Door to Door Sales Technology trends that are transforming sales. By Josh Bean, Director of Marketing at Base Learn more at http://www.getbase.com

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DIGITAL TRANSFORMATION
IN DOOR TO DOOR SALES

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Meet
Your
Host
Director of Marketing at Base
JOSH BEAN

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All-in-one sales platform for next generation sales teams who sell in the office and on the go.
Base

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Pablo Winter
“To think creatively, we must be able to look afresh at what we normally take for granted
Our jobs as marketers are to understand how the customer wants to buy and help them do
so The consumer is not a moron; she is your wife”

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How to buy and implement door to door sales software that will
make an immediate impact.
PROCESS AND TOOLS
Evaluating how the latest technology can be applied to door to door
use cases and improve the seller and buyer experience.
INNOVATION
Shifts in the business world that are driving more organizations to
door to door sales strategies.
MEGA TRENDS
OUR MISSION
Investment generally results in acquiring

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THE
BREAK
Too Much Noise
In Traditional
Channels
MEGA TRENDS

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THE
BREAK
Rapidly
Evolving
Technology
MEGA TRENDS

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THE
BREAK
Bring Your Own
Device Culture
MEGA TRENDS

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Investment generally results in acquiring an asset, also
called an investment. If the asset is available at a price
worth investing, it is normally expected
COFFEE
Investment generally results in acquiring an asset, also
called an investment. If the asset is available at a price
worth investing, it is normally expected
LAYOUTS
Investment generally results in acquiring an asset, also
called an investment. If the asset is available at a price
worth investing, it is normally expected
MUSIC
Perfect Formula
For D2D Sales

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DIGITAL TRANSFORMATION

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The act of supplementing lead
and contact information with
additional information like
census data or satellite
imagery to make smarter
business decisions.
Intelligent Data Enrichment
INTELLIGENT
DATA
ENRICHMENT
1

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Make smarter business decisions by augmenting existing data with
intelligence.
LEVERAGE PUBLIC AND PRIVATE DATA
Intelligent
Data
Enrichment

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US CENSUS DATA
Data Sources
SATELLITE IMAGERY CRIME MAPS

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Each selling interaction should be tracked so the model can
evolve.
DATA GROWTH
Make smarter business decisions by augmenting existing data with
intelligence.
LEVERAGE PUBLIC AND PRIVATE DATA
Target canvasing efforts on areas where you’re most likely
to succeed.
KNOW BEFORE YOU KNOCK
Intelligent
Data
Enrichment

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The act of leveraging GPS
coordinates to pre fill location
data for new leads and
contacts. Once a lead is
created the outcome is visually
tracked and logged for future
follow up.
Location Recognition & Outcome Tracking
LOCATION
RECOGNITION
AND OUTCOME
TRACKING
2

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Leverage sensors in your device to pinpoint and auto fill your
location
AUTO COMPLETE
Location
Recognition

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Get immediate feedback on what’s working with outcome tracking
ANALYZE SUCCESS
Feed data back into CRM to predict # of sales, answers, etc.
BUILD FORECAST MODELS
Visual Outcome
Tracking

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The concept of placing virtual
objects within the real world
through the lens of a phone or
tablet.
Augmented Reality For Sales
AUGMENTED
REALITY FOR
SALES
3
Image courtesy of wired.com

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Blend the real world with the digital world
HELP BUYERS VISUALIZE SOLUTION
No need to buy new hardware for your team
USE THE DEVICES YOU ALREADY OWN
Increased competition accelerates pace of innovation
EXPLODING TREND
Location
Recognition

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OUR MISSION
Investment generally results in acquiring

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Quintus

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Quintus

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Quintus

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Quintus

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TAKE ADVANTAGE OF
DIGITAL TRANSFORMATION

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Positioning For Success
Leverage DataAchieve AdoptionCreate Infrastructure

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Be sure that the product you select is centered around the
mobile sales experience.
IS IT MOBILE FRIENDLY?
Include your team in the evaluation process and see what they like
- they’re the ones using it.
DOES YOUR TEAM LIKE IT?
Adding structure doesn’t always mean increased selling
power.
DOES IT HELP YOU SELL MORE?
Evaluate CRMs
EVALUATECRM.COM

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If your team is not using the software you select you’re wasting
money and missing out on data.
ADOPTION = DATA
Implementing a seamless selling experience also creates a
buying experience that cannot be matched by others.
IDEAL BUYING EXPERIENCE
Achieve Adoption

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Approach business problems with a hypothesis and use the data
you have collected to make a decision and sell smarter.
START WITH A HYPOTHESIS
In most cases, someone has already done the work. Look to
see what information is available and put it to work for you.
ASK WHAT INFORMATION EXISTS?
Leverage Data

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Share Your
Experience,
Get $20
We’re growing our presence on G2 Crowd and we need your help. Share your experience with Base and
we will hook you up with $20.

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How to buy and implement door to door sales software that will
make an immediate impact.
PROCESS AND TOOLS
Evaluating how the latest technology can be applied to door to door
use cases and improve the seller and buyer experience.
INNOVATION
Shifts in the business world that are driving more organizations to
door to door sales strategies.
MEGA TRENDS
OUR MISSION
Investment generally results in acquiring

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QUESTIONS?