SlideShare ist ein Scribd-Unternehmen logo
1 von 21
Brew Something Good.
Just Cause Coffee®
The first personalized benefit subscription box that
connects people with amazing craft coffee and
important causes, allowing subscribers to change
the world one cup at a time.
Our Model
Just Cause Coffee is an online coffee subscription
box that provides quality craft coffee on a
recurring basis all benefiting important causes.
Each box is tailored to each subscriber.
Average Revenue/User
$29.65
per month
Subscribers
25,000
projected by 2019
Annual Revenue
$8+M
project by 2019
We offer recurring subscriptions every 2, 4, and 6 weeks
*$1.75M given to charity by 2019
Our Model
Inside The Box
A 12oz bag of top notch craft coffee from award
winning roasters, a surprise cause related gift, the
stories of highlighted causes, and exclusive access
to our digital content, contests, and awards.
Sample
How It Works
We dedicate each quarter to one key global cause area.
Jan - Mar Apr - June July - Sept Oct - Dec
Pick Your Charity
from our partnering
charities on each
quarterly cause list.
Choose Your Coffee
roast preferences—
dark, medium, etc.
Select Your Subscription
delivery frequency.
Brew Something Good!
Because doing good
never tasted better.
No one organization can solve all the problems
affecting our world today; however, by connecting
unique causes with an existing consumer coffee
market, we can make a difference.
Why We Care
Market Validation & Size
MistoBox
$4+M
annual revenue
Graze.com
150+K
subscribers in three months
Subscription Industry
21M
monthly website visits
Available Market
11M
subscribers in the market
Entire Market
$2+B
annual sales in the US
Available Market
$40+M
annual sales revenue
Market Analysis
Birch Box
Dollar Shave
Club
Loot Crate Blue Apron Graze
Monthly site
visits
3.6 M 3.6 M 3.1 M 2.8 M 1.7 M
Annual revenue $100 M $100 M ~$70 M $600+ M $40 M
Cost per box $10-$20 $3-$9 $30 $60-$70 $15
Demographics
College degree, 25-45 years old, $60-$78,000 household income,
58% female
Subscribers 800+ K 1.7 M ~225+ K ~400+ K 500+ K
Top subscription box companies in the U.S.
Competition Comparison
Just Cause
Coffee
Misto
Box
Crema.Co Craft Coffee
Rotating coffee &
subscription options ✔ ✔ ✔ ✔
Additional and/or
specialty gifts ✔ ✖ ✖ ✖
Proprietary coffee or
blend available ✔ ✖ ✖ ✖
Benefits amazing
causes & charities ✔ ✖ ✖ ✖
Personalized or
Customizable ✔ ✔ ✔ ✔
Coffee subscription box competitors in the U.S.
Internet Traffic Analysis
Percentage of subscription website visits driven by network:
792% 120% 88% 81% 65%
48% of customers find subscription companies via
online searches or social media.
Competitive Advantage
Personalized
subscriptions tailored
to your preferences
Profile
track your coffee and
cause history online
First to Market
for cause-based
coffee subscription
Impact Incentive
do good just by
drinking coffee
Easy to Use
customize, order, track,
and learn all on our website
Design and Brand
memorable name to launch with
co-promotion of partner brands
Sales & Marketing Strategy
Key Marketing Strategies:
Social Media/Digital Campaigns
Online Contests & Awards
Crowd Selected Cause
Print/Digital Publication
Brand Partners Co-Promotion
Key Sales Strategies:
Website (Direct)
Social Media
Brand Partner Co-Promotion
Celebrity/Influencer Activation
Specialty/Cause Events
Our Coffee Roasters
Gift & Partner Brands
Our Team
Greg Pittman
Founder & CEO
Brand strategist for global brands
including Diageo and Mission, Inc.
Founder of New Canaan Society’s
Atlanta chapter. Board member for
various organizations. Nonprofit
founder. Brain cancer survivor.
Tucker Stevens
Finance & Operations
Graduate of UNC’s Kenan-Flagler
Business School. Former U.S. Patent
Holder. Previous market consulting and
evaluation for real estate company and
consumer products. Operations Director
for social incubator in Durham, NC.
Juan Alcala
Coffee Specialist
Veteran barista, coffee expert, and
manager of Pascal’s Coffeehouse in
Gainesville, FL. Freelance writer.
University of Florida alumnus.
Trinity Fellows Academy alumnus.
Advisors: Willie Morris, Founder & CEO of Faithbox; Jonathan Golden, Founder & CEO of Land of Thousand Hills Coffee;
Greg Leekley, Chairman & CEO of Vertigo Media and Partner at HALO Partners;
Financial Snapshot
Cost Per Box
$14.50
+s/h
Average Price Per Box
$24.50
+s/h
Average Revenue
$29.65
per subscriber
Average Profit Margin
41%
per box
Investment Needs
Angel/Seed Round
initial investment opportunity
$125K
We are seeking a $125,000 angel/seed investment.
Revenue
over twelve months
$1M
Timeline & Benchmarks
Our progress to date and a few goals for the future:
Aug SeptJulyApr June Oct Dec Mar May
For More Information…
Greg Pittman
Founder & CEO
336.457.6175
greg@justcause.coffee
- in/gepittman - /gepittman - @wanderingrebel - @g_p_design

Weitere ähnliche Inhalte

Was ist angesagt?

Marketing Plan of Cafe Coffee Day!
Marketing Plan of Cafe Coffee Day!Marketing Plan of Cafe Coffee Day!
Marketing Plan of Cafe Coffee Day!SHAHBAAZ AHMED
 
Marketing plan for Starbucks
Marketing plan for StarbucksMarketing plan for Starbucks
Marketing plan for Starbucksmanikgun
 
Business model canvas of a Coffee shop
Business model canvas of a Coffee shop Business model canvas of a Coffee shop
Business model canvas of a Coffee shop Fozle Rabbi
 
Blue Bottle Café
Blue Bottle CaféBlue Bottle Café
Blue Bottle CaféJimmy Horn
 
Retail management – a presentation on café coffee day
Retail management – a presentation on café coffee dayRetail management – a presentation on café coffee day
Retail management – a presentation on café coffee dayChahat Raj Kapoor
 
The Jcoffee Creative Strategy
The Jcoffee Creative Strategy The Jcoffee Creative Strategy
The Jcoffee Creative Strategy desainstore
 
Starbuck - Part 1 7s and brand identity
Starbuck - Part 1 7s and brand identityStarbuck - Part 1 7s and brand identity
Starbuck - Part 1 7s and brand identityCharlotte L
 
Social Media Communication Strategy- Blue Tokai Coffee
Social Media Communication Strategy- Blue Tokai CoffeeSocial Media Communication Strategy- Blue Tokai Coffee
Social Media Communication Strategy- Blue Tokai CoffeeAbhishek Anand
 
Healthy coffee marketing plan final
Healthy coffee marketing plan finalHealthy coffee marketing plan final
Healthy coffee marketing plan finalSanthi KRishna
 
Entrepreneurship m com a
 Entrepreneurship m com a Entrepreneurship m com a
Entrepreneurship m com avivekvs61
 
Worldpackers - Digital Analytics KPIs
Worldpackers - Digital Analytics KPIsWorldpackers - Digital Analytics KPIs
Worldpackers - Digital Analytics KPIsMelody Ucros
 
The Operation Management Strategies of Starbucks
The Operation Management Strategies of StarbucksThe Operation Management Strategies of Starbucks
The Operation Management Strategies of StarbucksLuletta de'Gain
 
Business idea (customized tea blend)
Business idea (customized tea blend)Business idea (customized tea blend)
Business idea (customized tea blend)KirtiKarvi
 

Was ist angesagt? (20)

Marketing Plan of Cafe Coffee Day!
Marketing Plan of Cafe Coffee Day!Marketing Plan of Cafe Coffee Day!
Marketing Plan of Cafe Coffee Day!
 
Marketing plan for Starbucks
Marketing plan for StarbucksMarketing plan for Starbucks
Marketing plan for Starbucks
 
Starbucks
StarbucksStarbucks
Starbucks
 
Subway Plans Book PDF
Subway Plans Book PDFSubway Plans Book PDF
Subway Plans Book PDF
 
Business model canvas of a Coffee shop
Business model canvas of a Coffee shop Business model canvas of a Coffee shop
Business model canvas of a Coffee shop
 
Blue Bottle Café
Blue Bottle CaféBlue Bottle Café
Blue Bottle Café
 
Retail management – a presentation on café coffee day
Retail management – a presentation on café coffee dayRetail management – a presentation on café coffee day
Retail management – a presentation on café coffee day
 
The Jcoffee Creative Strategy
The Jcoffee Creative Strategy The Jcoffee Creative Strategy
The Jcoffee Creative Strategy
 
Starbuck - Part 1 7s and brand identity
Starbuck - Part 1 7s and brand identityStarbuck - Part 1 7s and brand identity
Starbuck - Part 1 7s and brand identity
 
Social Media Communication Strategy- Blue Tokai Coffee
Social Media Communication Strategy- Blue Tokai CoffeeSocial Media Communication Strategy- Blue Tokai Coffee
Social Media Communication Strategy- Blue Tokai Coffee
 
Healthy coffee marketing plan final
Healthy coffee marketing plan finalHealthy coffee marketing plan final
Healthy coffee marketing plan final
 
Ccd
CcdCcd
Ccd
 
Cafe outlet
Cafe outletCafe outlet
Cafe outlet
 
Entrepreneurship m com a
 Entrepreneurship m com a Entrepreneurship m com a
Entrepreneurship m com a
 
Food panda
Food pandaFood panda
Food panda
 
Worldpackers - Digital Analytics KPIs
Worldpackers - Digital Analytics KPIsWorldpackers - Digital Analytics KPIs
Worldpackers - Digital Analytics KPIs
 
The Operation Management Strategies of Starbucks
The Operation Management Strategies of StarbucksThe Operation Management Strategies of Starbucks
The Operation Management Strategies of Starbucks
 
Business idea (customized tea blend)
Business idea (customized tea blend)Business idea (customized tea blend)
Business idea (customized tea blend)
 
Business plan for a coffee shop
Business plan for a coffee shopBusiness plan for a coffee shop
Business plan for a coffee shop
 
Brand Strategy - Cafe Coffee Day
Brand Strategy - Cafe Coffee DayBrand Strategy - Cafe Coffee Day
Brand Strategy - Cafe Coffee Day
 

Andere mochten auch

The Swatch Box Pitch Deck
The Swatch Box Pitch DeckThe Swatch Box Pitch Deck
The Swatch Box Pitch Deckabhishek_tsb
 
9 Awesome Ways to End Your Speech with a Bang
9 Awesome Ways to End Your Speech with a Bang9 Awesome Ways to End Your Speech with a Bang
9 Awesome Ways to End Your Speech with a BangSketchBubble
 
500’s Demo Day Batch 17 >> Cladwell
500’s Demo Day Batch 17 >> Cladwell500’s Demo Day Batch 17 >> Cladwell
500’s Demo Day Batch 17 >> Cladwell500 Startups
 
500 Demo Day Batch 19: Pawprint
500 Demo Day Batch 19: Pawprint500 Demo Day Batch 19: Pawprint
500 Demo Day Batch 19: Pawprint500 Startups
 
500’s Demo Day 2016 Series A >> StudySoup
500’s Demo Day 2016 Series A >> StudySoup500’s Demo Day 2016 Series A >> StudySoup
500’s Demo Day 2016 Series A >> StudySoup500 Startups
 
500 Demo Day Batch 19: Unicorn
500 Demo Day Batch 19: Unicorn500 Demo Day Batch 19: Unicorn
500 Demo Day Batch 19: Unicorn500 Startups
 
500 Demo Day Batch 18: Beacons In Space
500 Demo Day Batch 18: Beacons In Space500 Demo Day Batch 18: Beacons In Space
500 Demo Day Batch 18: Beacons In Space500 Startups
 
500 Demo Day Batch 19: Owlr
500 Demo Day Batch 19: Owlr500 Demo Day Batch 19: Owlr
500 Demo Day Batch 19: Owlr500 Startups
 
500 Demo Day Batch 19: Kilife
500 Demo Day Batch 19: Kilife500 Demo Day Batch 19: Kilife
500 Demo Day Batch 19: Kilife500 Startups
 
500 Demo Day Batch 19: Mojilala
500 Demo Day Batch 19: Mojilala500 Demo Day Batch 19: Mojilala
500 Demo Day Batch 19: Mojilala500 Startups
 
500 Demo Day Batch 18: StreamLoan
500 Demo Day Batch 18: StreamLoan500 Demo Day Batch 18: StreamLoan
500 Demo Day Batch 18: StreamLoan500 Startups
 
500 Demo Day Batch 19: OpenDoor
500 Demo Day Batch 19: OpenDoor500 Demo Day Batch 19: OpenDoor
500 Demo Day Batch 19: OpenDoor500 Startups
 
500 Demo Day Batch 19: iControl
500 Demo Day Batch 19: iControl500 Demo Day Batch 19: iControl
500 Demo Day Batch 19: iControl500 Startups
 
500 Demo Day Batch 18: Voxeet
500 Demo Day Batch 18: Voxeet500 Demo Day Batch 18: Voxeet
500 Demo Day Batch 18: Voxeet500 Startups
 
500 Demo Day Batch 19: Cardlife
500 Demo Day Batch 19: Cardlife500 Demo Day Batch 19: Cardlife
500 Demo Day Batch 19: Cardlife500 Startups
 
500 Demo Day Batch 19: Claim Compass
500 Demo Day Batch 19: Claim Compass500 Demo Day Batch 19: Claim Compass
500 Demo Day Batch 19: Claim Compass500 Startups
 
500 Demo Day Batch 18: BigControls
500 Demo Day Batch 18: BigControls500 Demo Day Batch 18: BigControls
500 Demo Day Batch 18: BigControls500 Startups
 
500 Demo Day Batch 18: Datatron
500 Demo Day Batch 18: Datatron500 Demo Day Batch 18: Datatron
500 Demo Day Batch 18: Datatron500 Startups
 
500 Demo Day Batch 18: Codec
500 Demo Day Batch 18: Codec500 Demo Day Batch 18: Codec
500 Demo Day Batch 18: Codec500 Startups
 

Andere mochten auch (20)

The Swatch Box Pitch Deck
The Swatch Box Pitch DeckThe Swatch Box Pitch Deck
The Swatch Box Pitch Deck
 
9 Awesome Ways to End Your Speech with a Bang
9 Awesome Ways to End Your Speech with a Bang9 Awesome Ways to End Your Speech with a Bang
9 Awesome Ways to End Your Speech with a Bang
 
Company Overview Presentation
Company Overview PresentationCompany Overview Presentation
Company Overview Presentation
 
500’s Demo Day Batch 17 >> Cladwell
500’s Demo Day Batch 17 >> Cladwell500’s Demo Day Batch 17 >> Cladwell
500’s Demo Day Batch 17 >> Cladwell
 
500 Demo Day Batch 19: Pawprint
500 Demo Day Batch 19: Pawprint500 Demo Day Batch 19: Pawprint
500 Demo Day Batch 19: Pawprint
 
500’s Demo Day 2016 Series A >> StudySoup
500’s Demo Day 2016 Series A >> StudySoup500’s Demo Day 2016 Series A >> StudySoup
500’s Demo Day 2016 Series A >> StudySoup
 
500 Demo Day Batch 19: Unicorn
500 Demo Day Batch 19: Unicorn500 Demo Day Batch 19: Unicorn
500 Demo Day Batch 19: Unicorn
 
500 Demo Day Batch 18: Beacons In Space
500 Demo Day Batch 18: Beacons In Space500 Demo Day Batch 18: Beacons In Space
500 Demo Day Batch 18: Beacons In Space
 
500 Demo Day Batch 19: Owlr
500 Demo Day Batch 19: Owlr500 Demo Day Batch 19: Owlr
500 Demo Day Batch 19: Owlr
 
500 Demo Day Batch 19: Kilife
500 Demo Day Batch 19: Kilife500 Demo Day Batch 19: Kilife
500 Demo Day Batch 19: Kilife
 
500 Demo Day Batch 19: Mojilala
500 Demo Day Batch 19: Mojilala500 Demo Day Batch 19: Mojilala
500 Demo Day Batch 19: Mojilala
 
500 Demo Day Batch 18: StreamLoan
500 Demo Day Batch 18: StreamLoan500 Demo Day Batch 18: StreamLoan
500 Demo Day Batch 18: StreamLoan
 
500 Demo Day Batch 19: OpenDoor
500 Demo Day Batch 19: OpenDoor500 Demo Day Batch 19: OpenDoor
500 Demo Day Batch 19: OpenDoor
 
500 Demo Day Batch 19: iControl
500 Demo Day Batch 19: iControl500 Demo Day Batch 19: iControl
500 Demo Day Batch 19: iControl
 
500 Demo Day Batch 18: Voxeet
500 Demo Day Batch 18: Voxeet500 Demo Day Batch 18: Voxeet
500 Demo Day Batch 18: Voxeet
 
500 Demo Day Batch 19: Cardlife
500 Demo Day Batch 19: Cardlife500 Demo Day Batch 19: Cardlife
500 Demo Day Batch 19: Cardlife
 
500 Demo Day Batch 19: Claim Compass
500 Demo Day Batch 19: Claim Compass500 Demo Day Batch 19: Claim Compass
500 Demo Day Batch 19: Claim Compass
 
500 Demo Day Batch 18: BigControls
500 Demo Day Batch 18: BigControls500 Demo Day Batch 18: BigControls
500 Demo Day Batch 18: BigControls
 
500 Demo Day Batch 18: Datatron
500 Demo Day Batch 18: Datatron500 Demo Day Batch 18: Datatron
500 Demo Day Batch 18: Datatron
 
500 Demo Day Batch 18: Codec
500 Demo Day Batch 18: Codec500 Demo Day Batch 18: Codec
500 Demo Day Batch 18: Codec
 

Ähnlich wie Just Cause Coffee Investor Pitch Deck

All In to Fight Cancer - Sponsorship Opportunities
All In to Fight Cancer - Sponsorship OpportunitiesAll In to Fight Cancer - Sponsorship Opportunities
All In to Fight Cancer - Sponsorship OpportunitiesSteve Amedio
 
Starbucks Presentation
Starbucks PresentationStarbucks Presentation
Starbucks PresentationSeth P.
 
Naturally chicago sponsorship aug 20 full
Naturally chicago sponsorship aug 20 full Naturally chicago sponsorship aug 20 full
Naturally chicago sponsorship aug 20 full Bob Benenson
 
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Programhjc
 
Starbucks Campaign Project
Starbucks Campaign ProjectStarbucks Campaign Project
Starbucks Campaign ProjectHannah Moore
 
Gregorys coffee final presentation
Gregorys coffee final presentationGregorys coffee final presentation
Gregorys coffee final presentationSerge Thermidor
 
Coffee lovers target market
Coffee lovers target marketCoffee lovers target market
Coffee lovers target marketJehrica Marini
 
Starbucks marketing intelligence presentation final
Starbucks marketing intelligence presentation finalStarbucks marketing intelligence presentation final
Starbucks marketing intelligence presentation finalchrisbigmoney
 
Starbucks CSR Project
Starbucks CSR ProjectStarbucks CSR Project
Starbucks CSR ProjectJackie Lee
 
How To Pitch Corporate Sponsors
How To Pitch Corporate SponsorsHow To Pitch Corporate Sponsors
How To Pitch Corporate SponsorsTowa Beer
 
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)How to Succeed on GlobalGiving (April 2010 Kenya Workshop)
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)Marc Maxson / GlobalGiving
 
Fishbowl FLorida Restaurant & Lodging February 2011 Presentation
Fishbowl FLorida Restaurant & Lodging February 2011 PresentationFishbowl FLorida Restaurant & Lodging February 2011 Presentation
Fishbowl FLorida Restaurant & Lodging February 2011 PresentationFishbowl Inc
 
Nonprofit Marketing and Fundraising Primer
Nonprofit Marketing and Fundraising PrimerNonprofit Marketing and Fundraising Primer
Nonprofit Marketing and Fundraising PrimerEriko Kennedy
 
What's In This Cup? A Better Way!
What's In This Cup? A Better Way!What's In This Cup? A Better Way!
What's In This Cup? A Better Way!Organo Gold -
 
Spayusa Intermed Fundraising Finalcompressed
Spayusa Intermed Fundraising FinalcompressedSpayusa Intermed Fundraising Finalcompressed
Spayusa Intermed Fundraising Finalcompressedjlandsman
 
Cafe slide show bus strat
Cafe slide show  bus stratCafe slide show  bus strat
Cafe slide show bus stratsarahthegreat17
 
Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013Upland Second Street
 

Ähnlich wie Just Cause Coffee Investor Pitch Deck (20)

All In to Fight Cancer - Sponsorship Opportunities
All In to Fight Cancer - Sponsorship OpportunitiesAll In to Fight Cancer - Sponsorship Opportunities
All In to Fight Cancer - Sponsorship Opportunities
 
Starbucks Presentation
Starbucks PresentationStarbucks Presentation
Starbucks Presentation
 
Naturally chicago sponsorship aug 20 full
Naturally chicago sponsorship aug 20 full Naturally chicago sponsorship aug 20 full
Naturally chicago sponsorship aug 20 full
 
Acva 5.12
Acva 5.12Acva 5.12
Acva 5.12
 
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
 
Starbucks Campaign Project
Starbucks Campaign ProjectStarbucks Campaign Project
Starbucks Campaign Project
 
Gregorys coffee final presentation
Gregorys coffee final presentationGregorys coffee final presentation
Gregorys coffee final presentation
 
Coffee lovers target market
Coffee lovers target marketCoffee lovers target market
Coffee lovers target market
 
Starbucks marketing intelligence presentation final
Starbucks marketing intelligence presentation finalStarbucks marketing intelligence presentation final
Starbucks marketing intelligence presentation final
 
Starbucks CSR Project
Starbucks CSR ProjectStarbucks CSR Project
Starbucks CSR Project
 
How To Pitch Corporate Sponsors
How To Pitch Corporate SponsorsHow To Pitch Corporate Sponsors
How To Pitch Corporate Sponsors
 
Advertisingdoc
AdvertisingdocAdvertisingdoc
Advertisingdoc
 
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)How to Succeed on GlobalGiving (April 2010 Kenya Workshop)
How to Succeed on GlobalGiving (April 2010 Kenya Workshop)
 
Fishbowl FLorida Restaurant & Lodging February 2011 Presentation
Fishbowl FLorida Restaurant & Lodging February 2011 PresentationFishbowl FLorida Restaurant & Lodging February 2011 Presentation
Fishbowl FLorida Restaurant & Lodging February 2011 Presentation
 
Nonprofit Marketing and Fundraising Primer
Nonprofit Marketing and Fundraising PrimerNonprofit Marketing and Fundraising Primer
Nonprofit Marketing and Fundraising Primer
 
Accessing students
Accessing studentsAccessing students
Accessing students
 
What's In This Cup? A Better Way!
What's In This Cup? A Better Way!What's In This Cup? A Better Way!
What's In This Cup? A Better Way!
 
Spayusa Intermed Fundraising Finalcompressed
Spayusa Intermed Fundraising FinalcompressedSpayusa Intermed Fundraising Finalcompressed
Spayusa Intermed Fundraising Finalcompressed
 
Cafe slide show bus strat
Cafe slide show  bus stratCafe slide show  bus strat
Cafe slide show bus strat
 
Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013
 

Kürzlich hochgeladen

Institutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxInstitutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxshrinivas kulkarni
 
Analysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business PlanAnalysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business Planmohsinrai101
 
Establishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxEstablishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxshrinivas kulkarni
 
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfPath to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfContent Strategy Inc.
 
HDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierHDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierBhavin Kanani
 
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About TechnologyHow To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About Technologyzaidashadali00
 

Kürzlich hochgeladen (6)

Institutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxInstitutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptx
 
Analysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business PlanAnalysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business Plan
 
Establishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxEstablishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptx
 
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfPath to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
 
HDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierHDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and Supplier
 
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About TechnologyHow To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
 

Just Cause Coffee Investor Pitch Deck

  • 2. Just Cause Coffee® The first personalized benefit subscription box that connects people with amazing craft coffee and important causes, allowing subscribers to change the world one cup at a time.
  • 3. Our Model Just Cause Coffee is an online coffee subscription box that provides quality craft coffee on a recurring basis all benefiting important causes. Each box is tailored to each subscriber.
  • 4. Average Revenue/User $29.65 per month Subscribers 25,000 projected by 2019 Annual Revenue $8+M project by 2019 We offer recurring subscriptions every 2, 4, and 6 weeks *$1.75M given to charity by 2019 Our Model
  • 5. Inside The Box A 12oz bag of top notch craft coffee from award winning roasters, a surprise cause related gift, the stories of highlighted causes, and exclusive access to our digital content, contests, and awards.
  • 7. How It Works We dedicate each quarter to one key global cause area. Jan - Mar Apr - June July - Sept Oct - Dec Pick Your Charity from our partnering charities on each quarterly cause list. Choose Your Coffee roast preferences— dark, medium, etc. Select Your Subscription delivery frequency. Brew Something Good! Because doing good never tasted better.
  • 8. No one organization can solve all the problems affecting our world today; however, by connecting unique causes with an existing consumer coffee market, we can make a difference. Why We Care
  • 9. Market Validation & Size MistoBox $4+M annual revenue Graze.com 150+K subscribers in three months Subscription Industry 21M monthly website visits Available Market 11M subscribers in the market Entire Market $2+B annual sales in the US Available Market $40+M annual sales revenue
  • 10. Market Analysis Birch Box Dollar Shave Club Loot Crate Blue Apron Graze Monthly site visits 3.6 M 3.6 M 3.1 M 2.8 M 1.7 M Annual revenue $100 M $100 M ~$70 M $600+ M $40 M Cost per box $10-$20 $3-$9 $30 $60-$70 $15 Demographics College degree, 25-45 years old, $60-$78,000 household income, 58% female Subscribers 800+ K 1.7 M ~225+ K ~400+ K 500+ K Top subscription box companies in the U.S.
  • 11. Competition Comparison Just Cause Coffee Misto Box Crema.Co Craft Coffee Rotating coffee & subscription options ✔ ✔ ✔ ✔ Additional and/or specialty gifts ✔ ✖ ✖ ✖ Proprietary coffee or blend available ✔ ✖ ✖ ✖ Benefits amazing causes & charities ✔ ✖ ✖ ✖ Personalized or Customizable ✔ ✔ ✔ ✔ Coffee subscription box competitors in the U.S.
  • 12. Internet Traffic Analysis Percentage of subscription website visits driven by network: 792% 120% 88% 81% 65% 48% of customers find subscription companies via online searches or social media.
  • 13. Competitive Advantage Personalized subscriptions tailored to your preferences Profile track your coffee and cause history online First to Market for cause-based coffee subscription Impact Incentive do good just by drinking coffee Easy to Use customize, order, track, and learn all on our website Design and Brand memorable name to launch with co-promotion of partner brands
  • 14. Sales & Marketing Strategy Key Marketing Strategies: Social Media/Digital Campaigns Online Contests & Awards Crowd Selected Cause Print/Digital Publication Brand Partners Co-Promotion Key Sales Strategies: Website (Direct) Social Media Brand Partner Co-Promotion Celebrity/Influencer Activation Specialty/Cause Events
  • 16. Gift & Partner Brands
  • 17. Our Team Greg Pittman Founder & CEO Brand strategist for global brands including Diageo and Mission, Inc. Founder of New Canaan Society’s Atlanta chapter. Board member for various organizations. Nonprofit founder. Brain cancer survivor. Tucker Stevens Finance & Operations Graduate of UNC’s Kenan-Flagler Business School. Former U.S. Patent Holder. Previous market consulting and evaluation for real estate company and consumer products. Operations Director for social incubator in Durham, NC. Juan Alcala Coffee Specialist Veteran barista, coffee expert, and manager of Pascal’s Coffeehouse in Gainesville, FL. Freelance writer. University of Florida alumnus. Trinity Fellows Academy alumnus. Advisors: Willie Morris, Founder & CEO of Faithbox; Jonathan Golden, Founder & CEO of Land of Thousand Hills Coffee; Greg Leekley, Chairman & CEO of Vertigo Media and Partner at HALO Partners;
  • 18. Financial Snapshot Cost Per Box $14.50 +s/h Average Price Per Box $24.50 +s/h Average Revenue $29.65 per subscriber Average Profit Margin 41% per box
  • 19. Investment Needs Angel/Seed Round initial investment opportunity $125K We are seeking a $125,000 angel/seed investment. Revenue over twelve months $1M
  • 20. Timeline & Benchmarks Our progress to date and a few goals for the future: Aug SeptJulyApr June Oct Dec Mar May
  • 21. For More Information… Greg Pittman Founder & CEO 336.457.6175 greg@justcause.coffee - in/gepittman - /gepittman - @wanderingrebel - @g_p_design