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Grace Rogers
120 tustin ave. ste. C1150 new port beach, ca 92663
T: 949.370.1081 E: gracerogers@me.com
Objective To affectively utilize my 27 plus years of global marketing experience in an executive arena. My mission is to
successfullycombine mydiversified accomplishments in business,non-profitservice, events,public relations,
media,athletes,travel, and fashion with my personal life experience.
Experience Quiksilver inc. (NYSE:ZQK) director of marketing and pr, Roxy 1993-2004
Integral in building Roxy as a premier women’s apparel and accessorybrand while supporting sales growth from
$1mm in 1994 to over $250mm in 2004.
 First woman to speak at the SIMA conference on behalfof Roxy and Quiksilver
 Produced the Surf Girl Roxy Book, Produced the Surf Now (first ever girl’s learn to surfvideo)
 Produced numerous events: firstand largestwomen’s surfcontest(Roxy Fiji Pro), firstever women’s
snowboard contests,TonyHawk skateboard events,7th
on 6th
fashion shows,worldwide fashion and
athletic photo and video shoots with world renown photographers (references upon request).
 Corporate alliances:Toyota/Roxy echo car, Mtv-surf girls tv show,Neutrogena cross promotions,
HarperCollins surfer girls book
 Managed 17 mm marketing budgets
Burton Snowboard Company, creative director of women’s design & marketing 2004-2006
While simultaneouslyconceptualizing and executing the “b by burton” fashion brand,was integral in taking Burton
women’s brand from $56 mm in 2004 to $150 mm in 2006.
 Developed entire “b by burton” brand from naming ofthe brand,logo design,trade marking,business
plan,hiring of the team, the production process,sales,design,merchandising,marketing strategies,photo
shoots,customer profiles,athletic involvement,brand media launch,website design,and in-store
collateral.
Three Dots clothing company, vice-president of marketing 2006-2008
Worked within a relatively small budgetand saved marketing 300 thousand dollars within the firstyear. By
implementing a strategic grass roots marketing plan,we regenerated lostinterest with retail alliances such as:
Barneys of New York, A’maree’s, Fred Segal,and many other well known boutiques
 Created corporate alliances: Orange County Performing Arts Center, Los Angeles BalletCompany,Elle
Magazine Fashion Shows,Stoli Vodka, Elle H., Humane Societyof America, Ladies Who Launch,
EnvironmentFurniture Company,South CoastPlaza
Koi Happiness, vice-president of marketing 2015-9/2015
Created the first fashion driven marketing campaign for the brand and industryto be launched in Spring 2016 while
managing a 15-person marketing and graphic design team.
 Drove press to the brand for the first time.
 Koihappiness.com

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Education University of Southern California 1988-1992
BA-Communications, Minor-Sociology
Laguna Beach Art School 2005-2006
Private digital photography classes 2008
Apple photo shop/pages/iMovie classes 2010-2012
Skills I generate a synergy between marketing,design,and sales that permeate to the marketplace and create an overall
enthusiasm for the company. I have co-founded a non-profitorganization aimed ateducation for children around
the world, developingopportunities.org,while also being actively involved with the Humane Societyof the United
States of America.
Personally,I have a passion for:photography, film,travel, animals,writing,art, music, letter writing,adventure,
hiking,the unknown,the less fortunate,and simplyin smiling. I have always had a theory that I mustlook in my
rear-view mirror and see a smile on my way to work.
References
Robert McKnight Founder/Chairman, Quiksilver Americas, inc.
949.378.2460
Jonathan Lo Founder/President, J3 Productions Creative
714.865.8300
Donna Carpenter Principle Owner, Burton Snowboard Company
802.660.3241
Dan Rogers Former CEO Goodwill of Orange County California, Inc.
714.240.4363
*Additional references and information available upon request