Affiliate content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

1. 5 REASONS FOR AFFILIATE
MARKETERS TO EMBRACE
CONTENT MARKETING
BY FRANK JONES, THE HOME BIZ WHIZ
www.FrankJones.net

2. If you're an affiliate marketer and you haven’t jumped on the affiliate
content marketing train yet, you might want to hurry down to the station.

3. Creating and distributing shareable content to your existing and potential audience is one
of the most effective—in strategy, as well as cost—ways to grow customer interaction,
traffic and most importantly, sales.

4. Affiliate content marketing is using content—blog posts, articles, and videos, just to
name a few—to bring people to your offers, where you build a relationship with
them and can then give them your sales pitch.

5. Good Affiliate
Content
Marketing
Encompasses
3 Things

6. Relevance:
You could post a cute
puppy video from
YouTube and get
thousands of views,
likes and shares, but
should you?
If you’re a puppy food
brand, absolutely.
If you sell online income
opportunities, probably
not.
Thinking about what
will be popular with
your audience is
important, but if it
doesn’t complement
your brand, it isn’t
likely to translate into
sales or opt-ins.

7. Quality:
Pumping out tons of content just because you think you should have it is a waste
of valuable resources. Be strategic about what you’re creating. It’s better to put
out one article a week that provides value to your audience than daily blog posts
that don’t.

8. Consistency:
Determine how often you’re going to create new content when devising your affiliate
content marketing strategy and stick to it. Not only will your fans and followers know
when to keep an eye out for something new, but Google will reward you with better
rankings on search terms.

9. What Affiliate Content Marketing Can Do For You

10. 1. Builds a Relationship of Trust:
The most important function of affiliate content marketing is to bring people to your
website so that you can build a relationship of trust and authority with your existing
and potential customers. Consumers are much more likely to buy things from people
they know already and feel confident with.

11. Increase Awareness:
Not everyone knows who you are or why you’re so great,
so educate them! Affiliate content marketing is a great
way to introduce yourself as a voice of authority in your
niche. You may be an unknown affiliate marketer, but if
you can be #1 in providing helpful how-to’s for others, you
can close that gap and move up in the ranks.

12. 3. Build SEO:
Create great content, and you’ll get search traffic. Great content is fresh,
useful and keyword-driven. Use Google AdWords Keyword Planner to see
what users are searching for within your niche and create content related to
popular queries.

13. 4. Deeper Audience Understanding:
When you develop content and do it often, you’ll quickly get a sense for the topics and
issues that are the most top-of-mind for your visitors. How? By looking at your analytics.
Analytics can be incredibly useful for helping to guide all of your marketing going forward.
Learn what’s working, what’s not and what seems to be the most engaging content for your
audience. Then use that as a base and expand upon it.

14. 5. Increase Conversions:
That’s what all of this affiliate content marketing was for, right?
Once you get people to your website through affiliate content
marketing, the possibilities are endless!
If sales are your #1 priority, make sure you have a strong call to action on every
article or blog post. If you want subscribers, implement a lightbox requesting
email addresses. Make those content pages work for you, and make it easy for
first-time visitors to learn what you can do for them (besides providing great
content, of course).

16. Accelerate Your Affiliate
Content Marketing
With My Free eCourse
Learn How To Accelerate Your Affiliate Content Marketing And Increase Its Impact
• Discover how affiliate content marketing can build your business
• Learn everything a marketer needs to know about getting started
• Learn how you can build your sales and profits through content marketing
• Learn how to convert those prospects into subscribers and customers