CLIENT LIST

6. EXECUTIVE SUMMARY
• VISION- The CEO’s Salesman
• Pioneer an authentic personality
• Quick Start- Balance service w Corp. Values
• 30/60/90/Long-term Strategy
• Situation Analysis
• Needs/Challenges/Opportunities
• The Utility Sales Solution
• Game-Changer/Finder-Miner-Grinder

7. PAST NATIONAL ACCOUNT
SUCCESS

8. ARMED ANALYSIS
• End Visioning
• Situation Analysis-Current Image
• Market Positioning/Market Share
• Potential Positioning/Share
• How to get there from here
• Fortune proposition/ distinction

9. TRAINING SOURCES

10. ARMED & READY
*-----------------ARM YOURSELF---------------------
*ARMED & READY/ARMAMENT/ARMY
*PHYSICAL-Wrestling not a sport.. a lifestyle
*MENTAL-”Do or not do…there is no try”
*EMOTIONAL-Thoughts..mind conceive….
*SPIRITUAL-Linked to Cherished Mission
*SACRED Rituals-Winning is an all-time thing
*EMBRACE Change-Will to prepare to Win

11. ARMED Psychographics
Establish premium position in mindset
• Leverage sales success/prestige accts
• Increase brand awareness-”Pull”
• Increase usage penetration-”Push”
• Get Placements local/Nat’l in On/Off
• Establish super-premium in consumer
/buyer’s mind, achieve sampling & natural
evolution will be rapid “Pull” & Push

12. ARMED Serpentine
• Hit em’ where they aint’
• Get Real-Avoid Sales-speak
• Hit em’ w. different strategy
• Website unique pages
• Votigo User Web video contests
• Web video/YouTube-Viral Google page
science/Facebook’/LinkedIn

14. ARMED Thought Strategy
• Who Else Benefits When Employees
are Self Motivated, Less Stressed
• POSITIVE Thought Training
• Discover A Simple Plan For Achieving
Personal & Professional Success
• Thought Management.

15. ARMED VALUES
• Customer Commitment
• Fortune focused
• Integrity
• Teamwork
• Respect for People
• Good Citizen
• Passion
• Friendship

17. PARTNERS RECOMENDATIONS
• CHRIS OSORIO-PRESIDENT-HPI
• MARK ROSENBERG-CEO-TRUE PARALLEL
• LARRY RULE-VP-WACHOVIA
• JOE SMITH-VP SALES-MONIN Inc.
• MIKE OSHINS-VP-HEALTHTRANS
• BRIAN LAUFER-VP-CHARTER
• DAVE CLAFFY-REGION MGR-BACARDI
• RICK REID-REGION MGR-BACARDI

18. ARMED Utility SOLUTION
• The Utility Sales Solution-One Man Gang
• Attack & Measure virtually all market sectors
• Accelerate Learning to Ramp, Hit & run-wk. 1
• Identify leads/Testimonial/Referenceable wk. 1
• Target Indy’s/HV-MV/Region/Nat’l Accts-wk. 1
• Launch Letter/Voice email campaign-wk. 1
• Devise Sales route 30/60/90 target accts-wk. 1
• Avg. 50 local calls week 2-4
• 5 regional/10 National-Monthly 60/90 days