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Paradigm Shifts in Mass Media Communications Print  to  Radio  to  Television  to  Digital
Have you ever looked up the meaning of  paradigm?   It is used to describe a way of thinking or a body of evidence...and we use the words  paradigm shift  to describe a significant change of thought or strategy or a new reality.  Paradigm Shift
[object Object],[object Object],Something Has Changed
Before the Internet, this is how it used to be… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],to to Print Radio T.V .
Print Begins The Information Age ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Radio Leads to Growth Eventually ,[object Object],[object Object],[object Object],[object Object],[object Object]
Television Ratings Continue Growth ,[object Object],[object Object],[object Object]
Past - Present - Future ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
History of Traditional Mass Media in “Modern” Time ,[object Object]
Understanding  New  Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How did this happen? ,[object Object],[object Object],[object Object]
What this means for your organization ,[object Object],[object Object]
The Changing Climate Old New
Smartfinds Can Help ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Snapshot of New Media Landscape ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Gives businesses the tools to steer customers or desired audience toward their website.  e.g. Guerilla digital Multi-Directional Digital Marketing: Builds Relationships
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Digital = Mature Business Model
[object Object],[object Object],[object Object],About Smartfinds

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Print Radio Tv Internet Draft

  • 1. Paradigm Shifts in Mass Media Communications Print to Radio to Television to Digital
  • 2. Have you ever looked up the meaning of paradigm? It is used to describe a way of thinking or a body of evidence...and we use the words  paradigm shift to describe a significant change of thought or strategy or a new reality. Paradigm Shift
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 14.
  • 15.
  • 16. Gives businesses the tools to steer customers or desired audience toward their website. e.g. Guerilla digital Multi-Directional Digital Marketing: Builds Relationships
  • 17.
  • 18.