Twitter Fundamentals For Book Professionals
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Presentation given at Book Expo America 2011 in New York City by Leslie Poston, Co-author of Twitter for Dummies and Founder of Magnitude Media.
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Twitter Fundamentals For Book Professionals
- 1. Twitter Fundamentals for Book Professionals Book Expo of America 2011 Leslie “@leslie” Poston ©Leslie Poston, All Rights Reserved
- 2. Get Beyond “What’s Happening” ©Leslie Poston, All Rights Reserved
- 3. • Who’s Interesting • New Ideas • Shared Memes • Connections • Interests and Passions ©Leslie Poston, All Rights Reserved
- 4. Write Your Twitter Success Story ©Leslie Poston, All Rights Reserved
- 5. JC Hutchins ©Leslie Poston, All Rights Reserved
- 6. Scott Sigler ©Leslie Poston, All Rights Reserved
- 7. Become Three Dimensional To Fans ©Leslie Poston, All Rights Reserved
- 8. Neil Gaiman ©Leslie Poston, All Rights Reserved
- 9. Margaret Atwood Sample Tweet: “True, if someone nicks my socks they are still 'mine.' I just can't wear them. Thus unenforceable copyrights." (From Time article on 140 Twitter users who shape the experience) ©Leslie Poston, All Rights Reserved
- 10. James Kelly ©Leslie Poston, All Rights Reserved
- 11. You Can Choose To Opt Out ©Leslie Poston, All Rights Reserved
- 12. George RR Martin ©Leslie Poston, All Rights Reserved
- 13. ©Leslie Poston, All Rights Reserved
- 14. Unknowns Finding Fan Base ©Leslie Poston, All Rights Reserved
- 15. Second Chance Sales ©Leslie Poston, All Rights Reserved
- 16. Sarah Salway, Something Beginning With ©Leslie Poston, All Rights Reserved
- 17. Stretch Your Creative Legs ©Leslie Poston, All Rights Reserved
- 18. • Very Short Story • 140Story • Six Word Stories ©Leslie Poston, All Rights Reserved
- 19. Create Community ©Leslie Poston, All Rights Reserved
- 20. • Hashtags • Twitter Chats • Twitter Book Tours • Interview Fanbase • Lists ©Leslie Poston, All Rights Reserved
- 21. Track Engagement ©Leslie Poston, All Rights Reserved
- 22. Support Each Other ©Leslie Poston, All Rights Reserved
- 23. Connect In Real Life ©Leslie Poston, All Rights Reserved
- 24. • BEA11 • BookExpo • TweetUps • One2One ©Leslie Poston, All Rights Reserved
- 25. Attract Attention ©Leslie Poston, All Rights Reserved
- 26. Problems and Challenges ©Leslie Poston, All Rights Reserved
- 27. Portability ©Leslie Poston, All Rights Reserved
- 28. ©Leslie Poston, All Rights Reserved
- 29. (Q&A Session) ©Leslie Poston, All Rights Reserved ©Leslie Poston, All Rights Reserved, Not For Reuse Or Resale
- 30. Leslie Poston, Magnitude Media @leslie or @magnitudemedia on Twitter 800•501•4049 phone | 928•438•5038 fax leslie@magnitudemedia.net Co-Author: Twitter for Dummies (Wiley, 2009+) Contributor: Social Media ProBook (Eloqua) Author: Grande Guide to Social Advertising (Eloqua) Author: Social Media Metrics for Dummies (Wiley, 2012) If you enjoyed my presentation, won’t you recommend me on LinkedIn? http://linkedin.com/in/leslieposton Connect with Magnitude Media’s pages also: http://www.linkedin.com/company/magnitude-media http://facebook.com/magnitudemedia http://magnitudemedia.net ©Leslie Poston, All Rights Reserved
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- JC Hutchins - launched twinfluencer campaign and twitter book tour for 7th Son: Decent\n
- Scott Sigler - podcast novelist - one of first to achieve book contract via Twitter + Podcasting excerpts\n
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- http://journal.neilgaiman.com/\n
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- http://www.sffaudio.com/?p=1194 Nebula Award for podcast novel Burn in 07\n
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- Tweets by Gaiman, Gibson and others helped propel her book up the Kindle charts on its electronic reissue. Reached top 250 on Kindle chart by December 2010.\n
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- Kenneth Cole, Margaret Atwood’s politics\n
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